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yahoo.co.jp favicon yahoo.co.jp

Excellent Practice35
Improvement Could be Made10
Critical Issues to Attend6
Sep 6, 2019 01:07 AM

Click To Re-generate Current Report

Recommended Actions

  • Set meta keywords.
  • Create one H1 element for your page, put the most important keywords in.
  • Write more in-depth content on the topics of your page.
  • Replace the 25 HTML Table tags with div tags.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Reduce the length of the meta description and ensure it only contains 70 to 160 characters.
  • Use HTML headings(H1 - H6) and inline emphasis tags (<EM><B><I><EM><STRONG>).
  • Declare language in use for your site.
  • Create RSS feed for your site.
  • ...     24
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Detailed Reviews

Related Category
Most related categories of this website.

courses   directory   dog   fashion   festival   pictures   planet   smartphones  

Title
Yahoo! JAPAN

Words count: 2    Unique Words: 2    Length: 12 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
日本最大級のポータルサイト。検索、オークション、ニュース、メール、コミュニティ、ショッピング、など80以上のサービスを展開。あなたの生活をより豊かにする「ライフ・エンジン」を目指していきます。

Words count: 0    Length: 284 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


The description is too long! It has more than 160 characters

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Yahoo! JAPAN www.yahoo.co.jp/
日本最大級のポータルサイト。検索、オークション、ニュース、メール、コミュニティ、ショッピング、など80以上のサービスを展開。あなたの生活をより豊かにする「ライフ・エンジン」を目指していきます。

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
Words count: 0    Length: 0 characters    keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

chrome  edge  explorer  explorerの互換表示について  firefox  internet  japan  japanトップのデザインを変更します  macintosh  microsoft  safari  yahoo  あなたの生活をより豊かにする  に韓国不満  を参考に  を目指していきます  エンジン  エールを送って電子書籍を当てよう  コミュニティ  ショッピング  ニュース  ヘルプ  メール  ライフ  下記の環境が必要です  九州大雨  互換表示の無効化をお試しください  今は清掃業勤務  以上のサービスを展開  以上をご利用の場合は  全国の人気温泉宿をランキングで紹介  分更新  分配信時事通信  想像超える恐怖  最新版  留学生刺殺  線状降水帯が停滞  警戒続けて  進撃の巨人  電通の提携企業捜査を要請 

Top 20 Keywords
Total Terms Count: 102

It is nice! the word density is quite ok.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
yahoo 5 4.90%
ニュース 3 2.94%
internet 3 2.94%
メール 2 1.96%
ショッピング 2 1.96%
japan 2 1.96%
最新版 2 1.96%
explorer 2 1.96%
を参考に 1 0.98%
コミュニティ 1 0.98%
以上のサービスを展開 1 0.98%
あなたの生活をより豊かにする 1 0.98%
ライフ 1 0.98%
エンジン 1 0.98%
を目指していきます 1 0.98%
ヘルプ 1 0.98%
microsoft 1 0.98%
下記の環境が必要です 1 0.98%
chrome 1 0.98%
firefox 1 0.98%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
000000000066

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<STRONG> (6)ニュース
>>サービス一覧
メール
メールアドレスを取得
カレンダー
カレンダーを活用


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
83.4

The page text content is a bit too simple.

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
the website does not declare its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
the website does not have a RSS Feed.

Robots.txt
http://yahoo.co.jp/robots.txt Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
http://yahoo.co.jp/sitemap.xml Excellent! the website has a XML Sitemap to guide search engine crawlers for indexing its pages.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
1.01 seconds - 4.99 Kb/s

Excellent! the loading speed is pretty fast!

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
0.72 s 0.01 s 0.01 s 0.00 s 0.40 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
5 Kb (5,035 bytes)

The page is a bit too small, it may not have enough relevant content to rank well!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
5 Kb (5,035 bytes) 1 Kb (947 bytes) 4 Kb (4,088 bytes) 23.17 %


Excellent! the text to html code ratio is just nice, that is within 15%-70%!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
Excellent! No Inline CSS is detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
24 nested tables are detected among the total 25 tables in this page.

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
1 redirection was detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.yahoo.co.jp/ and http://yahoo.co.jp are resolved to the same url :https://www.yahoo.co.jp/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Non SEO Friendly URLs
https://ebookjapan.yahoo...utm_source=yahoo&utm_medium=toplink&utm_campaign=ebookcp
https://news.yahoo.co.jp/topics/top-picks?date=20190829&mc=f&mp=f
https://headlines.yahoo.co.jp/hl?a=20190828-00000137-jij-soci.view-000
https://headlines.yahoo.co.jp/hl?a=20190828-00000137-jij-soci.view-000
https://shopping.yahoo.co.jp/?sc_e=ytc
https://travel.yahoo.co.jp/?sc_e=ytsl
https://services.yahoo.co.jp/?mode=pc
https://login.yahoo.co.jp/config/login?.src=www&.done=https://www.yahoo.co.jp
https://account.edit.yah...egistration?.src=www&.done=https%3A%2f%2fwww.yahoo.co.jp
https://accounts.yahoo.c.../profile?.src=www&.done=https%3A%2f%2fwww.yahoo.co.jp%2F


You may use url rewrite techniques to make these 10 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
URLs with underscore
https://travel.yahoo.co....dhotel/onsen_ranking_area/index.html
https://ebookjapan.yahoo..._medium=toplink&utm_campaign=ebookcp
https://shopping.yahoo.co.jp/?sc_e=ytc
https://travel.yahoo.co.jp/?sc_e=ytsl
https://rdsig.yahoo.co.j...c2h4P2Nvc2lkPWlrMDEwMDAyJnN1cmw9JTJG
https://rdsig.yahoo.co.j...LmFzcD9Db3NObz0xMDAwMDE3NSZDb3NVcmw9
https://rdsig.yahoo.co.j...cHM6Ly9wYXJ0bmVyLnlhaG9vLmNvLmpwLw--


You have 7 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
52 6 58


Excellent! the number of links are less than 100.

Internal Links (link to pages within this domain) - 52
URL Anchor Text
https://travel.yahoo.co....dhotel/onsen_ranking_area/index.html全国の人気温泉宿をランキングで紹介
https://ebookjapan.yahoo..._medium=toplink&utm_campaign=ebookcp進撃の巨人 エールを送って電子書籍を当てよう
https://ext.yahoo.co.jp/information/0902/index.htmlYahoo! JAPANトップのデザインを変更します
https://news.yahoo.co.jp/pickup/6334811線状降水帯が停滞 警戒続けて
https://news.yahoo.co.jp/pickup/6334820九州大雨 「想像超える恐怖」
https://news.yahoo.co.jp/pickup/6334818破棄 米の「失望」に韓国不満
https://news.yahoo.co.jp/pickup/6334823仏 電通の提携企業捜査を要請
https://news.yahoo.co.jp/pickup/6334822留学生刺殺 大学生を公開手配
https://news.yahoo.co.jp/pickup/6334821速報全米OP 錦織の2回戦
https://news.yahoo.co.jp/pickup/6334819カラテカ入江 今は清掃業勤務
https://news.yahoo.co.jp/pickup/6334816メイサと赤西仁 ハワイ移住へ
https://news.yahoo.co.jp...cs/top-picks?date=20190829&mc=f&mp=fもっと見る
https://news.yahoo.co.jp/fc記事一覧
https://headlines.yahoo....=20190828-00000137-jij-soci.view-000
https://headlines.yahoo....=20190828-00000137-jij-soci.view-000一面茶色の平野
https://shopping.yahoo.co.jp/?sc_e=ytcショッピング
https://auctions.yahoo.co.jpヤフオク!
https://travel.yahoo.co.jp/?sc_e=ytslトラベル
https://rdsig.yahoo.co.j...c2h4P2Nvc2lkPWlrMDEwMDAyJnN1cmw9JTJG一休.com
https://rdsig.yahoo.co.j...LmFzcD9Db3NObz0xMDAwMDE3NSZDb3NVcmw9一休.comレストラン
https://news.yahoo.co.jp/ニュース
https://weather.yahoo.co.jp/weather/天気・災害
https://sports.yahoo.co.jp/スポーツナビ
https://finance.yahoo.co.jp/ファイナンス
https://tv.yahoo.co.jp/テレビ
https://gyao.yahoo.co.jp/GYAO!
https://games.yahoo.co.jp/ゲーム
https://map.yahoo.co.jp/地図
https://transit.yahoo.co.jp/路線情報
https://realestate.yahoo.co.jp/不動産
https://carview.yahoo.co.jp/自動車
https://rdsig.yahoo.co.j...cHM6Ly9wYXJ0bmVyLnlhaG9vLmNvLmpwLw--パートナー
https://services.yahoo.co.jp/?mode=pc>>サービス一覧
https://login.yahoo.co.j...rc=www&.done=https://www.yahoo.co.jpログイン
https://account.edit.yah...&.done=https%3A%2f%2fwww.yahoo.co.jp新規取得
https://accounts.yahoo.c...one=https%3A%2f%2fwww.yahoo.co.jp%2F
https://mail.yahoo.co.jp/メール
https://mail.yahoo.co.jp/promo/メールアドレスを取得
https://calendar.yahoo.co.jp/カレンダー
https://calendar.yahoo.co.jp/info/guide/カレンダーを活用
https://points.yahoo.co.jp/ポイントを確認
https://lh.login.yahoo.co.jp/ログイン履歴を確認
https://about.yahoo.co.jp/会社概要
https://about.yahoo.co.jp/ir/投資家情報
https://about.yahoo.co.jp/csr/社会的責任
https://about.yahoo.co.jp/info/charter/企業行動憲章
https://marketing.yahoo.co.jp/広告掲載について
https://about.yahoo.co.jp/hr/採用情報
https://about.yahoo.co.jp/docs/info/terms/利用規約
https://about.yahoo.co.jp/docs/pr/disclaimer.html免責事項
https://about.yahoo.co.jp/info/mediastatement/メディアステートメント
https://privacy.yahoo.co.jp/プライバシー

External Links (link to pages on other websites) - 6
URL Anchor Text
https://www.yahoo-help.jp/ヘルプ
https://www.yahoo-help.j.../app/answers/detail/p/533/a_id/43883Internet Explorerの互換表示について
https://lohaco.jp/?bk=t&sc_e=j_as_ya_tc_n&iscr=1LOHACO
http://yahoo-mbga.jp/?_ref=aff%3Dysm001Yahoo!モバゲー
https://retty.me/?utm_y_pc_topRetty
https://trilltrill.jp/TRILL

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
1 1 0


Excellent! all images are associated with an ALT value.

Image URL - 1
URL ALT Text
https://lpt.c.yimg.jp/im...YL64g---x300-y300/amd/20190828-00000137-jij-000-view.jpg一面茶色の平野


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
2 0 2


You have 2 style blocks in the same file, try to put them in a separate file.

Links To External Stylesheet Files - 0
Stylesheet URL rel type

Script
Scripts Block In Same Page Links to External Script Files Total
0 0 0


Excellent! all scripts are kept in separate files.

Links To External Script Files - 0
Script URL Type

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
https://news.yahoo.co.jp/pickup/6334811線状降水帯が停滞 警...


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Google Page Rank
8 Excellent! the website has a high page rank (8/10).

8
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Links From Root Domains
1,479
Excellent! You do have a lot of root domains (1,479) linked to your site yahoo.co.jp.

1,479
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 86,546
  Facebook Shares 50,167
  Facebook Comments 18,645
  Tweets 277
  LinkedIn 202

Social Media Integration
Your site is not integrated with Facebook, Twitter or Google+.

Facebook PageNot Found
Twitter AccountNot Found
Google+ PageNot Found


Trustworthiness
91

Excellent! the website has a good Trustworthiness Score (91/100).

91
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
91 Excellent! the website has a good Child Safe Score (91/100).

91
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site yahoo.co.jp is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
28th most visited website in the world.
3th most visited website in Japan  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You domain yahoo.co.jp is the only one hosted on the server (ip : 182.22.25.124).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 182.22.25.124) is located at Japan  
the most site visitors come from Japan  

Excellent! your server is located close to most of your site visitors.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
18 years, 305 days old ( 1st registered on : 2000-11-17 )

excellent, the domain age is old enough.

Domain Expires
-50 years, -263 days from today ( expires on : 1969-12-31 )



Domain Info
yahoo.co.jp ( 11 characters )

Domain Registrar : Japan Registry Services

Domain Created On Last Modified On Expires On
2000-11-17 2000-11-17 1969-12-31
18 years, 305 days old 18 years, 305 days ago -50 years, -263 days from today
18 years, 305 days old




Domain is going to expire in less than a year time (-50 years, -263 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

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