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chicagotribune.com favicon chicagotribune.com

Excellent Practice36
Improvement Could be Made9
Critical Issues to Attend6
Oct 12, 2019 09:50 PM

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Recommended Actions

  • Set meta keywords.
  • Reduce number of links to other pages.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Create RSS feed for your site.
  • Move the 8 inline css components to an external style sheet file.
  • Edit the .htaccess file and keep the redirection of your page to the minium (0 or 1).
  • Use url rewrite techniques to create short, relevant and easy to remember urls.
  • Combine the 1 css blocks and move them to an external style sheet file.
  • Merge the 4 style sheet files into one.
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Detailed Reviews

Related Category
Most related categories of this website.

dog   lifestyle   multimedia   science   sports   stories   television   video  

Title
Chicago Tribune: Chicago news, sports, weather, entertainment

Words count: 7    Unique Words: 6    Length: 61 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Repeat Terms in the Title tag
Term Repeat Count
Chicago 2


Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
Chicago Tribune: Your source for Chicago breaking news, sports, business, entertainment, weather and traffic

Words count: 14    Length: 108 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Chicago Tribune: Chicago news, sports, weather, ... www.chicagotribune.com/
Chicago Tribune: Your source for Chicago breaking news, sports, business, entertainment, weather and traffic

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
Words count: 0    Length: 0 characters    keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

advertisement  advice  amy  articles  book  breaking  building  business  chicago  chicago’s  column  cubs  day  deal  entertainment  illinois  issues  jobs  latest  lifestyles  management  marathon  neighborhood  news  oct  people  photos  police  politics  race  report  reviews  runners  running  sports  strike  subscriber  takes  teachers  tribune 

Top 20 Keywords
Total Terms Count: 2,242

Excellent! No terms has a density of more than 3%, all are optimized to be within 1% - 3%.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
chicago 58 2.59%
oct 39 1.74%
news 34 1.52%
marathon 22 0.98%
tribune 16 0.71%
latest 16 0.71%
articles 14 0.62%
business 11 0.49%
sports 10 0.45%
advertisement 10 0.45%
running 10 0.45%
politics 10 0.45%
race 8 0.36%
breaking 8 0.36%
column 8 0.36%
entertainment 8 0.36%
teachers 8 0.36%
police 7 0.31%
management 6 0.27%
subscriber 6 0.27%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
13430003200043

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1>

(1)
Home page

<H2>

(34)
Chicago Marathon 2019
She never thought she’d make it past half a mile. Now a 16-year-old Chicago student from Ghana is ready to run 26.
How a U. of I. grad’s invention led to a growing business — and a key piece of gear she’ll rely on when racing the Chicago Marathon
MORE MARATHON COVERAGE See more MORE MARATHON COVERAGE articles
5 people shot — 4 fatally — by neighbor with ‘anger management issues’ at apartment building in Chicago’s Dunning neighborhood, police say
Chicago Teachers Union modifies proposals to try to reach a deal before strike date, says ball now in city’s court
BestReviews: These lamps can instantly make your home more cozy and relaxing
Video gambling owner pitching racetrack casino is in business with family whose financial ties to mob figures sunk Rosemont casino
The 8 ingredients to making a quintessential Cubs manager, from Lou Piniella’s decision-making to Dusty Baker’s player relations
MORE TOP NEWS See more MORE TOP NEWS articles
TRIBUNE VOICES
Column: Chicago smells like weed. And it’s not even legal yet.
Column: Yes, the Bears are off on Sunday. No, they don’t have a ‘bye’
Column: Lincoln Park Zoo’s playful new gateway works. Too bad its motorized gate doesn’t.
MOST READ ON CHICAGOTRIBUNE.COM
EDITORS' PICKS
In a partisan political landscape, North Shore civics teachers aim to deliver lessons in respect, empathy
Column: After going ‘through hell and back,’ 11-year-old boy is saved by his little sister’s stem cells
Climate change threatens two-thirds of bird species, a new report says. Find out what that looks like in your ZIP code
Chicago noisemakers Blacker Face sit at the convergence of afrofuturism, punk and politics. It’s challenging — whether you’re ready or not
Craving: Indian food — from traditional to modern takes, tracking down Chicago’s best
Photos See more Photos articles
Chicago Tribune Articles group 6
Latest News See more Latest News articles
Latest in Business See more Latest in Business articles
Latest in Sports See more Latest in Sports articles
Latest in Lifestyles See more Latest in Lifestyles articles
Latest in Politics See more Latest in Politics articles
Travel Deals (advertisement)
Latest Midwest news See more Latest Midwest news articles
Latest in Entertainment See more Latest in Entertainment articles
Latest in Dining See more Latest in Dining articles
ChicagoNow See more ChicagoNow articles
The Buyline See more The Buyline articles

<H3>

(3)
Chicago Marathon 2019: Course map, where to watch the race and how to avoid traffic congestion
Column: When the FBI knocks, is a cigar still just a cigar?
A Wisconsin-based spice-seller is second only to Trump in spending on impeachment ads
<B> (3)Learn more
Explore now
Shop now
<U> (2)Subscribe here
Subscribe here


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
56.9

Excellent! the reading level score is just nice, that is within 50 - 70 !

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
en-us Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
the website does not have a RSS Feed.

Robots.txt
http://chicagotribune.com/robots.txt Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
http://chicagotribune.com/sitemap.xml Excellent! the website has a XML Sitemap to guide search engine crawlers for indexing its pages.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.25 seconds - 284.32 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
10.15 s 0.08 s 0.07 s 0.02 s 5.69 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
71 Kb (71,080 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
71 Kb (71,080 bytes) 17 Kb (17,109 bytes) 54 Kb (53,971 bytes) 31.70 %


Excellent! the text to html code ratio is just nice, that is within 15%-70%!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
8 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
2 redirections were detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.chicagotribune.com/ and http://chicagotribune.com are resolved to the same url :https://www.chicagotribune.com/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Non SEO Friendly URLs
https://www.chicagotribune.com/...text-link___4-weeks-99______bxca#nt=primarynavbar
https://store.chicagotribune.co...rral&utm_source=navigation&utm_content=&utm_term=
https://store.chicagotribune.co...rral&utm_source=navigation&utm_content=&utm_term=
https://store.chicagotribune.co...rral&utm_source=navigation&utm_content=&utm_term=
https://store.chicagotribune.co...rral&utm_source=navigation&utm_content=&utm_term=
https://store.chicagotribune.co...rral&utm_source=navigation&utm_content=&utm_term=
https://www.chicagotribune.com/paid-posts/?ntv_adpz=1568#nt=primarynavbar
https://www.chicagotribune.com/paid-posts/?ntv_adpz=1568#nt=secondarynavbar
https://www.chicagotribune.com/paid-posts/?ntv_adpz=3306#nt=secondarynavbar
http://chicagotribune.com/?#nt=mastheadnavbar
https://www.chicagotribune.com/...e=Arc&utm_medium=onsite&utm_campaign=Arc%20-%20SM
https://store.chicagotribune.co...utm_source=ROS-barker-bite&utm_content=&utm_term=
https://www.chicagotribune.com/...lyout__text-link___4-weeks-99______bxca#nt=footer


You may use url rewrite techniques to make these 13 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
URLs with underscore
https://www.chicagotribune.com/...99______bxca#nt=primarynavbar
https://store.chicagotribune.co...gation&utm_content=&utm_term=
https://store.chicagotribune.co...gation&utm_content=&utm_term=
https://store.chicagotribune.co...gation&utm_content=&utm_term=
https://store.chicagotribune.co...gation&utm_content=&utm_term=
https://store.chicagotribune.co...gation&utm_content=&utm_term=
https://www.chicagotribune.com/...tv_adpz=1568#nt=primarynavbar
https://www.chicagotribune.com/..._adpz=1568#nt=secondarynavbar
https://www.chicagotribune.com/..._adpz=3306#nt=secondarynavbar
https://www.chicagotribune.com/...ite&utm_campaign=Arc%20-%20SM
https://store.chicagotribune.co...r-bite&utm_content=&utm_term=
https://www.chicagotribune.com/...-weeks-99______bxca#nt=footer


You have 12 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
391 39 430


Too many links (430), it may be considered as spam!

Internal Links (link to pages within this domain) - 391
URL Anchor Text
http://chicagotribune.com/#bodySkip to content
https://membership.chicagotribune.com/newslettersNewsletters & Alerts
https://www.chicagotribune.com/...99______bxca#nt=primarynavbarSubscribe here
http://membership.chicagotribune.comSubscriber Services
https://myaccount2.chicagotribune.com/VerifyAccount.aspxManage Subscription
https://myaccount2.chicagotribune.com/SecurePage/EZPay.aspxEZ Pay
https://myaccount2.chicagotribu...curePage/VacationSummary.aspxVacation Stop
https://myaccount2.chicagotribu...m/SecurePage/MissedPaper.aspxDelivery Issue
https://www.chicagotribune.com/...story.html#nt=secondarynavbarBenefits of subscribing
http://digitaledition.chicagotribune.comeNewspaper
http://digitaledition.chicagotribune.comChicago Tribune
http://digitaledition.chicagotribune.com/eveningeditionEvening Edition
http://digitaledition.aurorabeaconnews.chicagotribune.com/The Beacon-News
http://digitaledition.elgincouriernews.chicagotribune.com/The Courier-News
http://digitaledition.dailysouthtown.chicagotribune.com/Daily Southtown
http://digitaledition.newssunonline.chicagotribune.com/Lake County News-Sun
http://digitaledition.napersun.chicagotribune.com/Naperville Sun
http://digitaledition.post-trib.chicagotribune.com/Post-Tribune
http://placeanad.chicagotribune.comAdvertising
https://www.chicagotribune.com/.../obituaries/#nt=primarynavbarObituaries
https://www.chicagotribune.com/...obituaries#nt=secondarynavbarNews Obituaries
http://placeanad.chicagotribune.com/death-noticesPlace a notice
https://www.chicagotribune.com/...ess/careers/#nt=primarynavbarJobs & Work
https://www.chicagotribune.com/...ss/careers#nt=secondarynavbarCareer Advice
https://jobs.chicagotribune.com/Find a job
http://placeanad.chicagotribune.com/jobsPlace an ad
https://www.chicagotribune.com/classified/#nt=primarynavbarClassified
http://placeanad.chicagotribune.comPlace an ad
https://www.chicagotribune.com/real-estate/#nt=primarynavbarReal Estate
https://www.chicagotribune.com/...eal-estate#nt=secondarynavbarNews & advice
http://placeanad.chicagotribune.comPlace an ad
https://www.chicagotribune.com/...te-street/#nt=secondarynavbarElite Street
https://www.chicagotribune.com/...eam-homes/#nt=secondarynavbarDream Homes
https://www.chicagotribune.com/...ood-guide/#nt=secondarynavbarChicago Neighborhood Guide
https://www.chicagotribune.com/...and-garden#nt=secondarynavbarHome & Garden
https://www.chicagotribune.com/autos/#nt=primarynavbarAutos
https://www.chicagotribune.com/autos#nt=secondarynavbarAuto news & advice
http://placeanad.chicagotribune.com/automotivePlace an ad
https://www.chicagotribune.com/...ne-archives/#nt=primarynavbarTribune Archives
https://www.chicagotribune.com/history/#nt=secondarynavbarChicago History
https://www.chicagotribune.com/...ws/breaking/#nt=primarynavbarBreaking News
https://www.chicagotribune.com/business/#nt=primarynavbarBusiness
https://www.chicagotribune.com/...portation/#nt=secondarynavbarTransportation
https://www.chicagotribune.com/...ss/careers#nt=secondarynavbarJobs & Work
https://www.chicagotribune.com/...eal-estate#nt=secondarynavbarReal Estate
https://www.chicagotribune.com/...s/success/#nt=secondarynavbarSuccess
https://www.chicagotribune.com/...orkplaces/#nt=secondarynavbarChicago's Top Workplaces
https://www.chicagotribune.com/dining/#nt=primarynavbarDining
https://www.chicagotribune.com/dining#nt=secondarynavbarRestaurants
https://www.chicagotribune.com/...ing/drink/#nt=secondarynavbarDrink
https://www.chicagotribune.com/...g/craving/#nt=secondarynavbarCraving
https://www.chicagotribune.com/...g/recipes/#nt=secondarynavbarRecipes
https://www.chicagotribune.com/...g/reviews/#nt=secondarynavbarRestaurant reviews
https://www.chicagotribune.com/...tertainment/#nt=primarynavbarEntertainment
https://www.chicagotribune.com/...ngs-to-do/#nt=secondarynavbarThings To Do
https://www.chicagotribune.com/...ent/music/#nt=secondarynavbarMusic
https://www.chicagotribune.com/...nt/movies/#nt=secondarynavbarMovies
https://www.chicagotribune.com/...inment/tv/#nt=secondarynavbarTelevision
https://www.chicagotribune.com/.../listings/#nt=secondarynavbarTV Listings
https://www.chicagotribune.com/...story.html#nt=secondarynavbarComics
https://www.chicagotribune.com/hoy/#nt=primarynavbarHoy
https://www.chicagotribune.com/...y/chicago/#nt=secondarynavbarChicago
https://www.chicagotribune.com/...enimiento/#nt=secondarynavbarEntretenimiento
https://www.chicagotribune.com/.../deportes/#nt=secondarynavbarDeportes
https://www.chicagotribune.com/...sificados/#nt=secondarynavbarClasificados
https://www.chicagotribune.com/lifestyles/#nt=primarynavbarLifestyles
https://www.chicagotribune.com/...story.html#nt=secondarynavbarComics
https://www.chicagotribune.com/travel#nt=secondarynavbarTravel
https://www.chicagotribune.com/...s/ask-amy/#nt=secondarynavbarAsk Amy
https://www.chicagotribune.com/...es/health/#nt=secondarynavbarHealth
https://www.chicagotribune.com/...parenting/#nt=secondarynavbarParenting
https://www.chicagotribune.com/...nd-garden/#nt=secondarynavbarHome and Garden
https://www.chicagotribune.com/...s/fashion/#nt=secondarynavbarFashion
https://www.chicagotribune.com/...ent/books/#nt=secondarynavbarBooks
https://www.chicagotribune.com/...ift-guide/#nt=secondarynavbarGift guide
https://www.chicagotribune.com/...adoptions/#nt=secondarynavbarPet Adoptions
https://www.chicagotribune.com/...story.html#nt=secondarynavbarLottery
https://www.chicagotribune.com/midwest/#nt=primarynavbarMidwest
https://www.chicagotribune.com/...ation-world/#nt=primarynavbarNation & World
https://www.chicagotribune.com/...elections/#nt=secondarynavbar2020 Election
https://www.chicagotribune.com/news/#nt=primarynavbarNews
https://www.chicagotribune.com/...tigations/#nt=secondarynavbarInvestigations
https://www.chicagotribune.com/politics#nt=secondarynavbarPolitics
https://www.chicagotribune.com/...l-justice/#nt=secondarynavbarCriminal Justice
https://www.chicagotribune.com/suburbs#nt=secondarynavbarSuburbs
http://membership.chicagotribune.com/newslettersDaywatch Briefing
https://www.chicagotribune.com/opinion/#nt=primarynavbarOpinion
https://www.chicagotribune.com/columns/#nt=secondarynavbarTribune Voices
https://www.chicagotribune.com/...ditorials/#nt=secondarynavbarEditorials
https://www.chicagotribune.com/...ommentary/#nt=secondarynavbarCommentary
https://www.chicagotribune.com/...n/letters/#nt=secondarynavbarLetters
https://www.chicagotribune.com/politics/#nt=primarynavbarPolitics
https://www.chicagotribune.com/...elections/#nt=secondarynavbar2020 Election
http://membership.chicagotribune.com/newslettersThe Spin Newsletter
https://www.chicagotribune.com/redeye/#nt=primarynavbarRedEye
https://www.chicagotribune.com/sports/#nt=primarynavbarSports
https://www.chicagotribune.com/.../breaking/#nt=secondarynavbarBreaking Sports
https://www.chicagotribune.com/...rts/bears/#nt=secondarynavbarChicago Bears
https://www.chicagotribune.com/...orts/cubs/#nt=secondarynavbarChicago Cubs
https://www.chicagotribune.com/...white-sox/#nt=secondarynavbarChicago White Sox
...

External Links (link to pages on other websites) - 39
URL Anchor Text
https://www.tribpub.com/subscriber-terms-and-conditions/Subscriber Terms
http://digitaledition.vivelohoy.com/Hoy
http://digitaledition.chicagoredeye.com/RedEye
https://www.legacy.com/obituaries/chicagotribuneDeath Notice Listings
https://www.gomnlt.com/tronc/ch...navweblink&utm_campaign=troncFreelance jobs
https://casmp.adperfect.com/?ho...lassifieds.chicagotribune.comClassified Listings
https://casmp.adperfect.com/?ho...lassifieds.chicagotribune.comReal Estate Listings
https://casmp.adperfect.com/?ho...lassifieds.chicagotribune.comAuto listings
https://www.tkqlhce.com/click-8...ent=&utm_term=Chicago TribuneArchives
https://www.publicnoticeillinois.comPublic Notices
http://www.tribpub.com/privacy-policy/Privacy Policy
http://www.tribpub.com/central-terms-of-service/Terms of Service
https://bestreviews.com/?utm_so...edium=nav&utm_campaign=headerBest Reviews
https://bestreviews.com/?utm_so...edium=nav&utm_campaign=headerBest Reviews
https://casmp.adperfect.com/?ho...lassifieds.chicagotribune.comAdvertising
https://www.travelzoo.com/gamcl...dunit=ChicagoTribune.com&l=usAustralia Reef & Rainforest Ad...
https://www.travelzoo.com/gamcl...dunit=ChicagoTribune.com&l=usCatch Iconic Duo Penn & Teller...
https://www.travelzoo.com/gamcl...dunit=ChicagoTribune.com&l=usGreat Barrier Reef Adventure: ...
https://www.travelzoo.com/gamcl...dunit=ChicagoTribune.com&l=usOz 5-Star Reef, Rainforest & O...
http://www.chicagonow.comChicagoNow See more ChicagoNow...
http://www.chicagonow.com/a-bit...s-way-more-than-a-cup-of-joe/
http://www.chicagonow.com/a-bit...s-way-more-than-a-cup-of-joe/Starbucks Reserve Roastery Chi...
http://www.chicagonow.com/el-ar...ral-on-nuevo-leon-restaurant/
http://www.chicagonow.com/el-ar...ral-on-nuevo-leon-restaurant/Day of the Dead mural goes up ...
http://www.chicagonow.com/tryin...h-more-than-pay-and-benefits/
http://www.chicagonow.com/tryin...h-more-than-pay-and-benefits/A Bad Law Must Be Broken- Why ...
http://www.chicagonow.com/chica.../withgratitude-to-joe-maddon/
http://www.chicagonow.com/chica.../withgratitude-to-joe-maddon/With Gratitude to Joe Maddon
http://www.chicagonow.com/mediu...rthern-michigan-part-4finale/
http://www.chicagonow.com/mediu...rthern-michigan-part-4finale/Part 4: I'm in love with Chica...
http://www.tribpub.com/central-terms-of-service/Terms of Service
https://www.tkqlhce.com/click-8...ent=&utm_term=Chicago TribuneArchives
https://bestreviews.com/?utm_so...edium=nav&utm_campaign=headerBest Reviews
http://www.tribpub.com/privacy-policy/Privacy Policy
http://www.chicagotribunemediagroup.com/Media kit
https://twitter.com/chicagotribune
https://www.facebook.com/chicagotribune/
https://www.instagram.com/chicagotribune/
https://www.youtube.com/user/ChicagoTribune

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
84 83 1


1 images do not have Alt values.

Image URL - 84
URL ALT Text
http://chicagotribune.com/pb/resources/images/ct_icons/app-bar-logo.svg?v=181The Chicago Tribune Logo
http://chicagotribune.com/pb/resources/images/weather_icons/mostlyClear.svgicon depicting Mostly clear we...
https://content.wdtinc.com/clients/chicagotribune/staticMaps/596.png
http://chicagotribune.com/pb/resources/images/tinygif.gifChicago Marathon 2019: Course ...
http://chicagotribune.com/pb/resources/images/tinygif.gifShe never thought she’d make i...
http://chicagotribune.com/pb/resources/images/tinygif.gifAlison Bowen
http://chicagotribune.com/pb/resources/images/tinygif.gifHow a U. of I. grad’s inventio...
http://chicagotribune.com/pb/resources/images/tinygif.gifChicago Marathon 2019: The sto...
http://chicagotribune.com/pb/resources/images/tinygif.gif5 people shot — 4 fatally — by...
http://chicagotribune.com/pb/resources/images/tinygif.gifChicago Teachers Union modifie...
http://chicagotribune.com/pb/resources/images/tinygif.gifHannah Leone
http://chicagotribune.com/pb/resources/images/tinygif.gifBestReviews: These lamps can i...
http://chicagotribune.com/pb/resources/images/tinygif.gifVideo gambling owner pitching ...
http://chicagotribune.com/pb/resources/images/tinygif.gifThe 8 ingredients to making a ...
http://chicagotribune.com/pb/resources/images/tinygif.gifPaul Sullivan
http://chicagotribune.com/pb/resources/images/tinygif.gifColumn: When the FBI knocks, i...
http://chicagotribune.com/pb/resources/images/tinygif.gifJohn Kass
http://chicagotribune.com/pb/resources/images/tinygif.gifColumn: Chicago smells like we...
http://chicagotribune.com/pb/resources/images/tinygif.gifMary Schmich
http://chicagotribune.com/pb/resources/images/tinygif.gifColumn: Yes, the Bears are off...
http://chicagotribune.com/pb/resources/images/tinygif.gifEric Zorn
http://chicagotribune.com/pb/resources/images/tinygif.gifColumn: Lincoln Park Zoo’s pla...
http://chicagotribune.com/pb/resources/images/tinygif.gifBlair Kamin
http://chicagotribune.com/pb/resources/images/tinygif.gifA Wisconsin-based spice-seller...
http://chicagotribune.com/pb/resources/images/tinygif.gifIn a partisan political landsc...
http://chicagotribune.com/pb/resources/images/tinygif.gifColumn: After going ‘through h...
http://chicagotribune.com/pb/resources/images/tinygif.gifHeidi Stevens
http://chicagotribune.com/pb/resources/images/tinygif.gifClimate change threatens two-t...
http://chicagotribune.com/pb/resources/images/tinygif.gifCindy Dampier
http://chicagotribune.com/pb/resources/images/tinygif.gifChicago noisemakers Blacker Fa...
http://chicagotribune.com/pb/resources/images/tinygif.gifJessi Roti
http://chicagotribune.com/pb/resources/images/tinygif.gifCraving: Indian food — from tr...
http://chicagotribune.com/pb/resources/images/tinygif.gifNew Orleans hotel collapse
http://chicagotribune.com/pb/resources/images/tinygif.gifCelebrity homes
http://chicagotribune.com/pb/resources/images/tinygif.gifCreative murals around the Chi...
http://chicagotribune.com/pb/resources/images/tinygif.gifAsk Amy: Lake house dust-up ro...
http://chicagotribune.com/pb/resources/images/tinygif.gifAmy Dickinson
http://chicagotribune.com/pb/resources/images/tinygif.gifAsk Amy: Lake house dust-up ro...
http://chicagotribune.com/pb/resources/images/tinygif.gifAsk Amy: Lake house dust-up ro...
http://chicagotribune.com/pb/resources/images/tinygif.gifAsk Amy: Lake house dust-up ro...
http://chicagotribune.com/pb/resources/images/tinygif.gif5 people shot — 4 fatally — by...
http://chicagotribune.com/pb/resources/images/tinygif.gifChicago Teachers Union modifie...
http://chicagotribune.com/pb/resources/images/tinygif.gifDo CPS teachers want a deal or...
http://chicagotribune.com/pb/resources/images/tinygif.gifBlackstone group holds talks w...
http://chicagotribune.com/pb/resources/images/tinygif.gifCTA and Metra stations, Barrin...
http://chicagotribune.com/pb/resources/images/tinygif.gifChicago holiday hiring: Here’s...
http://chicagotribune.com/pb/resources/images/tinygif.gifYankees ride Gleyber Torres’ b...
http://chicagotribune.com/pb/resources/images/tinygif.gifNo. 9 Notre Dame does just eno...
http://chicagotribune.com/pb/resources/images/tinygif.gifRobin Lehner and Calvin de Haa...
http://chicagotribune.com/pb/resources/images/tinygif.gifKirby Dach makes his pro debut...
http://chicagotribune.com/pb/resources/images/tinygif.gifAsk Amy: Lake house dust-up ro...
http://chicagotribune.com/pb/resources/images/tinygif.gifClimate change threatens two-t...
http://chicagotribune.com/pb/resources/images/tinygif.gifColumn: After going ‘through h...
http://chicagotribune.com/pb/resources/images/tinygif.gifIt’s National Coming Out Day. ...
http://chicagotribune.com/pb/resources/images/tinygif.gifSen. Martin Sandoval quits as ...
http://chicagotribune.com/pb/resources/images/tinygif.gifIllinois GOP received donation...
http://chicagotribune.com/pb/resources/images/tinygif.gifThe Spin: President Trump may ...
http://chicagotribune.com/pb/resources/images/tinygif.gifEvelyn Sanguinetti drops congr...
http://chicagotribune.com/pb/resources/images/tinygif.gifEvelyn Sanguinetti drops congr...
http://chicagotribune.com/pb/resources/images/tinygif.gifEvelyn Sanguinetti drops congr...
http://chicagotribune.com/pb/resources/images/tinygif.gifEvelyn Sanguinetti drops congr...
http://chicagotribune.com/pb/resources/images/tinygif.gifEvelyn Sanguinetti drops congr...
http://chicagotribune.com/pb/resources/images/tinygif.gifNotre Dame and University of M...
http://chicagotribune.com/pb/resources/images/tinygif.gifPresident Donald Trump attacks...
http://chicagotribune.com/pb/resources/images/tinygif.gifIndiana reports 2 more deaths ...
http://chicagotribune.com/pb/resources/images/tinygif.gifA Wisconsin Assembly bill, aim...
http://chicagotribune.com/pb/resources/images/tinygif.gifWill Smith does ageless work i...
http://chicagotribune.com/pb/resources/images/tinygif.gifBen Platt on coming out and th...
http://chicagotribune.com/pb/resources/images/tinygif.gif‘Modern Love’ series offers fr...
http://chicagotribune.com/pb/resources/images/tinygif.gif‘Blair Witch’ turns 20: How a ...
http://chicagotribune.com/pb/resources/images/tinygif.gifGlenlivet pods, tailgating on ...
http://chicagotribune.com/pb/resources/images/tinygif.gif10 days left! Enter your recip...
http://chicagotribune.com/pb/resources/images/tinygif.gifFormer Lettuce Entertain You w...
http://chicagotribune.com/pb/resources/images/tinygif.gifCraving: Indian food — from tr...
http://chicagotribune.com/pb/resources/images/tinygif.giffreeform-list: Starbucks Reser...
http://chicagotribune.com/pb/resources/images/tinygif.giffreeform-list: Day of the Dead...
http://chicagotribune.com/pb/resources/images/tinygif.giffreeform-list: A Bad Law Must ...
http://chicagotribune.com/pb/resources/images/tinygif.giffreeform-list: With Gratitude ...
http://chicagotribune.com/pb/resources/images/tinygif.giffreeform-list: Part 4: I'm in ...
http://chicagotribune.com/pb/resources/images/tinygif.gifThese lamps can instantly make...
http://chicagotribune.com/pb/resources/images/tinygif.gifSave or splurge: Is the name b...
http://chicagotribune.com/pb/resources/images/tinygif.gifDo you really need pet insuran...
http://chicagotribune.com/pb/resources/images/tinygif.gifFortnite-themed Halloween cost...
http://chicagotribune.com/pb/resources/images/tinygif.gif11 top brands that make produc...


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
1 4 5


Too many (4) external style sheet files , it will slow down the downloading.

Links To External Stylesheet Files - 4
Stylesheet URL rel type
http://chicagotribune.com/pb/re...376/ct/ct-framework798f098383fab4bc5376.css?v=181stylesheet
http://chicagotribune.com/pb/re...5376/ct/ct-features798f098383fab4bc5376.css?v=181stylesheet
http://chicagotribune.com/pb/re...4bc5376/ct/ct-index798f098383fab4bc5376.css?v=181stylesheet
http://chicagotribune.com/pb/re...5376/ct/ct-services798f098383fab4bc5376.css?v=181stylesheet

Script
Scripts Block In Same Page Links to External Script Files Total
41 5 46


Too many (5) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 5
Script URL Type
http://chicagotribune.com/pb/re...fab4bc5376/ct/ct-lib798f098383fab4bc5376.js?v=181
http://chicagotribune.com/pb/re...b4bc5376/ct/ct-index798f098383fab4bc5376.js?v=181
text/javascript
http://chicagotribune.com/pb/gr/c/default/r0l6lYfcd0zKEr/js/4bc288a076.js?v=181
http://chicagotribune.com/pb/gr/p/default/r0l6lYfcd0zKEr/render.js?v=181

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
https://membership.chicagotribune.com/newslettersNewsletters & Alerts
https://www.tkqlhce.com/click-8...ent=&utm_term=Chicago TribuneArchives


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Google Page Rank
8 Excellent! the website has a high page rank (8/10).

8
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Links From Root Domains
663
Excellent! You do have a lot of root domains (663) linked to your site chicagotribune.com.

663
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 5,064
  Facebook Shares 8,995
  Facebook Comments 4,833
  Tweets 65
  LinkedIn 3,307

Social Media Integration
Excellent! your site is well integrated with social media networks.

Facebook Pagehttps://www.facebook.com/chicagotribune/
Twitter Accounthttps://twitter.com/chicagotribune
Google+ PageNot Found


Trustworthiness
91

Excellent! the website has a good Trustworthiness Score (91/100).

91
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
92 Excellent! the website has a good Child Safe Score (92/100).

92
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site chicagotribune.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
2,864th most visited website in the world.
593th most visited website in United States  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You do have very few domains (5 - chicagotribune.com, sun-sentinel.com, mcall.com, redeyechicago.com, pesticide.org) hosted on the same server as chicagotribune.com (ip : 184.51.101.178).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 184.51.101.178) is located at United States  
the most site visitors come from United States  

Excellent! your server is located close to most of your site visitors.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
21 years, 154 days old ( 1st registered on : 1998-05-20 )

excellent, the domain age is old enough.

Domain Expires
1 year, 209 days from today ( expires on : 2021-05-18 )

domain is expiring soon.

Domain Info
chicagotribune.com ( 18 characters )

Domain Registrar : MarkMonitor Inc.

Domain Created On Last Modified On Expires On
1998-05-20 2019-04-30 2021-05-18
21 years, 154 days old 0 years, 174 days ago 1 year, 209 days from today
21 years, 154 days old


Domain Name Servers used by chicagotribune.com
DNS Name IP Address
dns1.tribpub.com192.187.74.23
dns2.tribpub.com208.64.109.125
dns3.tribpub.com192.187.74.24
dns4.tribpub.com208.64.109.123


Excellent! the Domain is of right length, easy to be remembered by visitors.

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

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