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ilovetest.org

independent.org favicon independent.org

Excellent Practice27
Improvement Could be Made11
Critical Issues to Attend12
Apr 22, 2024 05:12 AM

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Recommended Actions

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  • Set meta keywords.
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  • Use more straight forward terms, avoid using too much jargon in the page content.
  • Create and add a robots.txt for your site.
  • Create a XML sitemap for your site.
  • Remove some of the text content and make the text to code ration to be within 15%-70%.
  • Move the 60 inline css components to an external style sheet file.
  • Use url rewrite techniques to create short, relevant and easy to remember urls.
  • Reduce number of links to other pages.
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Detailed Reviews

Related Category
Most related categories of this website.

club   comics   dog   institute   science   smartphones   television   video  

Title
Independent Institute

Words count: 2    Unique Words: 2    Length: 21 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
Words count: 0    Length: 0 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Meta Description is not set.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Independent Institute www.independent.org/

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

Page description is missing.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
Words count: 0    Length: 0 characters    keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

apr  articles  awards  beacon  books  bull  california  catalyst  commentary  contact  economy  education  events  fleece  golden  gov  healthcare  homelessness  housing  independent  institute  issues  latest  liberty  lighthouse  love  newsletter  policy  politics  publications  read  reg  releases  reports  review  rights  rsquo  student  subscribe  work 

Top 20 Keywords
Total Terms Count: 1,214

Excellent! No terms has a density of more than 3%, all are optimized to be within 1% - 3%.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
independent 30 2.47%
books 16 1.32%
bull 13 1.07%
review 13 1.07%
liberty 11 0.91%
apr 11 0.91%
policy 11 0.91%
awards 11 0.91%
events 10 0.82%
california 9 0.74%
beacon 9 0.74%
issues 9 0.74%
catalyst 8 0.66%
housing 8 0.66%
articles 8 0.66%
commentary 8 0.66%
rights 8 0.66%
reports 8 0.66%
institute 7 0.58%
rsquo 7 0.58%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
073827248002328137

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H2>

(7)
Latest Articles
Featured
Top Issues
Latest Videos
Independent Bookstore
The Independent Review A Journal of Political Economy
Latest Tweets Follow @IndependentInstitute

<H3>

(38)
About
Blogs
Issues
News
Multimedia
Events
Publications
Store
Donate
Commentary
The Beacon
The Beacon
The Beacon
Commentary
The Beacon
Commentary
Catalyst
Catalyst
The Beacon
The Beacon
New California Golden Fleece® Award
2024 Independent Review Student Essay Contest
New Book: The New American Anti-Semitism: The Left, the Right, and the Jews
New Book: The New Deal’s War on the Bill of Rights: The Untold Story of FDR’s Concentration Camps, Censorship, and Mass Surveillance
Love Gov 3: The Metaverse of Madness—WATCH NOW!
Policy Report — Beyond Homeless: Good Intentions, Bad Outcomes, Transformative Solutions.
CATALYST: Young Voices for Liberty
COVID-19
Economy
Healthcare
Education
Law & Liberty
Housing and Homelessness
Dinesh D’Souza: Reflecting on Freedom and America | Ep. 26
Trump Touts Tariffs. Fast Food Workers Hit. RFK Jr. Chides Big Government. | Independent Outlook 60
Alex Epstein: The Moral Case for Fossil Fuels | Ep. 25
Latest Issue: Spring 2024
The Lighthouse®

<H4>

(27)
The Latest Plan to Exacerbate California’s Housing Crisis
DEA and FDA Duke it Out Over Marijuana Scheduling
Obamacare, Student Loans, and the End of Empire
Canada’s Healthcare System Can’t Keep Track of Patients and Is Vulnerable to Cyberattacks
Resolving Border Crisis Requires Increasing Legal Migration
Apple and Lina Khan’s Antitrust Antics
Why Can’t San Francisco Build Housing? Lessons from the 1906 Fire
The IRS Lied 
More and More Chinese Citizens Lose Trust in CCP Leadership
Interest on National Debt Becoming Uncle Sam’s Biggest Bill
Ecuador’s Undiplomatic Basta!
Why are California’s Gas Prices So High?
$10,000 in prizes | Deadline: May 15, 2024
A Vision of a Productive Free Society: Murray Rothbard’s For a New Liberty
For a New Liberty after Fifty Years
Libertarianism, Oversimplified
Seeing the State through For a New Liberty
Privatize the Public Sector: Murray Rothbard’s Stateless Libertarian Society
Conservation, Ecology, and Growth in For a New Liberty
Murray Rothbard on War and Foreign Policy
The Political Economy of Rising Defense Costs
What Is in the Federal Reserve’s Doomsday Book?
Yoram Barzel: Property Rights, Political Economy, and the Reorganization of Economic Analysis
Concepts before Measurement: A Rejoinder to Ryan Murphy on the Developmental State
Time on the Cross at Fifty
21 Book Reviews
Weekly email newsletter
<H5>
(24)
Lawrence J. McQuillan • Apr 19
Raymond J. March • Apr 19
Mary L. G. Theroux • Apr 19
K. Lloyd Billingsley • Apr 18
Benjamin Powell • Apr 18
Richard McKenzie • Apr 17
Christopher J. Calton • Apr 16
Brady Leonard • Apr 16
John Tuttle • Apr 16
Craig Eyermann • Apr 16
Alvaro Vargas Llosa • Apr 16
Season 3 of the Award-Winning Web Series
by Robert M. Whaples
by David Gordon
by Matt Zwolinski
by Jason Lee Byas
by Randall G. Holcombe
by Peter C. Earle, Ryan M. Yonk
by Christopher J. Coyne, Yuliya Yatsyshina
by Chandler S. Reilly
by Emre Kuvvet
by Rosolino A. Candela
by Bryan Cheang
by Richard K. Vedder
<H6>
(8)
$26.95
$21.95
$26.95
$26.95
$26.95
$24.95
$26.95
$28.00 $23.80
<I> (23)The Independent Review
The Lighthouse®
Independent
The Independent Review
The Independent Review
The Independent Review
The Lighthouse®
Independent
The Independent Review
For a New Liberty
Independent Review
The Independent Review
Love Gov 3: The Metaverse of Madness
Independent Review
The New American Anti-Semitism: The Left, the Right, and the Jews
The New Deal’s War on the Bill of Rights: The Untold Story of FDR’s Concentration Camps, Censorship, and Mass Surveillance
Love Gov 3: The Metaverse of Madness
For a New Liberty
For a New Liberty
For a New Liberty
For a New Liberty
Time on the Cross
The Lighthouse
<EM> (2)The Independent Review
The Independent Review
<STRONG> (8)$26.95
$21.95
$26.95
$26.95
$26.95
$24.95
$26.95
$23.80


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
28.2

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
the website does not declare its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
the website does not have a RSS Feed.

Robots.txt
Robots.txt is not presented for the site.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.68 seconds - 20.85 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
2.03 s 0.02 s 0.01 s 0.00 s 1.13 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
14 Kb (14,180 bytes)

The page is a bit too small, it may not have enough relevant content to rank well!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
14 Kb (14,180 bytes) 10 Kb (9,533 bytes) 5 Kb (4,647 bytes) 205.14 %


The Text/HTML Code Ratio is a bit too high, it might be considered as spam by search engines.

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
60 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
3 redirections were detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.independent.org/ and http://independent.org are resolved to the same url :https://www.independent.org/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Non SEO Friendly URLs
http://independent.org/issues/detail.asp?id=144
http://independent.org/issues/detail.asp?id=3
http://independent.org/issues/detail.asp?id=4
http://independent.org/issues/detail.asp?id=6
http://independent.org/issues/detail.asp?id=5
http://independent.org/issues/detail.asp?id=48
http://independent.org/issues/detail.asp?id=55
http://independent.org/issues/detail.asp?id=60
http://independent.org/issues/detail.asp?id=72
http://independent.org/issues/detail.asp?id=38
http://independent.org/issues/detail.asp?id=23
http://independent.org/issues/detail.asp?id=22
http://independent.org/issues/detail.asp?id=109
http://independent.org/issues/detail.asp?id=114
http://independent.org/issues/detail.asp?id=128
http://independent.org/multimedia/?format=video
http://independent.org/multimedia/?format=audio
https://store.independent.org/cart?cart=view
https://store.independent.org/cart?cart=view
http://independent.org/issues/detail.asp?id=144
http://independent.org/issues/detail.asp?id=3
http://independent.org/issues/detail.asp?id=4
http://independent.org/issues/detail.asp?id=6
http://independent.org/issues/detail.asp?id=5
http://independent.org/issues/detail.asp?id=48
http://independent.org/issues/detail.asp?id=55
http://independent.org/issues/detail.asp?id=60
http://independent.org/issues/detail.asp?id=72
http://independent.org/issues/detail.asp?id=38
http://independent.org/issues/detail.asp?id=23
http://independent.org/issues/detail.asp?id=22
http://independent.org/issues/detail.asp?id=109
http://independent.org/issues/detail.asp?id=114
http://independent.org/issues/detail.asp?id=128
http://independent.org/multimedia/?format=video
http://independent.org/multimedia/?format=audio
https://www.independent.org/multimedia/detail.asp?id=7454
https://www.independent.org/multimedia/detail.asp?id=7454
https://www.independent.org/publications/tir/toc.asp?id=117
https://www.independent.org/publications/tir/toc.asp?id=117
https://www.independent.org/news/news_detail.asp?newsID=2313
https://www.independent.org/news/news_detail.asp?newsID=2313
https://www.independent.org/publications/article.asp?id=14845
https://www.independent.org/publications/article.asp?id=14845
https://www.independent.org/store/book.asp?id=144
https://www.independent.org/store/book.asp?id=144
https://www.independent.org/multimedia/detail.asp?id=7434
https://www.independent.org/multimedia/detail.asp?id=7434
https://www.independent.org/news/article.asp?id=14910
https://www.independent.org/news/article.asp?id=14910
https://www.independent.org/publications/tir/toc.asp?id=116#br
https://www.independent.org/publications/tir/toc.asp?id=116#br
http://independent.org/news/article.asp?id=14912
http://independent.org/news/article.asp?id=14912
http://independent.org/news/article.asp?id=14911
http://independent.org/news/article.asp?id=14911
http://independent.org/news/article.asp?id=14910
http://independent.org/news/article.asp?id=14910
http://independent.org/news/commentary.asp?pid=2
https://www.independent.org/publications/article.asp?id=14826
https://www.independent.org/publications/article.asp?id=14826
https://www.independent.org/publications/article.asp?id=14826
https://www.independent.org/news/news_detail.asp?newsID=2313
https://www.independent.org/store/book.asp?id=144
https://www.independent.org/store/book.asp?id=144
https://www.independent.org/store/book.asp?id=142
https://www.independent.org/store/book.asp?id=142
https://www.independent.org/store/book.asp?id=142
https://www.independent.org/news/news_detail.asp?newsID=2309
http://independent.org/publications/policy_reports/detail.asp?id=13854
http://independent.org/publications/policy_reports/detail.asp?id=13854
http://independent.org/publications/policy_reports/detail.asp?id=13854
http://independent.org/news/news_detail.asp?newsID=2293
http://independent.org/issues/detail.asp?id=144
http://independent.org/issues/detail.asp?id=6
http://independent.org/issues/detail.asp?id=72
http://independent.org/issues/detail.asp?id=5
http://independent.org/issues/detail.asp?id=22
http://independent.org/multimedia/detail.asp?id=7454
http://independent.org/multimedia/detail.asp?id=7454
http://independent.org/multimedia/detail.asp?id=7452
http://independent.org/multimedia/detail.asp?id=7452
http://independent.org/multimedia/detail.asp?id=7450
http://independent.org/multimedia/detail.asp?id=7450
http://independent.org/store/book.asp?id=143
http://independent.org/store/book.asp?id=145
http://independent.org/store/book.asp?id=144
http://independent.org/store/book.asp?id=142
http://independent.org/store/book.asp?id=141
http://independent.org/store/book.asp?id=140
http://independent.org/store/book.asp?id=138
http://independent.org/store/book.asp?id=137
http://independent.org/publications/tir/toc.asp?id=117
http://independent.org/publications/tir/toc.asp?id=117
http://independent.org/publications/tir/article.asp?id=1942
http://independent.org/publications/tir/article.asp?id=1943
http://independent.org/publications/tir/article.asp?id=1944
http://independent.org/publications/tir/article.asp?id=1945
http://independent.org/publications/tir/article.asp?id=1946
http://independent.org/publications/tir/article.asp?id=1947
...


You may use url rewrite techniques to make these 101 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
URLs with underscore
http://independent.org/news/media_alerts/
http://independent.org/news/news_releases.asp
http://independent.org/events/past_events.asp
http://independent.org/publications/the_lighthouse/
http://independent.org/publications/policy_briefings/
http://independent.org/news/news_releases.asp
http://independent.org/publications/executive_summaries/
http://independent.org/publications/the_independent/
http://independent.org/publications/research_articles/
http://independent.org/publications/working_papers/
http://independent.org/publications/ca/course_adoption.asp
http://independent.org/store/independent_books.asp
http://independent.org/store/lt_books.asp
http://independent.org/store/nonindependent_books.asp
http://independent.org/publications/policy_reports/
http://independent.org/donate/membership_benefits.asp
http://independent.org/news/media_alerts/
http://independent.org/news/news_releases.asp
http://independent.org/events/past_events.asp
http://independent.org/publications/policy_briefings/
http://independent.org/publications/the_lighthouse/
http://independent.org/news/news_releases.asp
http://independent.org/publications/executive_summaries/
http://independent.org/publications/the_independent/
http://independent.org/publications/research_articles/
http://independent.org/publications/working_papers/
http://independent.org/publications/ca/course_adoption.asp
http://independent.org/store/independent_books.asp
http://independent.org/store/lt_books.asp
http://independent.org/store/nonindependent_books.asp
http://independent.org/publications/policy_reports/
http://independent.org/donate/membership_benefits.asp
https://www.independent.org/news/news_detail.asp?newsID=2313
https://www.independent.org/news/news_detail.asp?newsID=2313
https://www.independent.org/news/news_detail.asp?newsID=2313
https://www.independent.org/news/news_detail.asp?newsID=2309
http://independent.org/publi...licy_reports/detail.asp?id=13854
http://independent.org/publi...licy_reports/detail.asp?id=13854
http://independent.org/publi...licy_reports/detail.asp?id=13854
http://independent.org/news/news_detail.asp?newsID=2293
http://independent.org/store/independent_books.asp
http://independent.org/publications/the_lighthouse/
http://independent.org/register/sub_form.asp
http://independent.org/publications/course_adoption.asp


You have 44 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
311 24 335


Too many links (335), it may be considered as spam!

Internal Links (link to pages within this domain) - 311
URL Anchor Text
http://independent.org/aboutus/About
http://independent.org/aboutus/Who We Are
http://independent.org/centers/Centers
http://independent.org/aboutus/fellows.aspFellows
http://independent.org/aboutus/authors.aspAuthors
http://independent.org/aboutus/directors.aspBoard of Directors
http://independent.org/aboutus/advisors.aspBoard of Advisors
http://independent.org/aboutus/staff.aspStaff
http://independent.org/aboutus/awards/Awards Won by Independent
http://independent.org/aboutus/saying.aspWhat Others Are Saying About U...
http://independent.org/aboutus/alexis.aspThe Alexis De Tocqueville Awar...
http://independent.org/publications/cagoldenfleece/California Golden Fleece® Awar...
http://independent.org/aboutus/lighthouse.aspThe Lighthouse Logo
http://independent.org/aboutus/careers/Careers
http://independent.org/aboutus/contact.aspContact
http://independent.org/aboutus/finances.aspFinances
http://independent.org/blogs/Blogs
http://blog.independent.org/The Beacon
http://catalyst.independent.org/Catalyst
http://independent.org/issues/Issues
http://independent.org/issues/recommendedreadings/Recommended Readings
http://independent.org/issues/detail.asp?id=144COVID-19
http://independent.org/issues/detail.asp?id=3Culture and Society
http://independent.org/issues/detail.asp?id=4Defense and Foreign Policy
http://independent.org/issues/detail.asp?id=6Economy
http://independent.org/issues/detail.asp?id=5Education
http://independent.org/issues/detail.asp?id=48Energy and the Environment
http://independent.org/issues/detail.asp?id=55Entitlements and Welfare
http://independent.org/issues/detail.asp?id=60Government and Politics
http://independent.org/issues/detail.asp?id=72Health and Healthcare
http://independent.org/issues/detail.asp?id=38Housing and Homelessness
http://independent.org/issues/detail.asp?id=23International Economics and De...
http://independent.org/issues/detail.asp?id=22Law and Liberty
http://independent.org/issues/detail.asp?id=109Philosophy and Religion
http://independent.org/issues/detail.asp?id=114Regulation
http://independent.org/issues/detail.asp?id=128Taxes and Budget
http://independent.org/news/News
http://independent.org/news/News
http://independent.org/news/commentary.aspCommentary Articles
http://independent.org/news/media_alerts/Media Alerts
http://independent.org/news/news_releases.aspNews Releases
http://independent.org/multimedia/Multimedia
http://independent.org/multimedia/?format=videoVideo
http://independent.org/multimedia/?format=audioAudio
http://independent.org/multimedia/podcast/Podcast: Independent Outlook /...
http://independent.org/multimedia/scottatlas/Podcast: The Independent with ...
http://independent.org/lovegov/Love Gov
http://independent.org/events/Events
http://independent.org/events/Upcoming and Recent Events
http://independent.org/events/past_events.aspPast Events
http://independent.org/publications/Publications
http://independent.org/publications/books/Books
http://independent.org/publications/tir/The Independent Review
http://independent.org/publications/cagoldenfleece/California Golden Fleece® Awar...
http://independent.org/publications/the_lighthouse/The Lighthouse® (Email Newslet...
http://independent.org/publications/policy_briefings/Policy Briefings
http://independent.org/publications/annualreports/Annual Reports
http://independent.org/news/commentary.aspCommentary Articles
http://independent.org/news/news_releases.aspNews Releases
http://independent.org/publications/executive_summaries/Executive Summaries
http://independent.org/publications/the_independent/Independent (Quarterly Newslet...
http://independent.org/publications/research_articles/Research Articles
http://independent.org/publications/working_papers/Working Papers
http://independent.org/publications/ca/course_adoption.aspCourse Adoption Program
http://independent.org/store/Store
http://independent.org/store/Overview
http://independent.org/store/independent_books.aspIndependent Books
http://independent.org/store/lt_books.aspLibertyTree Press Books
http://independent.org/store/nonindependent_books.aspNon-Institute Books
http://independent.org/store/ebooks.aspeBooks
http://independent.org/store/tir/subscribe.aspSubscribe to The Independent R...
http://independent.org/store/tir/singleissues.aspSingle Issues of The Independe...
http://independent.org/store/events/Event DVDs
http://independent.org/publications/policy_reports/Policy Reports
http://independent.org/store/portal/Customer Account Login
http://independent.org/donate/Donate
http://independent.org/donate/Make a Donation
http://independent.org/donate/otherwaystogive.aspOther Ways to Give
http://independent.org/donate/membership_benefits.aspMembership Benefits
http://independent.org/donate/safeharbor.aspLeave a Legacy
http://independent.org/davidtherouxchair/David J. Theroux Chair Endowme...
http://independent.org/donate/dollarsatwork.aspYour Dollars at Work
http://independent.org/donate/donorsbill.aspDonor’s Bill of Rights
http://independent.org/aboutus/finances.aspFinances
http://independent.org/donate/contact.aspContact
https://store.independent.org/cart?cart=view
http://www.elindependent.org/En Español
http://independent.org/
http://www.elindependent.org/En Español
https://store.independent.org/cart?cart=view
http://independent.org/aboutus/About
http://independent.org/aboutus/About
http://independent.org/centers/Centers
http://independent.org/aboutus/fellows.aspFellows
http://independent.org/aboutus/authors.aspAuthors
http://independent.org/aboutus/directors.aspBoard of Directors
http://independent.org/aboutus/advisors.aspBoard of Advisors
http://independent.org/aboutus/staff.aspStaff
http://independent.org/aboutus/awards/Awards Won by Independent
http://independent.org/aboutus/saying.aspWhat Others Are Saying About U...
...

External Links (link to pages on other websites) - 24
URL Anchor Text
http://independent.typepad.com/Voces de Libertad
https://www.facebook.com/independentinstitute
https://twitter.com/IndependentInst
https://www.youtube.com/user...dentinstitute?sub_confirmation=1
https://www.linkedin.com/company/independent-institute
https://www.instagram.com/independentinst/
https://www.facebook.com/independentinstitute
https://www.twitter.com/IndependentInst
https://www.youtube.com/user...dentinstitute?sub_confirmation=1
https://www.linkedin.com/company/independent-institute
https://www.instagram.com/independentinst/
http://independent.typepad.com/Voces de Libertad
https://www.beyondhomeless.org/“Beyond Homeless: Finding Hope...
https://www.beyondhomeless.org/
https://www.charitynavigator.org/ein/943008370Independent Institute Earns 4-...
https://www.charitynavigator.org/ein/943008370
https://www.beyondhomeless.org/BeyondHomeless.org
https://www.twitter.com/IndependentInstFollow @IndependentInstitute
https://twitter.com/IndependentInstTweets by @IndependentInst
http://www.mygovcost.org/mobileapp/Get the free MyGovCost iPhone ...
https://www.beyondhomeless.org/
https://www.mygovcost.org/
https://www.fdareview.org/
https://www.onpower.org/

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
50 35 15


15 images do not have Alt values.

Image URL - 50
URL ALT Text
https://www.facebook.com/tr?id=1331856423571491&ev=PageView&noscript=1
http://independent.org/images/social_networking2/facebook_60x60.png
http://independent.org/images/social_networking2/twitter_60x60.png
http://independent.org/images/social_networking2/youtube_60x60.png
http://independent.org/images/social_networking2/linkedin_60x60.png
http://independent.org/images/social_networking2/instagram_60x60.png
http://independent.org/images/social_networking2/cart_76x52.png
http://independent.org/images/throbbers/ajax-loader10.gif
http://independent.org/images/design/ii_logo_white2.svgThe Independent Institute
http://independent.org/images/social_networking2/cart_76x52.png
http://independent.org/images/throbbers/ajax-loader10.gif
http://independent.org/images/social_networking2/facebook_60x60.png
http://independent.org/images/social_networking2/twitter_60x60.png
http://independent.org/images/social_networking2/youtube_60x60.png
http://independent.org/images/social_networking2/linkedin_60x60.png
http://independent.org/images/social_networking2/instagram_60x60.png
http://independent.org/images/hp_gallery/4io-62922.pngimage gallery slide 61
http://independent.org/images/hp_gallery/tir_28_4_872x738.jpgimage gallery slide 84
http://independent.org/images/hp_gallery/gaspriceshock_872x738.jpgimage gallery slide 83
http://independent.org/images/hp_gallery/2023_ar_872x738.jpgimage gallery slide 51
http://independent.org/images/hp_gallery/new_american_antisemitism_872x738.jpgimage gallery slide 75
http://independent.org/images/hp_gallery/milei_io_872x738.jpgimage gallery slide 41
http://independent.org/images/hp_gallery/1906sf_publicdomain_872x738.jpgimage gallery slide 70
http://independent.org/images/hp_gallery/tir_essay_2024_872x738.jpgimage gallery slide 52
http://independent.org/images/hp_gallery/bookshelves_872x738.jpgimage gallery slide 63
http://independent.org/images/hp_gallery/love_gov_3_ep1_872x738.jpgimage gallery slide 59
http://independent.org/images/hp_gallery/homelessdebris3_872x738.jpgimage gallery slide 83
http://independent.org/images/hp_gallery/catalyst_website_872x738.jpgimage gallery slide 34
http://independent.org/images/hp_gallery/cn_gallery_872x738.pngimage gallery slide 63
http://independent.org/images/announcements/GasPriceShock_500x500.jpgPicture
http://independent.org/images/announcements/tir_essay_565x565.jpgPicture
http://independent.org/image.../announcements/new_american_antisemitism_500x500.jpgPicture
http://independent.org/images/announcements/new_deals_war_400x400.jpgPicture
http://independent.org/images/announcements/gov_wearing_headset.jpgPicture
http://independent.org/images/announcements/femalehomelesssits3_500x505.jpgPicture
http://independent.org/images/announcements/catalyst_vertical_436x369.pngPicture
http://independent.org/images/issues/coronavirus_1125x750.jpgPicture
http://independent.org/images/issues/economy_construction2_900x600.jpgPicture
http://independent.org/images/issues/healthcare2_900x600.jpgPicture
http://independent.org/images/issues/education_900x600.jpgPicture
http://independent.org/images/issues/law_900x600.jpgPicture
http://independent.org/images/issues/housing_900x600.jpgPicture
http://independent.org/images/tircovers_retina/tir_28_4_700x1000.jpgPicture
http://independent.org/images/design/subsidiary_0_catalyst.svgCatalyst
http://independent.org/images/design/subsidiary_0_bh.svgBeyond Homeless
http://independent.org/images/design/subsidiary_1_mygovcost2.svgMyGovCost.org
http://independent.org/images/design/subsidiary_2_fdareview_290x52.pngFDAReview.org
http://independent.org/images/design/subsidiary_3_onpower_290x76.pngOnPower.org
http://independent.org/images/design/subsidiary_4_elind.svgelindependent.org
http://independent.org/images/design/ii_logo_wordmark_white3.svgPicture


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
5 8 13


Too many (8) external style sheet files , it will slow down the downloading.

Links To External Stylesheet Files - 8
Stylesheet URL rel type
http://independent.org/_design_responsive/css/main.css?v=182stylesheettext/css
http://independent.org/_design_responsive/css/main_print.css?v=182stylesheettext/css
http://independent.org/_desi...n_responsive/css/main_print_width_bodyonly.css?v=182stylesheettext/css
http://independent.org/css/main_pagebody_screen.css?v=182stylesheettext/css
http://independent.org/css/main_pagebody_print.css?v=182stylesheettext/css
http://independent.org/css/main_pagebody_screen_and_print.css?v=182stylesheettext/css
http://independent.org/_design_responsive/royalslider/royalslider.cssstylesheet
http://independent.org/_design_responsive/royalslider/default/rs-default.cssstylesheet

Script
Scripts Block In Same Page Links to External Script Files Total
16 7 23


Too many (7) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 7
Script URL Type
https://www.googletagmanager.com/gtag/js?id=G-20NB3LR3G2
http://independent.org/_design_responsive/js/jquery.mobile.custom.min.js
http://independent.org/_design_responsive/js/main.jstext/javascript
http://independent.org/./_de...ign_responsive/royalslider/jquery.royalslider.min.js

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
http://independent.org/blogs/Blogs


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Google Page Rank
6 Excellent! the website has a high page rank (6/10).

6
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Links From Root Domains
36
Fair Enough! number of root domains (36) linked to your site independent.org could be improved.

36
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 624
  Facebook Shares 419
  Facebook Comments 124
  Tweets 20
  LinkedIn 4

Social Media Integration
Excellent! your site is well integrated with social media networks.

Facebook Pagehttps://www.facebook.com/independentinstitute
Twitter Accounthttps://twitter.com/IndependentInst
Google+ PageNot Found


Trustworthiness
89

Excellent! the website has a good Trustworthiness Score (89/100).

89
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
89 Excellent! the website has a good Child Safe Score (89/100).

89
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site independent.org is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
301,370th most visited website in the world.
67,309th most visited website in United States  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You do have very few domains (4 - thirty5tech.com, hellasrugbyunion.com, oplike.net, bylinks.tk) hosted on the same server as independent.org (ip : 172.67.190.227).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
28 years, 163 days old ( 1st registered on : 1995-11-13 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
5 years, 200 days from today ( expires on : 2029-11-11 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain is not expiring too soon.

Domain Info
independent.org ( 15 characters )

Domain Registrar : Public Interest Registry

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
1995-11-13 2019-11-12 2029-11-11
28 years, 163 days old 4 years, 164 days ago 5 years, 200 days from today
28 years, 163 days old


Domain Name Servers used by independent.org
DNS Name IP Address
hope.ns.cloudflare.com108.162.192.163
joel.ns.cloudflare.com172.64.33.184


You have a nice choice of domain name, which is of a right length (15 characters).

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

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