james-fisher.com

	Excellent Practice	25

	Improvement Could be Made	12

	Critical Issues to Attend	12

Feb 4, 2025 09:30 AM

Recommended Actions

✔ Use more straight forward terms, avoid using too much jargon in the page content.
✔ Create and add a robots.txt for your site.
✔ Create a XML sitemap for your site.
✔ Add in more high quality text content and make the text to code ration to be within 15%-70%.
✔ Move the 71 inline css components to an external style sheet file.
✔ Add more authoritative back-links for your site.
✔ Add more authoritative back-links for your site.
✔ Increase the traffic of your site.
✔ Host the site closer to the geo location where most of your site visitors come from.
✔ Implement HTTP compression for your site.
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Detailed Reviews

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Title

Home | James Fisher and Sons plc

Words count: 6 Unique Words: 6 Length: 32 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.

Description

James Fisher and Sons plc is a leading provider of specialist services to the marine, oil and gas and other global, high assurance industries.

Words count: 24 Length: 142 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]

Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.

Google SERP Preview

Home | James Fisher and Sons plc www.james-fisher.com/
James Fisher and Sons plc is a leading provider of specialist services to the marine, oil and gas and other global, high assurance industries.

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.

Keywords

James Fisher and Sons plc, James Fisher, Marine Services, Marine services company, UK marine company UK Renewables company, Vessel hiring company

Words count: 21 Length: 145 characters keyword phrases count : 6

The keywords contains more than 20 words!
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Keyword Occurrences in Different Sections
Word		keyword	content
2 words	:	33% (2/6)
		james fisher	0 (0%)
		marine services	0 (0%)
3 words	:	33% (2/6)
		marine services company	0 (0%)
		vessel hiring company	0 (0%)
5 words	:	17% (1/6)
		james fisher and sons plc	0 (0%)
6 words	:	17% (1/6)
		uk marine company uk renewables company	0 (0%)

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.

Keywords Cloud

This keywords cloud gives your an idea of what are those important keywords appears in your website.

articlejames case company contract energy fisher gas global innovative james latest leading life marine maritime oil operations plc pound provider read renewables rescue safetyour sector secures services ship solutions sons specialist storyour studies submarine support systems term underwater wind year

Top 20 Keywords

Total Terms Count: 756

It is nice! the word density is quite ok.

Top 20 terms occurance and density
Keyword	In Body	Density
fisher	30	3.97%
james	18	2.38%
solutions	8	1.06%
sons	7	0.93%
plc	7	0.93%
global	7	0.93%
energy	7	0.93%
sector	7	0.93%
services	6	0.79%
leading	6	0.79%
secures	6	0.79%
submarine	6	0.79%
year	6	0.79%
support	6	0.79%
operations	6	0.79%
innovative	6	0.79%
company	5	0.66%
underwater	5	0.66%
wind	5	0.66%
rescue	5	0.66%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.

Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.

Highlight

<H1>	<H2>	<H3>	<H4>	<H5>	<H6>	<B>	<U>	<I>	<EM>	<STRONG>	Total
1	11	27	0	0	0	0	0	0	2	0	41

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1> (1)	James Fisher signs £95m of committed bank facilities
<H2> (11)	JFD expands long term partnership with Indian Navy strengthening underwater capabilities James Fisher supports ammonia ship-to-ship pilot Maida Zahirovic appointed to ORE Catapult Interim Results Accelerating the energy transition A leader with global impact Pioneering sustainably for 175 years James Fisher serves a diverse range of global sectors across three key markets: Our latest news Case studies Case studies
<H3> (27)	Minister for International Trade visits JFD James Fisher secures its first tidal energy project in Anglesey, UK James Fisher secures commissioning contract worth over one million pounds at Zhong Neng offshore wind farm in Taiwan Full Year Trading Update for Year Ended 31 December 2023 Appointment of Independent Non-Executive Director JFD secures contract with TechnipFMC enhancing portable hyperbaric rescue capability and global support of diver safety James Fisher christens Lady Maria Fisher in vessel naming ceremony at Port of Sunderland James Fisher secures multi-million-pound, long-term operations and maintenance contract at Triton Knoll wind farm James Fisher brings termination and testing expertise to Ørsted and Eversource’s South Fork Wind project JFD showcases 42 years of subsea innovation to His Majesty King Charles III at Aberdeen’s Global Underwater Hub Serviços Marítimos Continental recognised for operational excellence by Petrobras JFD launches Agile, its fourth generation submarine rescue system James Fisher Subtech honoured with Ministry of Defence silver award for commitment to UK Armed Forces Health and safety Our stakeholders Vacancies Investor news James Fisher to enhance its fleet of the future with four new state-of-the-art tanker vessels JFD successfully mobilises NATO Submarine Rescue System during Dynamic Monarch exercise JFD expands long term partnership with Indian Navy strengthening underwater capabilities James Fisher supports ammonia ship-to-ship pilot Maida Zahirovic appointed to ORE Catapult James Fisher completes its largest decommissioning project to date James Fisher secures its first tidal energy project in Anglesey, UK James Fisher secures commissioning contract worth over one million pounds at Zhong Neng offshore wind farm in Taiwan Greater Gabbard turnkey operations and maintenance Testing monitoring system to restore FPSO production
<EM> (2)

HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page

Reading Level

0

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.

Language

en Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.

Page Encoding

utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.

Favicon

Excellent! the website has a shortcut favicon image.

RSS

the website does not have a RSS Feed.

Robots.txt

Robots.txt is not presented for the site.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.

XML Sitemap

XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).

Loading Time

1.17 seconds - 119.79 Kb/s

Excellent! the loading speed is pretty fast!

Estimated loading time for different internet connections
Modem (56Kbits/s)	Mobile/HSDPAM (7.2Mbits/s)	ADSL (8Mbits/s)	Cable (30Mbits/s)	Optical Fibre (100Mbits/s)
20.02 s	0.16 s	0.14 s	0.04 s	11.21 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.

Total Size

140 Kb (140,156 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading

Text To Code Ratio

Total Size	Text Size	HTML Code Size	Text/HTML Code Ratio
140 Kb (140,156 bytes)	7 Kb (6,666 bytes)	133 Kb (133,490 bytes)	4.99 %

The Text/HTML Code Ratio is a bit too low, you may not have enough content to rank well!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.

Flash

Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.

Frame

Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.

Inline CSS

71 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.

Nested Table

Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.

Plain Text Email

Excellent! No Plain Text Email is detected on this page.

Redirect Count

1 redirection was detected for loading this page.

Using HTTPS

Excellent! HTTPS is used for your page.

WWW Resolve

Excellent! the websites https://www.james-fisher.com/ and http://james-fisher.com are resolved to the same url :https://www.james-fisher.com/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).

IP Canonicalization

IP address of the site http://164.177.142.165 is forwarded to http://164.177.142.165/, instead of to its domain name site james-fisher.com.

URL Rewrite

Non SEO Friendly URLs
http://james-fisher.com/search-results/?searchTerm=Our story
http://james-fisher.com/search-results/?searchTerm=Our approach
http://james-fisher.com/search-results/?searchTerm=Our markets
http://james-fisher.com/search-results/?searchTerm=Our people
http://james-fisher.com/search-results/?searchTerm=Investors

You may use url rewrite techniques to make these 5 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.

Underscore In URL

URLs with underscore
https://www.james-fisher.com/...sons-plc_annual-report-2023.pdf

You have 1 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.

Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.

Links

Internal Links (link to pages within this domain)	External Links (link to pages on other websites)	Total
113	3	116

You have more than 100 links (116).

Internal Links (link to pages within this domain) - 113
URL	Anchor Text
http://james-fisher.com/
http://james-fisher.com/our-approach/sustainability/	Sustainability
http://james-fisher.com/group-companies/	Group companies
http://james-fisher.com/contact-us/	Contact
http://james-fisher.com/contact-us/our-locations/	Our locations
http://james-fisher.com/our-story/	Our story
http://james-fisher.com/our-s.../purpose-and-valued-behaviours/	Purpose and valued behaviours
http://james-fisher.com/our-story/health-and-safety/	Health and safety
http://james-fisher.com/our-story/our-heritage/	Our heritage
http://james-fisher.com/our-s...the-sir-john-fisher-foundation/	The Sir John Fisher foundation
http://james-fisher.com/our-approach/	Our approach
http://james-fisher.com/our-approach/delivering-innovation/	Delivering innovation
http://james-fisher.com/our-approach/our-strategy/	Our strategy
http://james-fisher.com/our-approach/sustainability/	Sustainability
http://james-fisher.com/our-approach/our-stakeholders/	Our stakeholders
http://james-fisher.com/our-markets/	Our markets
http://james-fisher.com/our-markets/energy/	Energy
http://james-fisher.com/our-markets/maritime-transport/	Maritime Transport
http://james-fisher.com/our-markets/defence/	Defence
http://james-fisher.com/our-people/	Our people
http://james-fisher.com/our-people/working-for-james-fisher/	Working for James Fisher
https://vacancies.james-fisher.com/	Vacancies
http://james-fisher.com/our-p...ople/recruitment-and-selection/	Recruitment and selection
http://james-fisher.com/our-people/early-careers/	Early careers
http://james-fisher.com/news-...international-trade-visits-jfd/	Minister for International Tra...
http://james-fisher.com/investors/	Investors
http://james-fisher.com/inves.../share-price-and-summary-chart/	Share price
http://james-fisher.com/investors/investment-case/	Investment case
http://james-fisher.com/investors/shareholder-centre/	Shareholder centre
http://james-fisher.com/investors/financial-information/	Financial information
http://james-fisher.com/investors/analysts-and-consensus/	Analysts and consensus
http://james-fisher.com/investors/rns-news/	RNS news
http://james-fisher.com/investors/governance/	Governance
http://james-fisher.com/inves...-relations-contact-information/	Investor relations contact inf...
http://james-fisher.com/investors/be-scamsmart/	Be ScamSmart
http://james-fisher.com/news-and-insights/	News and insights
http://james-fisher.com/news-and-insights/news/	News
http://james-fisher.com/news-and-insights/case-studies/	Case studies
http://james-fisher.com/our-story/	Our story
http://james-fisher.com/our-approach/	Our approach
http://james-fisher.com/our-markets/	Our markets
http://james-fisher.com/our-people/	Our people
http://james-fisher.com/investors/	Investors
http://james-fisher.com/news-and-insights/	News and insights
http://james-fisher.com/our-approach/sustainability/	Sustainability
http://james-fisher.com/group-companies/	Group companies
http://james-fisher.com/contact-us/	Contact
http://james-fisher.com/contact-us/our-locations/	Our locations
http://james-fisher.com/search-results/?searchTerm=Our story	Our story
http://james-fisher.com/searc...esults/?searchTerm=Our approach	Our approach
http://james-fisher.com/searc...results/?searchTerm=Our markets	Our markets
http://james-fisher.com/searc...-results/?searchTerm=Our people	Our people
http://james-fisher.com/search-results/?searchTerm=Investors	Investors
http://james-fisher.com/news-...hening-underwater-capabilities/	JFD expands long term partners...
http://james-fisher.com/news-...rts-ammonia-ship-to-ship-pilot/	James Fisher supports ammonia ...
http://james-fisher.com/news-...ovic-appointed-to-ore-catapult/	Maida Zahirovic appointed to O...
http://james-fisher.com/inves...rts-accounts-and-presentations/	Reports, accounts and presenta...
http://james-fisher.com/news-...-energy-project-in-anglesey-uk/	James Fisher secures its first...
http://james-fisher.com/news-...g-offshore-wind-farm-in-taiwan/	James Fisher secures commissio...
http://james-fisher.com/news-...or-year-ended-31-december-2023/	Full Year Trading Update for Y...
http://james-fisher.com/news-...pendent-non-executive-director/	Appointment of Independent Non...
http://james-fisher.com/news-...global-support-of-diver-safety/	JFD secures contract with Tech...
http://james-fisher.com/news-...ceremony-at-port-of-sunderland/	James Fisher christens Lady Ma...
http://james-fisher.com/news-...ract-at-triton-knoll-wind-farm/	James Fisher secures multi-mil...
http://james-fisher.com/news-...urce-s-south-fork-wind-project/	James Fisher brings terminatio...
http://james-fisher.com/news-...erdeen-s-global-underwater-hub/	JFD showcases 42 years of subs...
http://james-fisher.com/our-story/our-heritage/	Our heritage
http://james-fisher.com/news-...tional-excellence-by-petrobras/	Serviços Marítimos Continental...
http://james-fisher.com/news-...ration-submarine-rescue-system/	JFD launches Agile, its fourth...
http://james-fisher.com/news-...-commitment-to-uk-armed-forces/	James Fisher Subtech honoured ...
http://james-fisher.com/our-story/health-and-safety/	Health and safety
http://james-fisher.com/our-approach/our-stakeholders/	Our stakeholders
https://vacancies.james-fisher.com/	Vacancies
http://james-fisher.com/investors/rns-news/rns-email-alerts/	Investor news
http://james-fisher.com/our-markets/energy/	Energy
http://james-fisher.com/our-markets/maritime-transport/	Maritime Transport
http://james-fisher.com/our-markets/defence/	Defence
http://james-fisher.com/our-markets/energy/	Energy
http://james-fisher.com/our-markets/maritime-transport/	Maritime Transport
http://james-fisher.com/our-markets/defence/	Defence
http://james-fisher.com/news-and-insights/news/	All our latest news
http://james-fisher.com/news-...tate-of-the-art-tanker-vessels/	James Fisher to enhance its fl...
http://james-fisher.com/news-...uring-dynamic-monarch-exercise/	JFD successfully mobilises NAT...
http://james-fisher.com/news-...hening-underwater-capabilities/	JFD expands long term partners...
http://james-fisher.com/news-...rts-ammonia-ship-to-ship-pilot/	James Fisher supports ammonia ...
http://james-fisher.com/news-...ovic-appointed-to-ore-catapult/	Maida Zahirovic appointed to O...
http://james-fisher.com/news-...ecommissioning-project-to-date/	James Fisher completes its lar...
http://james-fisher.com/news-...-energy-project-in-anglesey-uk/	James Fisher secures its first...
http://james-fisher.com/news-...g-offshore-wind-farm-in-taiwan/	James Fisher secures commissio...
http://james-fisher.com/news-...key-operations-and-maintenance/	Learn more
http://james-fisher.com/news-and-insights/case-studies/	All case studies
http://james-fisher.com/news-...tem-to-restore-fpso-production/	Learn more
http://james-fisher.com/news-and-insights/case-studies/	All case studies
http://james-fisher.com/
http://james-fisher.com/our-s.../purpose-and-valued-behaviours/	Purpose and valued behaviours
http://james-fisher.com/our-story/health-and-safety/	Health and safety
http://james-fisher.com/our-story/our-heritage/	Our heritage
http://james-fisher.com/our-approach/our-stakeholders/	Our stakeholders
http://james-fisher.com/our-s...the-sir-john-fisher-foundation/	The Sir John Fisher Foundation
https://vacancies.james-fisher.com/	Vacancies
...

External Links (link to pages on other websites) - 3
URL	Anchor Text
https://jamesfisher2024eutfm....ed-bank-facilities/default.aspx	Read more
https://www.linkedin.com/company/james-fisher-&-sons-plc
https://twitter.com/jamesfisherplc

reasonable number of links (below 100) per page will give a better user experience.

Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.

Images

Total Images	Alt Present	Alt Missing
50	18	32

32 images do not have Alt values.

Image URL - 50
URL	ALT Text
https://cdn-jfisher-media-pro...nably_grayscale_white_large.png?height=78&width=286	James Fisher
https://cdn-jfisher-media-pro...eeringsustainably_rgb_large.png?height=78&width=286	James Fisher
https://cdn-jfisher-media-pro...0.49874686716791977%2C0.49799498746867166&width=185
https://cdn-jfisher-media-pro...2.jpg?height=900&quality=80&rxy=0.5%2C0.5&width=479
https://cdn-jfisher-media-pro...k_265027723.jpeg?height=134&rxy=0.5%2C0.5&width=185
https://cdn-jfisher-media-pro...rt-dampier-1.jpg?height=134&rxy=0.5%2C0.5&width=185
https://cdn-jfisher-media-pro...y=0.5037593984962406%2C0.3966165413533835&width=185
https://cdn-jfisher-media-pro...2.jpg?height=900&quality=80&rxy=0.5%2C0.5&width=479
https://cdn-jfisher-media-pro...c1e027bd0ffb.jpg?height=134&rxy=0.5%2C0.5&width=185
https://cdn-jfisher-media-pro...3/zhong-neng.png?height=134&rxy=0.5%2C0.5&width=185
https://cdn-jfisher-media-pro...anner-img-05.jpg?height=134&rxy=0.5%2C0.5&width=185
https://cdn-jfisher-media-pro...2.png?height=900&quality=80&rxy=0.5%2C0.5&width=479
https://cdn-jfisher-media-pro...=0.49624060150375937%2C0.5113094186251989&width=185
https://cdn-jfisher-media-pro...-technipfmc.jfif?height=134&rxy=0.5%2C0.5&width=185
https://cdn-jfisher-media-pro...f-sunderland.png?height=134&rxy=0.5%2C0.5&width=185
https://cdn-jfisher-media-pro...y=0.5125313283208021%2C0.5075821730828911&width=479	New Cutting Edge Diver
https://cdn-jfisher-media-pro...0.49497779571997286%2C0.40977633999777563&width=185
https://cdn-jfisher-media-pro...tt-pr_nov-23.png?height=134&rxy=0.5%2C0.5&width=185
https://cdn-jfisher-media-pro...ams-image-15.png?height=134&rxy=0.5%2C0.5&width=185
https://cdn-jfisher-media-pro...r.jpg?height=900&quality=80&rxy=0.5%2C0.5&width=479	James Fisher and Sons plc cele...
https://cdn-jfisher-media-pro...ras-award-2.jpeg?height=134&rxy=0.5%2C0.5&width=185
https://cdn-jfisher-media-pro...e_body_image.png?height=134&rxy=0.5%2C0.5&width=185
https://cdn-jfisher-media-pro...=0.48486932599724897%2C0.5283114256825076&width=185
https://cdn-jfisher-media-pro...ubtech-diver.png?height=112&rxy=0.5%2C0.5&width=240	James Fisher Subtech diver
https://cdn-jfisher-media-pro...stakeholders.png?height=112&rxy=0.5%2C0.5&width=240	James Fisher and Sons plc stak...
https://cdn-jfisher-media-pro...g-programmes.png?height=112&rxy=0.5%2C0.5&width=240	James Fisher Upgrading Interna...
https://cdn-jfisher-media-pro...ck_142096048.jpg?height=112&rxy=0.5%2C0.5&width=240
https://cdn-jfisher-media-pro...02.svg?height=154&rmode=pad&rxy=0.5%2C0.5&width=154
https://cdn-jfisher-media-pro...hore-oil-rig.png?height=151&rxy=0.5%2C0.5&width=339	Offshore oil rig
https://cdn-jfisher-media-pro..._2.svg?height=154&rmode=pad&rxy=0.5%2C0.5&width=154
https://cdn-jfisher-media-pro...brian_fisher.jpg?height=151&rxy=0.5%2C0.5&width=339	The Cumbrian Fisher
https://cdn-jfisher-media-pro...03.svg?height=154&rmode=pad&rxy=0.5%2C0.5&width=154
https://cdn-jfisher-media-pro...arine-rescue.jpg?height=151&rxy=0.5%2C0.5&width=339	JFD Submarine rescue
https://cdn-jfisher-media-pro...g.png?height=776&quality=95&rxy=0.5%2C0.5&width=875	Offshore oil rig
https://cdn-jfisher-media-pro...r.jpg?height=776&quality=95&rxy=0.5%2C0.5&width=875	The Cumbrian Fisher
https://cdn-jfisher-media-pro...e.jpg?height=776&quality=95&rxy=0.5%2C0.5&width=875	JFD Submarine rescue
https://cdn-jfisher-media-pro...ny-thumbnail.png?height=195&rxy=0.5%2C0.5&width=340
https://cdn-jfisher-media-pro...ic-monarch-1.jpg?height=195&rxy=0.5%2C0.5&width=340
https://cdn-jfisher-media-pro...k_265027723.jpeg?height=195&rxy=0.5%2C0.5&width=340
https://cdn-jfisher-media-pro...rt-dampier-1.jpg?height=195&rxy=0.5%2C0.5&width=340
https://cdn-jfisher-media-pro...y=0.5037593984962406%2C0.3966165413533835&width=340
https://cdn-jfisher-media-pro...f-thailand-1.png?height=195&rxy=0.5%2C0.5&width=340
https://cdn-jfisher-media-pro...c1e027bd0ffb.jpg?height=195&rxy=0.5%2C0.5&width=340
https://cdn-jfisher-media-pro...3/zhong-neng.png?height=195&rxy=0.5%2C0.5&width=340
https://cdn-jfisher-media-pro...d.jpg?height=339&quality=95&rxy=0.5%2C0.5&width=479	EDS has entered into a 15-year...
https://cdn-jfisher-media-pro...1.jpg?height=339&quality=95&rxy=0.5%2C0.5&width=479	Collaborating with Modec, Stra...
https://cdn-jfisher-media-pro.../d1ypnp3d/jamesfishersonsplc_no-type.png?height=142	James Fisher
https://cdn-jfisher-media-pro.../jf-ar_thumbnail_footer.png?rxy=0.5%2C0.5&width=135
http://james-fisher.com/SiteF...ublic/img/linkedin.svg?height=37&rmode=pad&width=37	James Fisher LinkedIn
http://james-fisher.com/SiteF...public/img/twitter.svg?height=37&rmode=pad&width=37	James Fisher Twitter

search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.

CSS

Style Block In Same Page	Links to External Style Files	Total
8	0	8

You have 8 style blocks in the same file, try to put them in a separate file.

Links To External Stylesheet Files - 0
Stylesheet URL	rel	type

Script

Scripts Block In Same Page	Links to External Script Files	Total
9	5	14

Too many (5) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 5
Script URL	Type
https://siteimproveanalytics.com/js/siteanalyze_6014064.js
http://james-fisher.com/sitefiles/next-gen/dist/client-b3f03c83be23b27c4f76.js
https://cdn-ukwest.onetrust.c...0c902569-3614-43ab-891e-0678278e6b60/OtAutoBlock.js	text/javascript
https://cdn-ukwest.onetrust.com/scripttemplates/otSDKStub.js	text/javascript
https://cxppusa1formui01cdnsa...zureedge.net/global/FormLoader/FormLoader.bundle.js

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.

Blog Or News Release

Link to Blog / News Release Page
http://james-fisher.com/news-...international-trade-visits-jfd/	Minister for International Tra...
https://jamesfisher2024eutfm....ed-bank-facilities/default.aspx	Read more

Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.

Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.

DMOZ Listing

No

Your site is not listed in the DMOZ Open Directory. DMOZ Open Directory Project

Google Analytics

Analytics Service is not implemented for the site.

Social Media Integration

Good! your site is integrated with social media.

Facebook Page	Not Found
Twitter Account	https://twitter.com/jamesfisherplc
Google+ Page	Not Found

Trustworthiness

0

No Trustworthiness Score is calculated for the site.

0 - 19	20 - 39	40 - 59	60 - 79	80 - 100
0
Very Poor	Poor	Unsatisfactory	Good	Excellent

Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.

Child Safe

0 No Child Safe Score is calculated for the site.

0 - 19	20 - 39	40 - 59	60 - 79	80 - 100
0
Very Poor	Poor	Unsatisfactory	Good	Excellent

Safe Browsing

Safe! the site james-fisher.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.

Traffic Rank

Your site is not among the most visited 1 million websites in the world.

Websites On Same Server

Excellent! You do have very few domains (1 - james-fisher.com) hosted on the same server as james-fisher.com (ip : 164.177.142.165).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.

Server Location

your server (IP : 164.177.142.165) is located at United Kingdom

ensure your server is not located far away from most of your site visitors.

HTTP Compression

No

your website server does not support HTTP Compression.

Caching

No

your website server does not support Caching.

Server Signature

Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.

Domain Age

25 years, 13 days old ( 1st registered on : 2000-02-11 )

[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires

-1 years, -14 days from today ( expires on : 2025-02-10 )

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Info

james-fisher.com ( 16 characters )

Domain Registrar : Mesh Digital Limited

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On	Last Modified On	Expires On
2000-02-11	2024-09-11	2025-02-10
25 years, 13 days old	0 years, 165 days ago	-1 years, -14 days from today

25 years, 13 days old

Domain Name Servers used by james-fisher.com
DNS Name	IP Address
ns.heartinternet.uk	79.170.40.2
ns2.heartinternet.uk	79.170.43.3

Domain is going to expire in less than a year time (-1 years, -14 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

james-fisher.com

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