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houstonpress.com favicon Houston Press | The Leading Independent News Source in Houston, Texas houstonpress.com

Excellent Practice32
Improvement Could be Made14
Critical Issues to Attend5
Oct 17, 2019 02:48 PM

Click To Re-generate Current Report

Recommended Actions

  • Reduce the number of H1 tags, only use one to include the most important keywords.
  • Create a XML sitemap for your site.
  • Reduce number of links to other pages.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Reduce the length of the meta description and ensure it only contains 70 to 160 characters.
  • Add more meta keywords for your page and allows it to contains 10 to 20 words.
  • Use HTML headings(H1 - H6) and inline emphasis tags (<EM><B><I><EM><STRONG>).
  • Declare language in use for your site.
  • Speed up your website.
  • ...     31
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Detailed Reviews

Related Category
Most related categories of this website.

art   comics   festival   movies   museum   television   video   wars  

Title
Houston Press | The Leading Independent News Source in Houston, Texas

Words count: 10    Unique Words: 9    Length: 69 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Repeat Terms in the Title tag
Term Repeat Count
Houston 2


Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
Original reporting and compelling writing on local news, restaurants, arts and culture have made the Houston Press a vital resource for readers who want to understand and engage with their community.

Words count: 31    Length: 199 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


The description is too long! It has more than 160 characters

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Houston Press | The Leading Independent News Source in ... www.houstonpress.com/
Original reporting and compelling writing on local news, restaurants, arts and culture have made the Houston Press a vital resource for readers who want to ...

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
Houston news, Texas news, Houston events, Texas events, Houston Press

Words count: 10    Length: 69 characters    keyword phrases count : 5

The keywords is too short!
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Keyword Occurrences in Different Sections
Wordkeyword domain title descriptionheadingcontent
2 words:100% (5/5)
houston news 54   (4.24%)
texas news 23   (1.80%)
houston events 50   (3.92%)
texas events 19   (1.49%)
houston press 44   (3.45%)


Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

arts  astros  balke  bets  brooke  closings  concerts  culture  drink  events  food  game  houston  houston's  jeff  latest  local  music  news  nfl  october  openings  policy  press  privacy  ruggiero  sign  sports  stage  stories  susie  texans  texas  time  tommaney  trending  viggiano  watch  week  weekend 

Top 20 Keywords
Total Terms Count: 1,275

It is nice! the word density is quite ok.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
october 46 3.61%
houston 37 2.90%
news 17 1.33%
events 13 1.02%
concerts 11 0.86%
sign 11 0.86%
food 11 0.86%
game 10 0.78%
astros 8 0.63%
stage 7 0.55%
week 7 0.55%
press 7 0.55%
texans 7 0.55%
drink 6 0.47%
stories 6 0.47%
texas 6 0.47%
culture 6 0.47%
brooke 6 0.47%
policy 6 0.47%
viggiano 6 0.47%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
219301000049065

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1>

(2)
Connect. Discover. Share.
Newsletters

<H2>

(19)
Top Stories
Latest News
Trending News
Latest Food & Drink
Trending Food & Drink
Photos
Houston Press Tacolandia, presented by Mission
Upcoming Things To Do
Latest Arts & Culture
Trending Arts & Culture
Latest Music
Trending Music
More Stories
More News
More Food & Drink
More Arts & Culture
More Music
Newsletters
Sign Up >

<H3>

(30)
6 Best Bets This Weekend in Houston: Fandemic and Wings Over Houston
NFL Week 7: Texans at Colts — Four Things To Watch For
Upcoming Houston Food Events: Curry-Inspired Ramen
Tenacious D Guides Houston Through the Apocalypse
It's Not Okay, Plus More Than 200 Symbols and Memes That Say "I Hate"
Dish/Fox Feud Blacks Out Texans, Astros
Houston By the Neighborhood: Historic Washington East/Sabine Market Area
Missing Phoenix Woman Found in Cancún, Mexico, Now Detained in Houston
Astros Blown Out in Game 3, Verlander to Start Game 4
NFL Week 5 Fireworks: Texans 53, Falcons 32 — 4 Winners, 4 Losers
Houston's 5 Best Weekend Food Bets: Say "Opa!" at The Original Greek Festival
Openings and Closings: Studewood Cantine Opens, Toukei Debuts
Upcoming Houston Food Events: A New Brunch and Even More Oktoberfest
This Week in Houston Food Events: Cure Your Hangover with a Sandwich from Texans Linebacker...
Houston's Best Sandwiches: First Friday Lobster Roll at Bernie's Burger Bus
Upper Crust: Piola
Signature Event - Buy Tickets 
Sex and Violence: Just Another Night at the Opera With Tosca
Where to Find Your Favorite Artists at This Weekend's Texas Contemporary
HGO Offers a New Production of Rigoletto, But the Old Curse Remains
The Bisexual Polyamory Story in Why Women Kill is Gross
Reviews For The Easily Distracted:Joker
Best Bets This Weekend in Houston: Lamborghini Fest, Immersive Haunt
Tame Impala Deliver Cosmic Set at White Oak Music Hall
Iron Maiden Proves Its "Legacy" Is Secure With An Outstanding Show At The Woodlands
Authors of Stevie Ray Vaughan Book Open the Gates to a Texas Flood
The Who Ended Its Houston Set Last Night After Eight Songs
Lizzo Loves You And You Should Love You, Too
Our Houston Astros 2019 Playoff Theme Songs
Remind Me Later >

<H4>

(1)
No Thanks!
<I> (4)Why Women Kill
Texas Flood
Mangia
Salt, Root and Roe
<EM> (9)Saul
The Rabbit Cage
Tosca
Rigoletto,
Joker
Cats
The Glass...
Spring Awakening
Vietgone


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
59.7

Excellent! the reading level score is just nice, that is within 50 - 70 !

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
the website does not declare its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
https://www.houstonpress.com/index.rss Excellent! the website has a RSS (Really Simple Syndication) Feed for quick publishing.

Robots.txt
http://houstonpress.com/robots.txt Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
3.00 seconds - 8.81 Kb/s

The loading speed is normal, however it can be further improved.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
3.78 s 0.03 s 0.03 s 0.01 s 2.12 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
26 Kb (26,440 bytes)

The page is a bit too small, it may not have enough relevant content to rank well!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
26 Kb (26,440 bytes) 10 Kb (10,228 bytes) 16 Kb (16,212 bytes) 63.09 %


Excellent! the text to html code ratio is just nice, that is within 15%-70%!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
6 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
1 redirection was detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.houstonpress.com/ and http://houstonpress.com are resolved to the same url :https://www.houstonpress.com/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Non SEO Friendly URLs
http://houstonpress.com/profile?source_id=8|55|16268
http://houstonpress.com/profile?source_id=8|55|1378
http://houstonpress.com/restaurants/guide?sort=name&bars=true&awards=none
http://houstonpress.com/profile?source_id=8|55|1380
http://houstonpress.com/profile?source_id=8|55|1381
http://houstonpress.com/profile?source_id=8|55|1382
http://houstonpress.com/profile?source_id=8|55|1379
http://houstonpress.com/profile?source_id=8|55|1384
http://houstonpress.com/calendar?categories%5B%5D=Promotional%20Events
http://houstonpress.com/profile?source_id=8|55|1385
http://houstonpress.com/houston/houston-press-tacolandia/Event?oid=11310572
http://houstonpress.com/houston/houston-press-tacolandia/Event?oid=11310572
http://houstonpress.com/profi...eSubscribe?url=http%3A%2F%2Fwww.houstonpress.com%2F


You may use url rewrite techniques to make these 13 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
URLs with underscore
http://houstonpress.com/profile?source_id=8|55|16268
http://houstonpress.com/profile?source_id=8|55|1378
http://houstonpress.com/profile?source_id=8|55|1380
http://houstonpress.com/profile?source_id=8|55|1381
http://houstonpress.com/profile?source_id=8|55|1382
http://houstonpress.com/profile?source_id=8|55|1379
http://houstonpress.com/profile?source_id=8|55|1384
http://houstonpress.com/profile?source_id=8|55|1385


You have 8 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
306 10 316


Too many links (316), it may be considered as spam!

Internal Links (link to pages within this domain) - 306
URL Anchor Text
http://houstonpress.com/Home
http://houstonpress.com/newsNews
http://houstonpress.com/topic/sports-6362239Sports
http://houstonpress.com/longformLongform
http://houstonpress.com/profile?source_id=8|55|16268Daily Newsletter
http://houstonpress.com/profile?source_id=8|55|1378Weekly Newsletter
http://houstonpress.com/musicMusic
http://houstonpress.com/concertsConcert Calendar
http://houstonpress.com/resta...sort=name&bars=true&awards=noneBars & Lounges
http://houstonpress.com/profile?source_id=8|55|1380Music Newsletter
http://houstonpress.com/restaurantsFood & Drink
http://houstonpress.com/topic/restaurant-reviews-6362359Restaurant Reviews
http://houstonpress.com/restaurants/guideRestaurant Guide
http://houstonpress.com/profile?source_id=8|55|1381Food & Drink Newsletter
http://houstonpress.com/artsArts & Culture
http://houstonpress.com/topic/100-creatives-6362314100 Houston Creatives
http://houstonpress.com/topic/stage-6362234Stage
http://houstonpress.com/profile?source_id=8|55|1382Arts & Culture Promo Newslette...
http://houstonpress.com/things-to-doThings To Do
http://houstonpress.com/calendarCalendar
http://houstonpress.com/submit-eventSubmit an Event
http://houstonpress.com/profile?source_id=8|55|1379Things To Do Newsletter
http://houstonpress.com/longformLongform
http://houstonpress.com/videosVideos
http://houstonpress.com/slideshowsSlideshows
http://houstonpress.com/best-ofBest Of Houston®
http://readerschoice.houstonpress.com/Reader's Choice Nominations
http://houstonpress.com/profile?source_id=8|55|1384Best Of Newsletter
http://houstonpress.com/promotionsPromotions
http://houstonpress.com/calen...ries%5B%5D=Promotional%20EventsPromotional Events
http://houstonpress.com/promotions/street-teamStreet Team
http://houstonpress.com/promotions/free-stuffFree Stuff
http://houstonpress.com/profile?source_id=8|55|1385Promotions Newsletter
http://coupons.houstonpress.comDeals
http://houstonpress.com/classifiedsClassifieds
http://houstonpress.com/advertiseAdvertise
http://houstonpress.com/aboutAbout Us
http://houstonpress.com/about/contactContact Us
http://houstonpress.com/about/staffStaff
http://houstonpress.com/about/careersCareers
http://houstonpress.com/about/privacy-policyPrivacy
http://houstonpress.com/about/terms-of-useTerms
http://houstonpress.com/about/helpHelp
http://houstonpress.com/
http://houstonpress.com/about/privacyPolicy/Privacy Policy
https://www.houstonpress.com/...ton-october-18-20-2019-11363490
https://www.houstonpress.com/...ton-october-18-20-2019-113634906 Best Bets This Weekend in Ho...
https://www.houstonpress.com/...ng-to-up-record-to-5-2-11370205NFL Week 7: Texans at Colts — ...
https://www.houstonpress.com/...houston-this-fall-2019-11370677Upcoming Houston Food Events: ...
https://www.houstonpress.com/...center-october-16-2019-11371518Tenacious D Guides Houston Thr...
http://houstonpress.com/newsLatest News
http://houstonpress.com/news/...-simmons-writes-a-book-11370968
http://houstonpress.com/topic/education-6362197Education
http://houstonpress.com/news/...-simmons-writes-a-book-11370968Former Principal Bertie Simmon...
http://houstonpress.com/news/...-yankees-in-game-three-11370792
http://houstonpress.com/topic/sports-6362239Sports
http://houstonpress.com/news/...-yankees-in-game-three-11370792Astros Beat Yankees, Go Up 2-1...
http://houstonpress.com/news/...hird-on-mvp-odds-board-11370201
http://houstonpress.com/topic/game-time-7372465Game Time
http://houstonpress.com/news/...hird-on-mvp-odds-board-11370201Deshaun Watson Among Top Three...
http://houstonpress.com/news/...correas-walk-off-homer-11370323
http://houstonpress.com/topic/sports-6362239Sports
http://houstonpress.com/news/...correas-walk-off-homer-11370323Correa Walk Off Homer to Beat ...
http://houstonpress.com/news/...in-the-alcs-game-three-11370395
http://houstonpress.com/topic/sports-6362239Sports
http://houstonpress.com/news/...in-the-alcs-game-three-11370395Astros-Yankees Game Three: Fou...
http://houstonpress.com/news/...oming-six-game-stretch-11370067
http://houstonpress.com/topic/game-time-7372465Game Time
http://houstonpress.com/news/...oming-six-game-stretch-11370067Four Thoughts On the Toughest ...
http://houstonpress.com/newsTrending News
http://houstonpress.com/news/...s-now-a-symbol-of-hate-11363517It's Not Okay, Plus More Than ...
http://houstonpress.com/authors/susie-tommaney-6357519Susie Tommaney
http://houstonpress.com/news/...-and-dish-network-feud-11362075Dish/Fox Feud Blacks Out Texan...
http://houstonpress.com/authors/jeff-balke-6357327Jeff Balke
http://houstonpress.com/news/...washington-east-sabine-11363545Houston By the Neighborhood: H...
http://houstonpress.com/authors/susie-tommaney-6357519Susie Tommaney
http://houstonpress.com/news/...co-now-held-in-houston-11365666Missing Phoenix Woman Found in...
http://houstonpress.com/authors/meg-oconnor-11365662Meg O'Connor
http://houstonpress.com/news/...der-to-start-game-four-11366437Astros Blown Out in Game 3, Ve...
http://houstonpress.com/authors/jeff-balke-6357327Jeff Balke
http://houstonpress.com/news/...losion-against-falcons-11365919NFL Week 5 Fireworks: Texans 5...
http://houstonpress.com/authors/sean-pendergast-6357270Sean Pendergast
http://houstonpress.com/restaurantsLatest Food & Drink
http://houstonpress.com/resta...epicurean-project-2019-11366789
http://houstonpress.com/topic/special-events-6362302Special Events
http://houstonpress.com/resta...epicurean-project-2019-11366789Scenes from The Epicurean Proj...
http://houstonpress.com/resta...t-vinnys-pizza-in-eado-11354783
http://houstonpress.com/topic/here-eat-this-6362345Here, Eat This
http://houstonpress.com/resta...t-vinnys-pizza-in-eado-11354783Upper Crust: Vinny's Pizza
http://houstonpress.com/resta...with-a-baby-in-houston-11368017
http://houstonpress.com/topic/local-spotlight-6362288Local Spotlight
http://houstonpress.com/resta...with-a-baby-in-houston-11368017Whining and Dining: Bébé's Fir...
http://houstonpress.com/resta...er-sandwich-at-antones-11367998
http://houstonpress.com/topic/sandwiches-11236602Sandwiches
http://houstonpress.com/resta...er-sandwich-at-antones-11367998Houston's Best Sandwiches: The...
http://houstonpress.com/resta...ving-a-few-does-happen-11368201
http://houstonpress.com/topic...f-you-should-know-about-6362304Stuff You Should Know About
http://houstonpress.com/resta...ving-a-few-does-happen-11368201Hitting The Gym After Happy Ho...
http://houstonpress.com/resta...s-in-houston-this-week-11368002
http://houstonpress.com/topic/things-to-do-6362327Things To Do
...

External Links (link to pages on other websites) - 10
URL Anchor Text
https://www.HoustonPressArtsGuide.comHoustonPressArtsGuide.com
https://www.herbanplanet.comMarijuana
http://houstonpress.newskeepsake.com/BOH.htmlWinners Awards
https://www.facebook.com/HoustonPressFacebook
https://twitter.com/houstonpressTwitter
http://instagram.com/houstonpressInstagram
http://tracking.goldstar.com/...193098&offer_id=40&aff_sub5=HOU"Spring Awakening"
http://tracking.goldstar.com/...193098&offer_id=40&aff_sub5=HOUThe Hobby Center for the Perfo...
https://www.seatsforeveryone.com/redirect/event/4133298Shawn James
http://www.seatsforeveryone.c...t-the-house-of-blues---houston-Bronze Peacock At The House Of...

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
38 34 4


4 images do not have Alt values.

Image URL - 38
URL ALT Text
http://houstonpress.com/theme/hou/img/logo-home.pngHouston Press, LP
http://houstonpress.com/img/mvn/1.jpg
https://images1.houstonpress....c_tour_2018_dsc01154_photo_by_mark_herman_reyes.jpg
http://houstonpress.com/img/clear16x9.pngFormer Principal Bertie Simmon...
http://houstonpress.com/img/clear16x9.pngAstros Beat Yankees, Go Up 2-1...
http://houstonpress.com/img/clear16x9.pngDeshaun Watson Among Top Three...
http://houstonpress.com/img/clear16x9.pngCorrea Walk Off Homer to Beat ...
http://houstonpress.com/img/clear16x9.pngAstros-Yankees Game Three: Fou...
http://houstonpress.com/img/clear16x9.pngFour Thoughts On the Toughest ...
http://houstonpress.com/img/clear16x9.pngScenes from The Epicurean Proj...
http://houstonpress.com/img/clear16x9.pngUpper Crust: Vinny's Pizza
http://houstonpress.com/img/clear16x9.pngWhining and Dining: Bébé's Fir...
http://houstonpress.com/img/clear16x9.pngHouston's Best Sandwiches: The...
http://houstonpress.com/img/clear16x9.pngHitting The Gym After Happy Ho...
http://houstonpress.com/img/clear16x9.pngThis Week in Houston Food Even...
https://images1.houstonpress....an_festival_dsc03447_photo_by_mark_herman_reyes.jpgCool Weather and Bright Skies ...
https://images1.houstonpress.com/imager/u/300x170/11366170/2t1a4657.jpgACL 2019 Weekend One is a wrap
https://images1.houstonpress....ews_20191006_nfltexansvsfalcons_ericsauseda_141.jpgTexans Honor Bob McNair, Defea...
https://images1.houstonpress....ek_festival_dsc03390_photo_by_mark_herman_reyes.jpgEat, Drink and Be Greek at the...
https://images1.houstonpress....or_the_cure_dsc03352_photo_by_mark_herman_reyes.jpgPretty in Pink Runners Helped ...
https://images1.houstonpress.com/imager/u/300x170/11365530/_zrn6669.jpgACL 2019 is off to a HOT start
https://images1.houstonpress....8/10.5.2019_alds_astrosvsrays_hou_jackgorman-43.jpgAstros Fans and On-Field Actio...
https://images1.houstonpress....ger/u/300x170/11365258/ren1005closeupflowergirl.jpgDay One at Texas Renaissance F...
http://houstonpress.com/img/clear5.pngHouston Press Tacolandia, pres...
http://houstonpress.com/img/clear16x9.pngThe Martha Graham Dance Compan...
http://houstonpress.com/img/clear16x9.pngCristela Alonzo Opened The Doo...
http://houstonpress.com/img/clear16x9.pngExperience the Madness and Sub...
http://houstonpress.com/img/clear16x9.pngAs The World Keeps Getting Tig...
http://houstonpress.com/img/clear16x9.pngGalveston Island: Where Things...
http://houstonpress.com/img/clear16x9.pngFrustration But Not Fright Fro...
http://houstonpress.com/img/clear16x9.png"Issues" Singer-Songwriter Jul...
http://houstonpress.com/img/clear16x9.pngNew Zealand's Miss June Coming...
http://houstonpress.com/img/clear16x9.pngThe Distillers Brings a Vampir...
http://houstonpress.com/img/clear16x9.pngHouston Concert Watch 10/16: T...
http://houstonpress.com/img/clear16x9.pngSon Of Sahm: Shandon Sahm Brin...
http://houstonpress.com/img/clear16x9.pngVivian Campbell's Last in Line...
https://www.facebook.com/tr?id=701597819931765&ev=PageView&noscript=1
http://houstonpress.com/theme/hou/img/logo-black.png


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
3 2 5


You have 3 style blocks in the same file, try to put them in a separate file.

Links To External Stylesheet Files - 2
Stylesheet URL rel type
http://houstonpress.com/css_cache/hou-default.css?buildId=1571347157stylesheettext/css
http://houstonpress.com/css_cache/index-index.css?buildId=1571347157stylesheettext/css

Script
Scripts Block In Same Page Links to External Script Files Total
34 11 45


Too many (11) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 11
Script URL Type
https://bc.marfeelcache.com/statics/marfeel/gardac-sync.js
http://houstonpress.com/js/prebid.js
http://houstonpress.com/js_cache/hou-default.js?buildId=1571347157text/javascript
text/javascript
https://ak.sail-horizon.com/spm/spm.v1.min.jstext/javascript
http://houstonpress.com/js_cache/index-index.js?buildId=1571347157text/javascript
http://houstonpress.com/js_cache/ads.js?buildId=1571347157text/javascript
https://assets.myvoicenation.com/load/js/2/omni.jstext/javascript
http://houstonpress.com/js_cache/omni-bindings.js?buildId=1571347157text/javascript
https://apis.google.com/js/platform.js
https://www.google.com/recaptcha/api.js?onload=captchaCallback&render=explicittext/javascript

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
http://houstonpress.com/newsNews
http://houstonpress.newskeepsake.com/BOH.htmlWinners Awards


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
UA-395255-4 Excellent! the website implements Google Analytics.

Google Page Rank
3 Fair Enough! page rank (3/10) of your site could be improved.

3
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Links From Root Domains
56
Excellent! You do have a lot of root domains (56) linked to your site houstonpress.com.

56
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 599
  Facebook Shares 562
  Facebook Comments 363
  Tweets 112
  LinkedIn 14

Social Media Integration
Excellent! your site is well integrated with social media networks.

Facebook Pagehttps://www.facebook.com/HoustonPress
Twitter Accounthttps://twitter.com/houstonpress
Google+ PageNot Found


Trustworthiness
89

Excellent! the website has a good Trustworthiness Score (89/100).

89
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
86 Excellent! the website has a good Child Safe Score (86/100).

86
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site houstonpress.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
72,250th most visited website in the world.
17,544th most visited website in United States  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You do have very few domains (6 - westword.com, miaminewtimes.com, phoenixnewtimes.com, houstonpress.com, dallasobserver.com, browardpalmbeach.com) hosted on the same server as houstonpress.com (ip : 192.229.173.187).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 192.229.173.187) is located at United States  
the most site visitors come from United States  

Excellent! your server is located close to most of your site visitors.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
22 years, 91 days old ( 1st registered on : 1997-07-18 )

excellent, the domain age is old enough.

Domain Expires
1 year, 272 days from today ( expires on : 2021-07-16 )

domain is expiring soon.

Domain Info
houstonpress.com ( 16 characters )

Domain Registrar : GoDaddy.com, LLC

Domain Created On Last Modified On Expires On
1997-07-18 2019-10-14 2021-07-16
22 years, 91 days old 0 years, 3 days ago 1 year, 272 days from today
22 years, 91 days old


Domain Name Servers used by houstonpress.com
DNS Name IP Address
ns53.domaincontrol.com97.74.106.27
ns54.domaincontrol.com173.201.74.27


Excellent! the Domain is of right length, easy to be remembered by visitors.

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.


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