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irishtimes.com favicon irishtimes.com

Excellent Practice38
Improvement Could be Made7
Critical Issues to Attend6
Oct 16, 2019 02:55 PM

Click To Re-generate Current Report

Recommended Actions

  • Create one H1 element for your page, put the most important keywords in.
  • Use more straight forward terms, avoid using too much jargon in the page content.
  • Reduce number of links to other pages.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Add more meta keywords for your page and allows it to contains 10 to 20 words.
  • Use HTML headings(H1 - H6) and inline emphasis tags (<EM><B><I><EM><STRONG>).
  • Move the 7 inline css components to an external style sheet file.
  • Edit the .htaccess file and keep the redirection of your page to the minium (0 or 1).
  • Combine the 8 css blocks and move them to an external style sheet file.
  • ...     25
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Detailed Reviews

Related Category
Most related categories of this website.

art   careers   courses   dog   museum   stories   television   video  

Title
Breaking News | Irish & International Headlines | The Irish Times

Words count: 8    Unique Words: 7    Length: 65 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Repeat Terms in the Title tag
Term Repeat Count
Irish 2


Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
The Irish Times online. Latest news including sport, analysis, business, weather and more from the definitive brand of quality news in Ireland.

Words count: 22    Length: 143 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Breaking News | Irish & International Headlines | The ... www.irishtimes.com/
The Irish Times online. Latest news including sport, analysis, business, weather and more from the definitive brand of quality news in Ireland.

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
Ireland News Local International

Words count: 4    Length: 32 characters    keyword phrases count : 1

The keywords is too short!
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Keyword Occurrences in Different Sections
Wordkeyword domain title descriptionheadingcontent
4 words:100% (1/1)
ireland news local international 0   (0%)


Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

account  archive  attack  backing  blacks  brexit  business  child  club  crime  crosswords  cup  day  deal  dublin  election  expecting  face  health  house  ireland  irish  law  news  newsletters  opinion  people  podcasts  politics  property  rewarding  rugby  sign  social  sport  subscriber  subscription  times  trump  video 

Top 20 Keywords
Total Terms Count: 1,773

Excellent! No terms has a density of more than 3%, all are optimized to be within 1% - 3%.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
irish 29 1.64%
news 26 1.47%
subscriber 22 1.24%
times 21 1.18%
ireland 14 0.79%
brexit 14 0.79%
sign 13 0.73%
rugby 12 0.68%
cup 9 0.51%
property 9 0.51%
deal 8 0.45%
dublin 8 0.45%
crime 7 0.39%
business 7 0.39%
sport 7 0.39%
trump 7 0.39%
people 7 0.39%
archive 6 0.34%
backing 6 0.34%
day 6 0.34%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
0617270200382496

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H2>

(6)
Latest News
Most Read
Columnists
Video
Connect with The Irish Times
Most Discussed

<H3>

(17)
Business
Sport
Miriam Lord: Dáil exchanges turn snappy amid election heebie-jeebies
Donald Trump is reminding the West why it liked US leadership
Like most of us, I’m a hypocrite. So, is there a problem?
The man who called his wife ‘the beloved’ like he was sucking a sweet
Life & Style
Culture
Subscriber Only
Opinion
Highlights
Brexit
Irish Times Video
Abroad
Sponsored
Podcasts
Galleries

<H4>

(2)
Sign In
<H5>
(7)
Subscribe
About Us
Policy & Terms
Subscribe
Irish Times Products & Services
About Us
Don't have an account?
<B> (20)Subscriber Only Articles
The ePaper
Subscriber Rewards
Subscriber Tour
Breaking news app
My Account
eBooks
Email Newsletters
Crossword Club
Newspaper Archive
Subscriber Only Articles
Subscriber Rewards
Subscriber Tour
Crossword Club
Newspaper Archive
My Account
eBooks
Email Newsletters
The ePaper
Breaking news app
<I> (38)
<EM> (2)Apple and Android
<STRONG> (4)Miriam Lord
Janan Ganesh
Laura Kennedy
Michael Harding


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
11.8

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
en Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
http://irishtimes.com/rss/apple-rss-1.2384003 Excellent! the website has a RSS (Really Simple Syndication) Feed for quick publishing.

Robots.txt
http://irishtimes.com/robots.txt Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
http://irishtimes.com/sitemap.xml Excellent! the website has a XML Sitemap to guide search engine crawlers for indexing its pages.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.19 seconds - 295.64 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
8.02 s 0.06 s 0.06 s 0.01 s 4.49 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
56 Kb (56,171 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
56 Kb (56,171 bytes) 13 Kb (13,350 bytes) 43 Kb (42,821 bytes) 31.18 %


Excellent! the text to html code ratio is just nice, that is within 15%-70%!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
7 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
2 redirections were detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.irishtimes.com/ and http://irishtimes.com are resolved to the same url :https://www.irishtimes.com/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Excellent! your urls are clean.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
Excellent! your do not use underscore in your URLs.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
406 11 417


Too many links (417), it may be considered as spam!

Internal Links (link to pages within this domain) - 406
URL Anchor Text
http://irishtimes.com/#
http://irishtimes.com/#Search
http://irishtimes.com/newslettersNewsletters
http://irishtimes.com/games/crosswordsCrossword
http://notices.irishtimes.com/Notices
http://irishtimes.com/#My Account
http://irishtimes.com/digital-subscriptionsSubscribe
http://irishtimes.com/#Sign In
http://irishtimes.com/The Irish Times
http://irishtimes.com/weather/
http://irishtimes.com/The Irish Times
http://irishtimes.com/newsNews
http://irishtimes.com/sportSport
http://irishtimes.com/businessBusiness
http://irishtimes.com/opinionOpinion
http://irishtimes.com/life-and-styleLife & Style
http://irishtimes.com/cultureCulture
http://irishtimes.com/moreMore
http://irishtimes.com/videoVideo
http://irishtimes.com/podcastsPodcasts
https://execjobs.irishtimes.com/Executive Jobs
http://irishtimes.com/#Search
http://irishtimes.com/digital-subscriptionsSubscribe
http://irishtimes.com/#My Account
http://irishtimes.com/#Sign In
http://irishtimes.com/newsNews
http://irishtimes.com/sport/rugby-world-cupRugby World Cup
http://irishtimes.com/news/world/brexitBrexit
http://irishtimes.com/news/irelandIreland
http://irishtimes.com/news/worldWorld
http://irishtimes.com/news/politicsPolitics
http://irishtimes.com/news/crime-and-lawCrime & Law
http://irishtimes.com/news/healthHealth
http://irishtimes.com/news/educationEducation
http://irishtimes.com/your-...cription/subscriber-only-articlesSubscriber Only
http://irishtimes.com/nochild2020No Child 2020
http://irishtimes.com/#All News
http://irishtimes.com/news/world/brexitBrexit
http://irishtimes.com/news/irelandIreland
http://irishtimes.com/news/ireland/irish-newsIrish News
http://irishtimes.com/news/worldWorld
http://irishtimes.com/news/world/ukUK
http://irishtimes.com/news/world/europeEurope
http://irishtimes.com/news/world/usUS
http://irishtimes.com/news/world/africaAfrica
http://irishtimes.com/news/world/middle-eastMiddle East
http://irishtimes.com/news/world/asia-pacificAsia-Pacific
http://irishtimes.com/news/politicsPolitics
http://irishtimes.com/news/politics/oireachtasOireachtas
http://irishtimes.com/news/politics/pollPoll
http://irishtimes.com/news/politics/macgill-summer-schoolMacGill
http://irishtimes.com/news/politics/european-electionEuropean Election
http://irishtimes.com/news/politics/local-electionsLocal Elections
http://irishtimes.com/news/politics/divorce-referendumDivorce Referendum
http://irishtimes.com/news/electionsElections
http://irishtimes.com/news/crime-and-lawCrime & Law
http://irishtimes.com/news/social-affairsSocial Affairs
http://irishtimes.com/news/...cial-affairs/religion-and-beliefsReligion & Beliefs
http://irishtimes.com/news/healthHealth
http://irishtimes.com/news/educationEducation
http://irishtimes.com/student-hubStudent Hub
http://irishtimes.com/student-hub/2nd-level-student-hub2nd Level Hub
http://irishtimes.com/news/education/parentsParents
http://irishtimes.com/your-...cription/subscriber-only-articlesSubscriber Only
http://irishtimes.com/nochild2020No Child 2020
http://irishtimes.com/news/crime-and-law/courtsCourts
http://irishtimes.com/news/environmentEnvironment
http://irishtimes.com/news/environment/climate-changeClimate Change
http://irishtimes.com/news/environment/heritage-habitatHeritage & Habitat
http://irishtimes.com/news/scienceScience
http://irishtimes.com/news/science/spaceSpace
http://irishtimes.com/news/consumerConsumer
http://irishtimes.com/news/offbeatOffbeat
http://irishtimes.com/news/highlightsHighlights
http://irishtimes.com/news/world/us/trump-presidencyTrump presidency
http://irishtimes.com/news/world/terror-attacksTerror attacks
http://irishtimes.com/podcastsPodcasts
http://irishtimes.com/news/politics/inside-politicsInside Politics
http://irishtimes.com/news/world/world-viewWorld View
http://irishtimes.com/your-subscription/subscription-tourSubscriptions
https://www.irishtimes.com/digital-editionePaper
http://irishtimes.com/archiveNewspaper Archive
http://irishtimes.com/news/...re-dup-backing-for-deal-1.4053116Brexit: Johnson struggles to s...
http://irishtimes.com/news/...re-dup-backing-for-deal-1.4053116
http://irishtimes.com/news/...re-dup-backing-for-deal-1.4053116
http://irishtimes.com/news/...doubts-remain-in-london-1.4052301‘Doubts’ remain in London
http://irishtimes.com/news/...inal-sprint-says-merkel-1.4053075Negotiations ‘in final sprint’
http://irishtimes.com/news/...xit-deal-by-end-of-week-1.4052450Taoiseach hopeful of Brexit de...
http://irishtimes.com/news/...election-heebie-jeebies-1.4053135Miriam Lord ...
http://irishtimes.com/news/...attack-by-dublin-youths-1.4053100Man badly beaten in suspected ...
http://irishtimes.com/news/...attack-by-dublin-youths-1.4053100
http://irishtimes.com/news/social-affairsSocial Affairs
http://irishtimes.com/news/...attack-by-dublin-youths-1.4053100Victim was lured to scene of a...
http://irishtimes.com/news/...-theft-and-death-threat-1.4053142Senators report separate cases...
http://irishtimes.com/news/...-theft-and-death-threat-1.4053142
http://irishtimes.com/news/politics/oireachtasOireachtas
http://irishtimes.com/news/...-theft-and-death-threat-1.4053142Gerard Craughwell (Ind) and Ca...
http://irishtimes.com/news/...a-e-due-to-services-gap-1.4053013Girl (9) with intellectual dis...
http://irishtimes.com/news/...a-e-due-to-services-gap-1.4053013
http://irishtimes.com/news/ireland/irish-newsIrish News
...

External Links (link to pages on other websites) - 11
URL Anchor Text
https://twitter.com/IrishTimesFollow @IrishTimes
http://www.newsdelivery.ieHome Delivery
https://itunes.apple.com/ie...t/the-irish-times-ltd/id365544597
https://play.google.com/sto.../developer?id=The+Irish+Times+Ltd
https://www.rewardingtimes.ieRewarding Times
https://www.myhome.ieMyHome.ie
https://www.irishracing.comIrish Racing
https://www.top1000.ieTop 1000
http://www.myantiques.ieMyAntiques.ie
https://www.thegloss.ieThe Gloss
https://www.irishtimestraining.com/Irish Times Training

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
71 62 9


9 images do not have Alt values.

Image URL - 71
URL ALT Text
http://b.scorecardresearch.com/p?c1=2&c2=8946263&cv=2.0&cj=1
http://irishtimes.com/country-cookie/
http://irishtimes.com/polop...71!/image/image.jpg_gen/derivatives/box_220/image.jpgBritish prime minister Boris J...
http://irishtimes.com/polop...image/image.jpg_gen/derivatives/box_380_300/image.jpgLeo Varadkar, perhaps getting ...
http://irishtimes.com/polop...43!/image/image.jpg_gen/derivatives/box_140/image.jpgMarc Power: ‘I’ve no issues wi...
http://irishtimes.com/polop...52!/image/image.jpg_gen/derivatives/box_140/image.jpgGerard Craughwell (Ind) said h...
http://irishtimes.com/polop...61!/image/image.jpg_gen/derivatives/box_140/image.jpgHazel Murray (9) from Aghabull...
http://irishtimes.com/polop...00!/image/image.jpg_gen/derivatives/box_140/image.jpgIreland’s CJ Stander and Josh ...
http://irishtimes.com/polop...55!/image/image.jpg_gen/derivatives/box_140/image.jpg‘I decided to do as much as I ...
http://irishtimes.com/polop...47!/image/image.jpg_gen/derivatives/box_140/image.jpgNumber 24 Rutland Cottages in ...
http://irishtimes.com/polop...48!/image/image.jpg_gen/derivatives/box_140/image.jpgKevin McCloud: The two busines...
http://irishtimes.com/polop...23!/image/image.jpg_gen/derivatives/box_140/image.jpgExtinction Rebellion activists...
http://irishtimes.com/polop...56!/image/image.jpg_gen/derivatives/box_140/image.jpgESB 2
http://irishtimes.com/polop...444!/image/image.jpg_gen/derivatives/box_76/image.jpg
http://irishtimes.com/polop...48!/image/image.jpg_gen/derivatives/box_140/image.jpgAmy Dunne: ‘I’m not ashamed an...
http://irishtimes.com/polop...00!/image/image.jpg_gen/derivatives/box_140/image.jpgA spokesman for the New IRA, t...
http://irishtimes.com/polop...03!/image/image.jpg_gen/derivatives/box_140/image.jpgSenator Michael McDowell has s...
http://irishtimes.com/polop...55!/image/image.jpg_gen/derivatives/box_140/image.jpgAlastair Campbell addresses T...
http://irishtimes.com/polop...86!/image/image.jpg_gen/derivatives/box_140/image.jpgPresident Donald Trump meeting...
http://irishtimes.com/polop...76!/image/image.jpg_gen/derivatives/box_300/image.jpg
http://irishtimes.com/polop...10!/image/image.jpg_gen/derivatives/box_300/image.jpg
http://irishtimes.com/polop...image/image.jpg_gen/derivatives/box_140_140/image.jpgManchester City’s Spanish mana...
http://irishtimes.com/polop...image/image.jpg_gen/derivatives/box_140_140/image.jpgBBC NI has been running a seri...
http://irishtimes.com/polop...image/image.jpg_gen/derivatives/box_140_140/image.jpgMichael Gannon (centre) in Gda...
http://irishtimes.com/polop...image/image.jpg_gen/derivatives/box_140_140/image.jpgThe Tesla Model 3 an official ...
http://irishtimes.com/polop...00!/image/image.jpg_gen/derivatives/box_300/image.jpgThe Portmarnock Hotel & Golf L...
http://irishtimes.com/polop.../image/image.jpg_gen/derivatives/box_140_75/image.jpgThe Commission for Aviation Re...
http://irishtimes.com/polop.../image/image.jpg_gen/derivatives/box_140_75/image.jpgIrish businesses have grown ex...
http://irishtimes.com/polop...00!/image/image.jpg_gen/derivatives/box_300/image.jpgIreland’s CJ Stander and Josh ...
http://irishtimes.com/polop.../image/image.jpg_gen/derivatives/box_140_75/image.jpgConor O’Shea: “They [Ireland] ...
http://irishtimes.com/polop.../image/image.jpg_gen/derivatives/box_140_75/image.jpgMatt Proudfoot, South Africa’s...
http://irishtimes.com/polop...image/image.jpg_gen/derivatives/box_140_140/image.jpgMiriam Lord -
http://irishtimes.com/polop...image/image.jpg_gen/derivatives/box_140_140/image.jpgJanan Ganesh -
http://irishtimes.com/polop...image/image.jpg_gen/derivatives/box_140_140/image.jpgLaura Kennedy -
http://irishtimes.com/polop...image/image.jpg_gen/derivatives/box_140_140/image.jpgMichael Harding -
http://irishtimes.com/polop...48!/image/image.jpg_gen/derivatives/box_300/image.jpgKevin McCloud: The two busines...
http://irishtimes.com/polop.../image/image.jpg_gen/derivatives/box_140_75/image.jpgNumber 24 Rutland Cottages in ...
http://irishtimes.com/polop.../image/image.jpg_gen/derivatives/box_140_75/image.jpgThe Tesla Model 3 an official ...
http://irishtimes.com/polop...98!/image/image.jpg_gen/derivatives/box_300/image.jpgMystify: Michael Hutchence. Im...
http://irishtimes.com/polop.../image/image.jpg_gen/derivatives/box_140_75/image.jpg“I am a serious writer, I take...
http://irishtimes.com/polop.../image/image.jpg_gen/derivatives/box_140_75/image.jpgFight Club: Brad Pitt and Edwa...
http://irishtimes.com/polop...image/image.jpg_gen/derivatives/box_300_160/image.jpgIreland’s Jeff Hendrick, John ...
http://irishtimes.com/polop...image/image.jpg_gen/derivatives/box_300_160/image.jpgDNA kits may seriously disrupt...
http://irishtimes.com/polop...image/image.jpg_gen/derivatives/box_300_160/image.jpgThe Irish Times view on the De...
http://irishtimes.com/polop...image/image.jpg_gen/derivatives/box_300_160/image.jpgThe Irish Times view on Ukrain...
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https://www.irishtimes.com/...age/image.jpg_gen/derivatives/landscape_620/image.jpgRewarding Times
http://irishtimes.com/assets/images/icons/apps/app-store.pngDownload on the App Store
http://irishtimes.com/assets/images/icons/apps/google-play.pngDownload on Google Play


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
8 5 13


Too many (5) external style sheet files , it will slow down the downloading.

Links To External Stylesheet Files - 5
Stylesheet URL rel type
https://fonts.googleapis.co...0,300,300italic,700,700italic,900,900italic,400italicstylesheettext/css
https://fonts.googleapis.co...0,100,100italic,300,300italic,400italic,700,700italicstylesheettext/css
http://irishtimes.com/assets/css/framework.min.css?rev=20191011T110505stylesheet
http://irishtimes.com/assets/css/mondo-style.min.css?rev=20191011T110505stylesheet
http://irishtimes.com/assets/css/comments.min.css?rev=20191011T110505stylesheettext/css

Script
Scripts Block In Same Page Links to External Script Files Total
43 12 55


Too many (12) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 12
Script URL Type
text/javascript
http://irishtimes.com/assets/js/mondo-script.min.js?rev=20191011T110505
http://irishtimes.com/assets/js/visible-viewport.js?rev=20191011T110505
http://irishtimes.com/apw.js?v=1
http://irishtimes.com/apw.js?f=mod&v=1
https://www.googletagservices.com/tag/js/gpt.js
http://irishtimes.com/assets/js/notify.js
http://irishtimes.com/assets/js/jquery.timeago.js?rev=20191011T110505
text/javascript
text/javascript
text/javascript

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
http://irishtimes.com/newslettersNewsletters
http://www.newsdelivery.ieHome Delivery


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
UA-850873-2 Excellent! the website implements Google Analytics.

: Google Adsense

pub-5684614859760536 (1 units)
Google Page Rank
7 Excellent! the website has a high page rank (7/10).

7
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Links From Root Domains
241
Excellent! You do have a lot of root domains (241) linked to your site irishtimes.com.

241
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 2,610
  Facebook Shares 3,566
  Facebook Comments 1,940
  Tweets 14
  LinkedIn 254

Social Media Integration
Good! your site is integrated with social media.

Facebook PageNot Found
Twitter Accounthttps://twitter.com/IrishTimes
Google+ PageNot Found


Trustworthiness
92

Excellent! the website has a good Trustworthiness Score (92/100).

92
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
93 Excellent! the website has a good Child Safe Score (93/100).

93
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site irishtimes.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
4,941th most visited website in the world.
27th most visited website in Ireland  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You do have very few domains (1 - irishtimes.com) hosted on the same server as irishtimes.com (ip : 151.101.250.174).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 151.101.250.174) is located at United States  
the most site visitors come from Ireland  

your server is located in different place from where most of your site visitors come from.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
22 years, 106 days old ( 1st registered on : 1997-07-03 )

excellent, the domain age is old enough.

Domain Expires
7 years, 256 days from today ( expires on : 2027-07-01 )

excellent, the domain is not expiring too soon.

Domain Info
irishtimes.com ( 14 characters )

Domain Registrar : Network Solutions, LLC

Domain Created On Last Modified On Expires On
1997-07-03 2018-05-21 2027-07-01
22 years, 106 days old 1 year, 149 days ago 7 years, 256 days from today
22 years, 106 days old


Domain Name Servers used by irishtimes.com
DNS Name IP Address
ns-1440.awsdns-52.org205.251.197.160
ns-1768.awsdns-29.co.uk205.251.198.232
ns-387.awsdns-48.com205.251.193.131
ns-528.awsdns-02.net205.251.194.16
ns-cloud-a1.googledomains.com216.239.32.106
ns-cloud-a2.googledomains.com216.239.34.106
ns-cloud-a3.googledomains.com216.239.36.106
ns-cloud-a4.googledomains.com216.239.38.106


You have a nice choice of domain name, which is of a right length (14 characters).

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

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