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whirlpool.com favicon whirlpool.com

Excellent Practice29
Improvement Could be Made12
Critical Issues to Attend9
Feb 15, 2025 03:42 AM

Click To Re-generate Current Report

Recommended Actions

  • Reduce the number of H1 tags, only use one to include the most important keywords.
  • Create and add a robots.txt for your site.
  • Create a XML sitemap for your site.
  • Move the 121 inline css components to an external style sheet file.
  • Reduce number of links to other pages.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Extend the registration of your domain for a longer period.
  • Reduce the length of the meta description and ensure it only contains 70 to 160 characters.
  • Add more meta keywords for your page and allows it to contains 10 to 20 words.
  • ...     38
  • Register To View All >>

Detailed Reviews

Related Category
Most related categories of this website.

audio   courses   dog   energy   kitchen   museum   smartphones   wars  

Title
Home, Kitchen & Laundry Appliances & Products | Whirlpool

Words count: 6    Unique Words: 6    Length: 57 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
Choose Whirlpool products and home appliances and trust they’ll handle your family’s chores with care. Find the right Whirlpool® Appliance to manage your needs.

Words count: 26    Length: 165 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


The description is too long! It has more than 160 characters

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Home, Kitchen & Laundry Appliances & Products | ... www.whirlpool.com/
Choose Whirlpool products and home appliances and trust they’ll handle your family’s chores with care. Find the right Whirlpool® Appliance to manage your ...

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
home appliances, major appliances, Whirlpool® Appliances

Words count: 6    Length: 55 characters    keyword phrases count : 3

The keywords is too short!
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Keyword Occurrences in Different Sections
Wordkeyword domain title descriptionheadingcontent
2 words:100% (3/3)
home appliances 0   (0%)
major appliances 0   (0%)
whirlpool® appliances 0   (0%)


Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

accessories  account  appliances  close  cooktops  delivery  discount  dishwashers  dryers  ends  excludes  explore  filter  hoods  install  kitchen  laundry  limited  major  matching  microwaves  nbsp  offers  orders  ovens  parts  price  products  ranges  refrigerators  reg  sale  service  shipped  shop  taxes  wall  washers  water  whirlpool 

Top 20 Keywords
Total Terms Count: 2,659

Excellent! No terms has a density of more than 3%, all are optimized to be within 1% - 3%.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
shop 59 2.22%
appliances 53 1.99%
explore 42 1.58%
products 39 1.47%
whirlpool 34 1.28%
laundry 32 1.20%
nbsp 31 1.17%
dryers 30 1.13%
price 28 1.05%
ranges 28 1.05%
kitchen 26 0.98%
washers 26 0.98%
delivery 24 0.90%
accessories 23 0.86%
dishwashers 22 0.83%
filter 22 0.83%
cooktops 19 0.71%
microwaves 19 0.71%
service 19 0.71%
refrigerators 18 0.68%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
38138000110236

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1>

(3)
Whirlpool® Appliance Sale
Save an extra 10% off major appliances.
Whirlpool® Ranges

<H2>

(8)
Get the ultimate Air Cooking technology
Bring variety to mealtime with Air Cooking technology.
Solutions to keep laundry under control
Innovations made to keep the day moving
Owner resources
Why buy from Whirlpool.com
Whirlpool® Products and Appliances help you care for your family
Footer

<H3>

(13)
Washer and dryer sets
Laundry tips & tricks
Kitchen suites
Kitchen tips & tricks
Product registration
Product help
Replacement parts
Repair or replace
Service & Support
Products
Parts, Accessories & Other Products
About Whirlpool Corporation
Save 5%

<H4>

(8)
Organize groceries your way
More room when and where you need it
Speed and flexibility to keep dinner moving
Keep your kitchen fresh
Gives the right amount of heat and time
Wash the way you want
Bring the right heat for every load
Pedestals
<U> (1)return policy
<I> (1)
<STRONG> (2)Sign In
Remove All


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
48.1

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
en Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
the website does not have a RSS Feed.

Robots.txt
Robots.txt is not presented for the site.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.25 seconds - 435.09 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
15.54 s 0.12 s 0.11 s 0.03 s 8.70 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
109 Kb (108,773 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
109 Kb (108,773 bytes) 20 Kb (20,167 bytes) 89 Kb (88,606 bytes) 22.76 %


Excellent! the text to html code ratio is just nice, that is within 15%-70%!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
121 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
1 Email Address (d****@dummy.com) was detected on this page.

Redirect Count
1 redirection was detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites https://www.whirlpool.com/ and http://whirlpool.com are resolved to the same url :https://www.whirlpool.com/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
URL Rewrite
Non SEO Friendly URLs
https://www.whirlpool.com?driver=ref:whp:cross_site_link:utility_nav
http://whirlpool.com/kitch...nly%3Atrue%3AinStock%3Atrue&plpView=list¤tPage=0
http://whirlpool.com/kitch...nly%3Atrue%3AinStock%3Atrue&plpView=list¤tPage=0
http://whirlpool.com/kitch...nly%3Atrue%3AinStock%3Atrue&plpView=list¤tPage=0
http://whirlpool.com/kitch...nly%3Atrue%3AinStock%3Atrue&plpView=list¤tPage=0
http://whirlpool.com/kitch...nly%3Atrue%3AinStock%3Atrue&plpView=list¤tPage=0
http://whirlpool.com/kitch...nly%3Atrue%3AinStock%3Atrue&plpView=list¤tPage=0
http://whirlpool.com/laund...dryWashers%3AinStock%3Atrue&plpView=list¤tPage=0
http://whirlpool.com/laund...ndryDryers%3AinStock%3Atrue&plpView=list¤tPage=0
http://whirlpool.com/kitch...nly%3Atrue%3AinStock%3Atrue&plpView=list¤tPage=0
http://whirlpool.com/accou...View=list¤tPage=0&intcmp=::mda:::meganav:navcard
http://whirlpool.com/kitch...egory%3AKitchenRefrigerationRefrigerators&plpView=list
http://whirlpool.com/kitch...ce%3Acategory%3AKitchenDishwasherCleaning&plpView=list
http://whirlpool.com/kitch...vance%3Acategory%3AKitchenCookingCooktops&plpView=list
http://whirlpool.com/kitch...elevance%3Acategory%3AKitchenCookingHoods&plpView=list
http://whirlpool.com/kitch...Microwaves%3AinStock%3Atrue&plpView=list¤tPage=0
http://whirlpool.com/laund...=%3Arelevance%3Acategory%3ALaundryWashers&plpView=list
http://whirlpool.com/laund...p=%3Arelevance%3Acategory%3ALaundryDryers&plpView=list
http://whirlpool.com/laund...LaundryLaundryOrganizers%3AinStock%3Atrue&plpView=list
https://www.whirlpool.com/...y%3AOutlet%3AinStock%3Atrue&plpView=list¤tPage=0
https://www.whirlpool.com/...ngCategory%3AinStock%3Atrue&plpView=list¤tPage=0


You may use url rewrite techniques to make these 21 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
URLs with underscore
https://www.whirlpool.com?...ef:whp:cross_site_link:utility_nav


You have 1 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
278 26 304


Too many links (304), it may be considered as spam!

Internal Links (link to pages within this domain) - 278
URL Anchor Text
http://whirlpool.com/#mainSkip to main content
http://whirlpool.com/#See Details
http://whirlpool.com/appliance-sales/special-sales.htmlShop Now
http://whirlpool.com/#Enable Accessibility
https://www.whirlpool.com?...ef:whp:cross_site_link:utility_nav
http://whirlpool.com/track-my-order.htmlOrder Status
http://whirlpool.com/where-to-buy.htmlFind a Store
http://whirlpool.com/services/contact-us.htmlContact Us
https://producthelp.whirlpool.com/Help
http://whirlpool.com/track-my-order.htmlOrder Status
http://whirlpool.com/where-to-buy.htmlFind a Store
http://whirlpool.com/services/contact-us.htmlContact Us
https://producthelp.whirlpool.com/Help
http://whirlpool.com/
http://whirlpool.com/my-account/dashboard.htmlMy Account Dashboard
http://whirlpool.com/my-account/dashboard/my-orders.htmlMy Orders
http://whirlpool.com/my-account/dashboard/subscriptions.htmlMy Subscriptions
http://whirlpool.com/my-account/dashboard/wishlist.htmlWishlist
http://whirlpool.com/my-ac...shboard/registered-appliances.htmlMy Appliances
http://whirlpool.com/my-account/dashboard/profile.htmlProfile Information
http://whirlpool.com/my-account/dashboard/address-book.htmlAddress Book
http://whirlpool.com/my-ac...dashboard/payment-information.htmlSaved Payment Information
https://preferences.whirlpool.com/Preferences/OptDownManage My Preferences
http://whirlpool.com/commerce/cart.html
http://whirlpool.com/commerce/cart.htmlProceed to Checkout
https://www.whirlpool.com/appliance-sales.htmloffers
http://whirlpool.com/kitchen.htmlExplore Kitchen
http://whirlpool.com/kitchen.htmlExplore Kitchen
http://whirlpool.com/kitchen/kitchen-appliance-packages.htmlShop Kitchen Suites
http://whirlpool.com/kitchen/kitchen-appliance-packages.htmlShop Kitchen Suites
http://whirlpool.com/kitchen/cooking/cooktops.htmlExplore Cooktops
http://whirlpool.com/kitchen/cooking/cooktops/electric.htmlElectric Cooktops
http://whirlpool.com/kitchen/cooking/cooktops/gas.htmlGas Cooktops
http://whirlpool.com/kitchen/cooking/cooktops/see-all.htmlShop All Cooktops
http://whirlpool.com/kitchen/dishwasher-and-cleaning.htmlExplore Dishwashers
http://whirlpool.com/kitch...sher-and-cleaning/dishwashers.htmlShop All Dishwashers
http://whirlpool.com/kitch...washer-and-cleaning/disposers.htmlGarbage Disposers
http://whirlpool.com/kitch...washer-and-cleaning/disposers.htmlGarbage Disposers
http://whirlpool.com/kitchen/cooking/microwaves.htmlExplore Microwaves
http://whirlpool.com/kitchen/cooking/microwaves/see-all.htmlShop All Microwaves
http://whirlpool.com/kitchen/refrigeration.htmlExplore Refrigeration
http://whirlpool.com/kitch...tors/beverage-and-wine-center.htmlBeverage & Wine Centers
http://whirlpool.com/kitchen/refrigeration/freezers.htmlFreezers
http://whirlpool.com/kitch...tion/refrigerators/ice-makers.htmlIce Makers
http://whirlpool.com/kitch...n/refrigeration/water-filters.htmlWater Filters
http://whirlpool.com/kitch...n/refrigeration/refrigerators.htmlShop All Refrigerators
http://whirlpool.com/kitchen/cooking/ranges.htmlExplore Ranges
http://whirlpool.com/kitchen/cooking/ranges/gas.htmlGas Ranges
http://whirlpool.com/kitchen/cooking/ranges/electric.htmlElectric Ranges
http://whirlpool.com/kitchen/cooking/ranges/see-all.htmlShop All Kitchen Ranges
http://whirlpool.com/compact-appliances.htmlSmall Space Appliances
http://whirlpool.com/compact-appliances.htmlSmall Space Appliances
http://whirlpool.com/smart-appliances.htmlExplore Connected Appliances
http://whirlpool.com/home-...nces/smart-appliances/kitchen.htmlShop Smart Kitchen Appliances
http://whirlpool.com/kitch...asher-and-cleaning/compactors.htmlTrash Compactors
http://whirlpool.com/kitch...asher-and-cleaning/compactors.htmlTrash Compactors
http://whirlpool.com/kitchen/cooking/hoods.htmlExplore Range Hoods
http://whirlpool.com/kitchen/cooking/hoods/see-all.htmlShop All Range Hoods
http://whirlpool.com/kitchen/cooking/wall-ovens.htmlExplore Wall Ovens
http://whirlpool.com/kitch...ll-ovens/microwave-oven-combo.htmlWall Oven & Microwave Combo
http://whirlpool.com/kitchen/cooking/wall-ovens/see-all.htmlShop All Wall Ovens
http://whirlpool.com/inclusive-design.htmlSpin&Load Rack The...
http://whirlpool.com/kitch...n/refrigeration/water-filters.htmlWater Filter Savings ...
http://whirlpool.com/laundry.htmlExplore Laundry & Home
http://whirlpool.com/laundry.htmlExplore Laundry & Home
http://whirlpool.com/care-counts.htmlCare Counts
http://whirlpool.com/care-counts.htmlCare Counts
http://whirlpool.com/laundry/washers.htmlExplore Washers
http://whirlpool.com/laund...n-1-removable-agitator-washer.htmlExplore 2 in 1 Washer
http://whirlpool.com/laundry/washers/see-all.htmlShop All Washers
http://whirlpool.com/laundry/dryers.htmlExplore Dryers
http://whirlpool.com/laundry/dryers/electric.htmlElectric Dryers
http://whirlpool.com/laundry/dryers/gas.htmlGas Dryers
http://whirlpool.com/laundry/dryers/see-all.htmlShop All Dryers
http://whirlpool.com/laundry/washer-dryer-sets.htmlExplore Laundry Sets
http://whirlpool.com/laundry/washer-dryer-pedestals.htmlPedestals
http://whirlpool.com/laund...-sets/stacked-laundry-centers.htmlStacked Laundry Centers
http://whirlpool.com/laund...sets/washer-dryer-combination.htmlWasher Dryer Combo Units
http://whirlpool.com/laundry/commercial-laundry.htmlExplore Commercial Laundry
http://whirlpool.com/compact-appliances.htmlSmall Space Laundry
http://whirlpool.com/compact-appliances.htmlSmall Space Laundry
http://whirlpool.com/smart-appliances.htmlExplore Connected Appliances
http://whirlpool.com/home-...nces/smart-appliances/laundry.htmlShop Smart Laundry Appliances
http://whirlpool.com/acces...ies/laundry-accessories/swash.htmlSwash Detergent
http://whirlpool.com/acces...ies/laundry-accessories/swash.htmlSwash Detergent
http://whirlpool.com/home-solutions.htmlExplore Home Solutions
http://whirlpool.com/home-...ons/air-purifiers-and-filters.htmlAir Purifiers & Filters
http://whirlpool.com/home-...olutions/home-climate-control.htmlCentral Heating & AC
http://whirlpool.com/home-...ons/Portable-Air-Conditioners.htmlPortable Air Conditioners
http://whirlpool.com/home-...utions/Portable-Dehumidifiers.htmlPortable Dehumidifiers
http://whirlpool.com/home-solutions/water-coolers.htmlWater Coolers
http://whirlpool.com/home-...ions/water-filtration-systems.htmlWater Filtration Systems
http://whirlpool.com/home-solutions/water-heaters.htmlWater Heaters
http://whirlpool.com/home-solutions/water-softeners.htmlWater Softeners
http://whirlpool.com/care-counts.htmlGiving Back Care C...
http://whirlpool.com/accessories.htmlExplore Parts & Accessories
http://whirlpool.com/accessories.htmlExplore Parts & Accessories
http://whirlpool.com/kitch...n/refrigeration/water-filters.htmlShop Water Filters
http://whirlpool.com/kitch...rs/water-filter-subscriptions.htmlSubscription Program
http://whirlpool.com/accessories/appliance-cleaners.htmlExplore Appliance Cleaners
...

External Links (link to pages on other websites) - 26
URL Anchor Text
https://www.kitchenaid.com...ef:whp:cross_site_link:utility_nav
https://www.maytag.com?dri...ef:whp:cross_site_link:utility_nav
https://www.amana.com?driv...ef:whp:cross_site_link:utility_nav
https://www.gladiatorgarag...ef:whp:cross_site_link:utility_nav
https://consumerportal.ser...A7Y246V0hJUkxQT09MO3NhOjI3&cparam=Schedule Service
https://whirlpoolcorp.com/legal-notice/Terms of Use
https://whirlpoolcorp.com/...y-notice-united-states-and-canada/Privacy Notice
http://affirm.com/lendersaffirm.com/lenders
http://affirm.com/licensesaffirm.com/licenses
https://www.instagram.com/whirlpoolusa
https://www.facebook.com/whirlpoolusa
https://www.pinterest.com/whirlpoolusa/
https://www.youtube.com/user/whirlpoolusa
https://whirlpoolci.qualtr...cs.com/jfe/form/SV_6g6IKt4cDXenJ3wFeedback
https://consumerportal.ser...47c2s6V1A7Y246V0hJUkxQT09MO3NhOjI3Service & Repair
https://www.swash.com/Fabric Refresher
https://www.whirlpoolcommerciallaundry.comCommercial Laundry
https://investors.whirlpoolcorp.comInvestors
https://www.whirlpoolcareers.comCareers
https://www.whirlpoolcorp....om/our-impact/our-commitments.htmlWhirlpool Eco & ENERGY STAR® C...
https://www.whirlpoolcorp....-impact/social-responsibility.htmlHabitat for Humanity
https://whirlpoolcorp.com/recall/Recall Information
https://whirlpoolcorp.com/legal-notice/Terms of Use
https://whirlpoolcorp.com/...y-notice-united-states-and-canada/Privacy Notice
http://whirlpoolcorp.com/supplier-code-of-conductSupply Chain
https://whirlpoolcorp.com/...tes-and-canada/#interest-based-adsInterest-Based Ads

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
62 47 15


15 images do not have Alt values.

Image URL - 62
URL ALT Text
http://whirlpool.com/content/dam/global/whirlpool/icons/icon-error.svgIcon/Error
http://whirlpool.com/content/dam/global/whirlpool/icons/icon-error.svgIcon/Error
http://whirlpool.com/content/dam/global/whirlpool/icons/icon-error.svgIcon/Error
http://whirlpool.com/content/dam/global/brandlogos/whirlpool_grey.svgWhirlpool
http://whirlpool.com/content/dam/global/brandlogos/kitchenaid_grey.svgKitchenAid
http://whirlpool.com/content/dam/global/brandlogos/maytag_grey.svgMaytag
http://whirlpool.com/content/dam/global/brandlogos/AmanaLogo-Nav2.svgAmana
http://whirlpool.com/content/dam/global/brandlogos/gladiator_grey.svggladiator_grey
http://whirlpool.com/conte...ting-content/site-assets/global-assets/images/logo.svgWhirlpool Home
http://whirlpool.com/is/im...pages/adi-rotary/rotaryrack-navcard.png?fmt=webp-alpha
http://whirlpool.com/is/im...eam/2025/jan-cpg-offer/WHR-Mega-nav.png?fmt=webp-alpha
http://whirlpool.com/is/im...ts/care-counts/NewMegaNavImageOct9B.png?fmt=webp-alpha
http://whirlpool.com/is/im...rlpool-MN-Account-Holder-Exclusives.jpg?fmt=webp-alpha
http://whirlpool.com/conte...ting-content/site-assets/global-assets/images/logo.svgYour current location is Canad...
http://whirlpool.com/is/im...o-MH4.png?$atomic-mobile$&fit=constrain&fmt=webp-alpha
http://whirlpool.com/is/im...thead-QPlus-Desktop.png?fit=constrain&fmt=jpg&wid=2875Arrows depicting circulating a...
http://whirlpool.com/is/im...ffirm.png?$atomic-mobile$&fit=constrain&fmt=webp-alpha
http://whirlpool.com/is/im...match.png?$atomic-mobile$&fit=constrain&fmt=webp-alpha
http://whirlpool.com/is/im...ivery.png?$atomic-mobile$&fit=constrain&fmt=webp-alpha
http://whirlpool.com/is/im...extra.png?$atomic-mobile$&fit=constrain&fmt=webp-alpha
http://whirlpool.com/is/im...ts/page-content/landing-pages/fridge.png?fmt=png-alphaA Whirlpool® Refrigerator
http://whirlpool.com/is/im...s-updates/homepage/Visual_Nav_Ranges.png?fmt=png-alphaA Whirlpool® Range
http://whirlpool.com/is/im...sets/page-content/landing-pages/dish.png?fmt=png-alphaA Whirlpool® Dishwasher
http://whirlpool.com/is/im...ts/page-content/landing-pages/micro2.png?fmt=png-alphaA Whirlpool® Microwave
http://whirlpool.com/is/im...sets/page-content/landing-pages/oven.png?fmt=png-alphaA Whirlpool® Wall Oven
http://whirlpool.com/is/im...sets/page-content/landing-pages/cook.png?fmt=png-alphaA Whirlpool® Cooktop
http://whirlpool.com/is/im...sets/page-content/landing-pages/wash.png?fmt=png-alphaA Whirlpool® Washing Machine
http://whirlpool.com/is/im...ssets/page-content/landing-pages/dry.png?fmt=png-alphaA Whirlpool® Dryer
http://whirlpool.com/is/im...sets/page-content/landing-pages/sale.png?fmt=png-alphaWhirlpool® Appliances on Sale
http://whirlpool.com/is/im...sMode=sharp2&op_usm=1.75,0.3,2,0&scl=1&constrain=fit,1Fries and tacos in an Air Fry ...
http://whirlpool.com/is/im...sMode=sharp2&op_usm=1.75,0.3,2,0&scl=1&constrain=fit,1A Whirlpool® range in a modern...
http://whirlpool.com/is/im...sMode=sharp2&op_usm=1.75,0.3,2,0&scl=1&constrain=fit,1A Whirlpool® range in a modern...
http://whirlpool.com/?fmt=png-alphaA Whirlpool® Front Load Washer
http://whirlpool.com/?fmt=png-alphaA Whirlpool® Electric Front Lo...
http://whirlpool.com/is/im...sMode=sharp2&op_usm=1.75,0.3,2,0&scl=1&constrain=fit,1A Whirlpool® Front Load Washer...
http://whirlpool.com/is/im...content-card1.png?fit=constrain&fmt=png-alpha&wid=2875A Volcano Black top load Whirl...
http://whirlpool.com/is/im...-tricks-card2.jpg?fit=constrain&fmt=png-alpha&wid=2875A person holding a smartphone ...
http://whirlpool.com/conte...ng-pages/shopper-drilldown-blog-logo.svg?fmt=png-alpha
http://whirlpool.com/?fmt=png-alphaA Whirlpool® Large Capacity Di...
http://whirlpool.com/?fmt=png-alphaA Whirlpool® Countertop Microw...
http://whirlpool.com/?fmt=png-alphaA Whirlpool® Range Hood
http://whirlpool.com/?fmt=png-alphaA Whirlpool® French Door Refri...
http://whirlpool.com/?fmt=png-alphaA Whirlpool® Gas Cooktop
http://whirlpool.com/is/im...sMode=sharp2&op_usm=1.75,0.3,2,0&scl=1&constrain=fit,1Kitchen with light cabinetry f...
http://whirlpool.com/is/im...n-suites-card.jpg?fit=constrain&fmt=png-alpha&wid=2875Two people preparing food in a...
http://whirlpool.com/is/im...-and-tricksV2.jpg?fit=constrain&fmt=png-alpha&wid=2875A person cooking food on an el...
http://whirlpool.com/conte...ng-pages/shopper-drilldown-blog-logo.svg?fmt=png-alpha
http://whirlpool.com/is/im...ers-desktopV2.jpg?fit=constrain&fmt=png-alpha&wid=2875A couple installs a Whirlpool®...
http://whirlpool.com/conte...id_VP_Icon_04.svg?fit=constrain&fmt=png-alpha&wid=2875
http://whirlpool.com/conte...id_VP_Icon_03.svg?fit=constrain&fmt=png-alpha&wid=2875
http://whirlpool.com/conte...id_VP_Icon_02.svg?fit=constrain&fmt=png-alpha&wid=2875
http://whirlpool.com/conte...id_VP_Icon_01.svg?fit=constrain&fmt=png-alpha&wid=2875
http://whirlpool.com/is/im...refer-hotspot.jpg?fit=constrain&fmt=png-alpha&wid=2875A Whirlpool® Refrigerator
http://whirlpool.com/is/im.../dish-hotspot.jpg?fit=constrain&fmt=png-alpha&wid=2875A Whirlpool® Dishwasher
http://whirlpool.com/is/im...ooktop_flyout.jpg?fit=constrain&fmt=png-alpha&wid=2875A Whirlpool® Gas Cooktop
http://whirlpool.com/is/im...-hood-hotspot.jpg?fit=constrain&fmt=png-alpha&wid=2875A Whirlpool® Range Hood
http://whirlpool.com/is/im...owave-hotspot.jpg?fit=constrain&fmt=png-alpha&wid=2875A Whirlpool® Countertop Microw...
http://whirlpool.com/is/im...-limbo-washer.jpg?fit=constrain&fmt=png-alpha&wid=2875A Whirlpool® Front Load Washer
http://whirlpool.com/is/im...t-limbo-dryer.jpg?fit=constrain&fmt=png-alpha&wid=2875A Whirlpool® Front Load Matchi...
http://whirlpool.com/is/im...als-wfp2715rr.jpg?fit=constrain&fmt=png-alpha&wid=2875A Whirlpool® Laundry Pedestal
http://whirlpool.com/is/im...l/SignUpModel/cross.png?$ka-responsive$&fmt=webp-alphaClose
http://whirlpool.com/is/im...pModel/mail-icon_v1.png?$ka-responsive$&fmt=webp-alphaSIGN UP


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
12 7 19


Too many (7) external style sheet files , it will slow down the downloading.

Links To External Stylesheet Files - 7
Stylesheet URL rel type
http://whirlpool.com/etc.c...rm-components.min.55afca2006d9780d29c9ce6e22882671.cssstylesheettext/css
http://whirlpool.com/etc.c...libs/homepage.min.ff804bad27f19d74e2f57dfb3397a145.cssstylesheettext/css
http://whirlpool.com/etc.c...rm-components.min.fca2bdedad91cd402a11b98d4ae0c54a.cssstylesheettext/css
http://whirlpool.com/etc.c...nds/whirlpool.min.3d6ad63d9961f038d8af26f7e640b0fe.cssstylesheettext/css
http://whirlpool.com/etc.c...ientlibs/main.min.7f64d7918e126c44b6d7cafa10b85ef1.cssstylesheettext/css
http://whirlpool.com/etc.c...tomaincontent.min.22ee337273c9f9a9f2562cde29cfa945.cssstylesheettext/css
http://whirlpool.com/etc.c...tomaincontent.min.fdd69b515f8cd89fe2020808518240a0.cssstylesheettext/css

Script
Scripts Block In Same Page Links to External Script Files Total
43 26 69


Too many (26) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 26
Script URL Type
http://whirlpool.com/ruxitagentjs_ICA7NQVfghqrux_10299241001084140.jstext/javascript
https://rum.hlx.page/.rum/@adobe/helix-rum-js@%5E2/dist/rum-standalone.jstext/javascript
https://cdn.cookielaw.org/...nt/fbd8c34f-e90b-43e9-9ab1-543aab83f925/OtAutoBlock.jstext/javascript
https://cdn.cookielaw.org/...sent/fbd8c34f-e90b-43e9-9ab1-543aab83f925/otSDKStub.jstext/javascript
http://whirlpool.com/etc.c...lientlibs/main.min.d41d8cd98f00b204e9800998ecf8427e.js
http://whirlpool.com/etc.c...granite/jquery.min.3e24d4d067ac58228b5004abb50344ef.js
http://whirlpool.com/etc.c.../granite/utils.min.3b86602c4e1e0b41d9673f674a75cd4b.js
http://whirlpool.com/etc.c...ntlibs/granite.min.af00de543d13328fa2d46bd690753f08.js
http://whirlpool.com/etc.c...entlibs/jquery.min.dd9b395c741ce2784096e26619e14910.js
http://whirlpool.com/etc.c...alytics-header.min.42425085666c07e6f9b4b4d526d14c50.js
https://a40.usablenet.com/pt/c/whirlpool/cookiestorestart
http://whirlpool.com/etc.c.../mixed-media-viewer/resources/libs/responsive_image.js
http://whirlpool.com/etc.c...entlibs/shared.min.e9d9a3990d7779c2e8e3361187f3d36b.js
http://whirlpool.com/etc.c...orm-components.min.2eea75fba078c48c11902080b3e27c44.js
http://whirlpool.com/etc.c...tlibs/homepage.min.859339b12f79f04ba08541e2c97d627e.js
http://whirlpool.com/etc.c...sV2/clientlibs.min.6776d9da0d9791a2ec33102ed8b088f8.js
http://whirlpool.com/etc.c...nks/clientlibs.min.6776d9da0d9791a2ec33102ed8b088f8.js
text/javascript
https://apps.bazaarvoice.c...yments/whirlpoolbrand/main_site/production/en_US/bv.jstext/javascript
https://connect.facebook.n...n_US/sdk.js#xfbml=1&version=v4.0&appId=468416353744133
http://whirlpool.com/etc.c...alytics-footer.min.19b2cf559a1217b6a8fb95ca3645496b.js
http://whirlpool.com/etc.c...jquery/granite.min.011c0fc0d0cf131bdff879743a353002.js
http://whirlpool.com/etc.c...entlibs/jquery.min.dd9b395c741ce2784096e26619e14910.js
http://whirlpool.com/etc.c...clientlib-site.min.18697ea8f3d4fa878dbcf24e31a9cfda.js
http://whirlpool.com/nn8QQ...Gk/X8d/Axc5H53Y/9w9mSff0GSfmSYV1/TjMHBgEB/X0EpAA/9DaBctext/javascript

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
http://whirlpool.com/blog/kitchen.htmlKitchen Articles


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
Yes

Excellent! the website is listed in the DMOZ open directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Google Page Rank
6 Excellent! the website has a high page rank (6/10).

6
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 205
  Facebook Shares 445
  Facebook Comments 170
  Tweets 16
  LinkedIn 84

Social Media Integration
Good! your site is integrated with social media.

Facebook Pagehttps://www.facebook.com/whirlpoolusa
Twitter AccountNot Found
Google+ PageNot Found


Trustworthiness
92

Excellent! the website has a good Trustworthiness Score (92/100).

92
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
92 Excellent! the website has a good Child Safe Score (92/100).

92
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site whirlpool.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
29,007th most visited website in the world.
6,586th most visited website in United States  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You domain whirlpool.com is the only one hosted on the server (ip : 23.12.144.243).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 23.12.144.243) is located at United States  
the most site visitors come from United States  

Excellent! your server is located close to most of your site visitors.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
26 years, 77 days old ( 1st registered on : 1998-12-10 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
0 years, 286 days from today ( expires on : 2025-12-08 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

domain is expiring in less than a year.

Domain Info
whirlpool.com ( 13 characters )

Domain Registrar : CSC Corporate Domains, Inc.

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
1998-12-10 2024-12-05 2025-12-08
26 years, 77 days old 0 years, 81 days ago 0 years, 286 days from today
26 years, 77 days old


Domain Name Servers used by whirlpool.com
DNS Name IP Address
ns.whirlpool.com162.159.9.142
ns2.whirlpool.com173.245.58.8


Domain is going to expire in less than a year time (0 years, 286 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

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