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norton.com favicon norton.com

Excellent Practice33
Improvement Could be Made10
Critical Issues to Attend9
Dec 1, 2024 04:55 PM

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Recommended Actions

  • Set meta keywords.
  • Create and add a robots.txt for your site.
  • Create a XML sitemap for your site.
  • Move the 22 inline css components to an external style sheet file.
  • Reduce number of links to other pages.
  • Implement HTTP compression for your site.
  • Implement browser caching for your site.
  • Reduce the length of the meta description and ensure it only contains 70 to 160 characters.
  • Use more straight forward terms, avoid using too much jargon in the page content.
  • Create RSS feed for your site.
  • ...     29
  • Register To View All >>

Detailed Reviews

Related Category
Most related categories of this website.

android   apps   careers   club   courses   mobile   smartphones   software  

Title
Official Site | Norton™ - Antivirus & Anti-Malware Software

Words count: 7    Unique Words: 7    Length: 61 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.
Description
Norton™ provides industry-leading antivirus and security software for your PC, Mac, and mobile devices. Download a Norton™ 360 plan - protect your devices against viruses, ransomware, malware and other online threats.

Words count: 30    Length: 221 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]


The description is too long! It has more than 160 characters

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.
Google SERP Preview
Official Site | Norton™ - Antivirus & Anti-Malware ... www.norton.com/
Norton™ provides industry-leading antivirus and security software for your PC, Mac, and mobile devices. Download a Norton™ 360 plan - protect your devices ...

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.
Keywords
Words count: 0    Length: 0 characters    keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.
Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.

account  android  annual  antivirus  cancel  countries  credit  dagger  deluxe  details  devices  english  features  free  identity  lifelock  mac  malware  mobile  monitoring  nbsp  norton  online  plans  price  privacy  private  product  protection  renewal  security  select  services  subscription  trade  trademarks  virus  vpn  windows  year 

Top 20 Keywords
Total Terms Count: 1,558

It is nice! the word density is quite ok.

Top 20 terms occurance and density
KeywordIn DomainIn TitleIn DescriptionIn Heading In Body Density
norton 64 4.11%
protection 30 1.93%
security 23 1.48%
english 19 1.22%
antivirus 16 1.03%
devices 15 0.96%
renewal 15 0.96%
trade 14 0.90%
lifelock 14 0.90%
nbsp 14 0.90%
plans 14 0.90%
privacy 13 0.83%
features 13 0.83%
monitoring 13 0.83%
credit 12 0.77%
account 12 0.77%
subscription 12 0.77%
mobile 11 0.71%
vpn 11 0.71%
dagger 10 0.64%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.


Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.
Highlight
<H1><H2><H3><H4><H5><H6><B><U><I><EM><STRONG>Total
16000000001320

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1>

(1)
Cyber Sale. Best sale of the year.

<H2>

(6)
Looking for Android™ smartphone or tablet protection?
Looking for iPhone® or iPad® protection?
Cyber Sale Deals until December 4th.
Find what fits your digital life.
Protect your small business, no matter where you are.
Trusted by millions of customers.
<STRONG> (13)Looking for Android™ smartphone or tablet protection?
Looking for iPhone® or iPad® protection?
PCMag
AV-TEST
PCWorld
Details:
Renewal:
Cancellation and refund:
Products
Product features
Services & Support
About


HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page
Reading Level
38

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.
Language
en-us Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.
Page Encoding
utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.
Favicon
Excellent! the website has a shortcut favicon image.

RSS
the website does not have a RSS Feed.

Robots.txt
Robots.txt is not presented for the site.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.
XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).
Loading Time
0.30 seconds - 135.26 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem
(56Kbits/s)
Mobile/HSDPAM
(7.2Mbits/s)
ADSL
(8Mbits/s)
Cable
(30Mbits/s)
Optical Fibre
(100Mbits/s)
5.80 s 0.05 s 0.04 s 0.01 s 3.25 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.
Total Size
41 Kb (40,578 bytes)

Excellent! the page size is just nice, that is within 30K-150K!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading
Text To Code Ratio
Total Size Text Size HTML Code Size Text/HTML Code Ratio
41 Kb (40,578 bytes) 12 Kb (12,205 bytes) 28 Kb (28,373 bytes) 43.02 %


Excellent! the text to html code ratio is just nice, that is within 15%-70%!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.
Flash
Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.
Frame
Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.
Inline CSS
22 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.
Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.
Plain Text Email
Excellent! No Plain Text Email is detected on this page.

Redirect Count
2 redirections were detected for loading this page.

Using HTTPS
Excellent! HTTPS is used for your page.

WWW Resolve
Excellent! the websites http://www.norton.com and http://norton.com are resolved to the same url :https://us.norton.com/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).
IP Canonicalization
Excellent! IP address of the site http://23.222.192.165 is forwarded to its domain name site https://us.norton.com/.

URL Rewrite
Non SEO Friendly URLs
https://buy.norton.com/ps?multipage=true
https://us.norton.com/p...=nortoncom_homepage_hero_products&inid=bfcm#comprehensive
https://buy.norton.com/ps?selSKU=21258941&ctry=US&lang=en&tppc=PL_100&ptype=cart
https://buy.norton.com/ps?selSKU=21258941&ctry=US&lang=en&tppc=PL_100&ptype=cart
https://buy.norton.com/...3-5061-988A-B6D6-6D678B5B28D9&ptype=cart&trf_id=nortoncom
https://buy.norton.com/ps?selSKU=21454191&ctry=US&lang=en&tppc=PL_100&ptype=cart
https://buy.norton.com/ps?selSKU=21385330&ctry=US&lang=en&tppc=PL_100&ptype=cart
https://buy.norton.com/ps?ctry=US&lang=en&selSKU=21386233&tppc=PL_100&ptype=cart


You may use url rewrite techniques to make these 8 urls to be SEO friendly.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.
Underscore In URL
URLs with underscore
https://us.norton.com/p...hero_products&inid=bfcm#comprehensive
https://buy.norton.com/...try=US&lang=en&tppc=PL_100&ptype=cart
https://buy.norton.com/...try=US&lang=en&tppc=PL_100&ptype=cart
https://buy.norton.com/...78B5B28D9&ptype=cart&trf_id=nortoncom
https://buy.norton.com/...try=US&lang=en&tppc=PL_100&ptype=cart
https://buy.norton.com/...try=US&lang=en&tppc=PL_100&ptype=cart
https://buy.norton.com/...elSKU=21386233&tppc=PL_100&ptype=cart


You have 7 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.


Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.
Links
Internal Links
(link to pages within this domain)
External Links
(link to pages on other websites)
Total
196 15 211


Too many links (211), it may be considered as spam!

Internal Links (link to pages within this domain) - 196
URL Anchor Text
https://my.norton.com/extspa/dashboard/HomeGo to account
https://my.norton.com/extspa/dashboard/HomeSign In
https://my.norton.com/account/homeAccount info
https://my.norton.com/account/homePreferences
https://my.norton.com/Account/billinginformationBilling info
https://my.norton.com/account/homeRenew
https://my.norton.com/Account/ordersOrder history
https://my.norton.com/onboard/home/setupEnter your Product Key
http://norton.com/
https://us.norton.com/productsAll products and services
https://us.norton.com/products/norton-360All-in-one plans
https://us.norton.com/products/norton-360-deluxeNorton 360 Deluxe
https://us.norton.com/products/norton-360-lifelock-selectNorton 360 with LifeLock Selec...
https://us.norton.com/products/norton-360-lifelock-advantageNorton 360 with LifeLock Advan...
https://us.norton.com/p...cts/norton-360-lifelock-ultimate-plusNorton 360 with LifeLock Ultim...
https://us.norton.com/products/norton-360-antivirus-plusAntivirus
https://us.norton.com/products/norton-360-antivirus-plusNorton AntiVirus Plus
https://us.norton.com/products/norton-360-standardNorton 360 Standard
https://us.norton.com/products/norton-360-for-gamersNorton 360 for Gamers
https://us.norton.com/products/mobile-security-for-androidNorton Mobile Security for And...
https://us.norton.com/products/mobile-security-for-iosNorton Mobile Security for iOS
https://us.norton.com/products/privacyPrivacy
https://us.norton.com/products/privacySee all privacy plans
https://us.norton.com/products/norton-vpnNorton Ultra VPN ...
https://us.norton.com/products/norton-antitrackNorton AntiTrack
https://us.norton.com/products/privacy-monitor-assistantPrivacy Monitor Assistant
https://lifelock.norton.comLifeLock identity protection
https://us.norton.com/products/genie-scam-detectorNorton Genie ...
https://us.norton.com/products#moreMore Norton
https://us.norton.com/products/small-businessBusiness
https://us.norton.com/blogBlog
https://support.norton.comCustomer support
https://community.norton.com/Community
https://us.norton.com/products/spyware-virus-removalSpyware & Virus Removal
https://us.norton.com/nortonservicesPremium Services
https://us.norton.com/renewalHow to renew
https://us.norton.com/downloadsFree trials
https://us.norton.com/products/free-toolsFree tools
https://buy.norton.com/ps?multipage=true
https://my.norton.com/extspa/dashboard/HomeGo to account
https://my.norton.com/extspa/dashboard/HomeSign In
https://my.norton.com/account/homeAccount info
https://my.norton.com/account/homePreferences
https://my.norton.com/Account/billinginformationBilling info
https://my.norton.com/account/homeRenew
https://my.norton.com/Account/ordersOrder history
https://my.norton.com/onboard/home/setupEnter your Product Key
http://norton.com/
https://ar.norton.com/Argentina
https://br.norton.com/Brasil
https://ca.norton.com/Canada (English)
https://ca-fr.norton.com/Canada (Français)
https://pr.norton.com/Caribbean (English)
https://lam.norton.com/Caribe (Español)
https://cl.norton.com/Chile
https://co.norton.com/Colombia
https://lam.norton.com/Costa Rica
https://lam.norton.com/Ecuador
https://lam.norton.com/El Salvador
https://lam.norton.com/Guatemala
https://lam.norton.com/Hispanoamérica
https://mx.norton.com/México
https://lam.norton.com/Panamá
https://lam.norton.com/Perú
https://pr.norton.com/Puerto Rico (English)
https://us.norton.com/United States
https://lam.norton.com/Uruguay
https://lam.norton.com/Venezuela
https://be-nl.norton.com/België (Nederlands)
https://be.norton.com/Belgique (Français)
https://cz.norton.com/Česko
https://dk.norton.com/Danmark
https://de.norton.com/Deutschland
https://es.norton.com/España
https://ie.norton.com/Estonia (English)
https://fr.norton.com/France
https://ie.norton.com/Iceland (English)
https://ie.norton.com/Ireland (English)
https://il.norton.com/Israel (English)
https://it.norton.com/Italia
https://ie.norton.com/Latvia (English)
https://ie.norton.com/Lithuania (English)
https://fr.norton.com/Luxembourg (Français)
https://hu.norton.com/Magyarország
https://nl.norton.com/Nederland
https://no.norton.com/Norge
https://at.norton.com/Österreich
https://pl.norton.com/Polska
https://pt.norton.com/Portugal
https://ro.norton.com/România
https://ch.norton.com/Schweiz (Deutsch)
https://ch-fr.norton.com/Suisse (Français)
https://ch-it.norton.com/Svizzera (Italiano)
https://za.norton.com/South Africa
https://fi.norton.com/Suomi
https://se.norton.com/Sverige
https://tr.norton.com/Türkiye
https://ae.norton.com/United Arab Emirates (English)
https://uk.norton.com/United Kingdom
https://gr.norton.com/Ελλάδα
...

External Links (link to pages on other websites) - 15
URL Anchor Text
https://www.gendigital.com/us/en/partner/Partner with us
https://www.gendigital.com/legal/license-services-agreement/License & Services Agreement
https://www.gendigital.com/legal/Master Policy
https://www.gendigital.com/Company
https://www.gendigital.com/us/en/partner/Partner with us
https://www.reputationdefender.com/ReputationDefender by Norton
https://twitter.com/norton
https://www.instagram.com/nortonsecurity/
http://www.facebook.com/Norton
https://www.youtube.com/user/norton
https://www.gendigital.com/legalLegal
https://www.gendigital.com/legal/terms-of-use/Terms of Use
https://www.nortonlifelock.com/privacy/Privacy
https://www.gendigital.com/privacy/do-not-sell/Do Not Sell or Share My Person...
https://www.gendigital.com/accessibility-policyAccessibility Policy

reasonable number of links (below 100) per page will give a better user experience.


Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.
Images
Total Images Alt Present Alt Missing
100 98 2


2 images do not have Alt values.

Image URL - 100
URL ALT Text
http://norton.com/content/dam/norton/icon/icon_myaccount.svgMy account
http://norton.com/content/dam/norton/icon/icon_myaccount.svgMy account
http://norton.com/content/dam/norton/icon/flag/icon_flag_united_states.svgNorton United States
http://norton.com/content/dam/norton/logo/logo_norton_d.svgNorton Logo
http://norton.com/content/dam/norton/icon/flag/icon_flag_united_states.svgNorton United States
http://norton.com/content/dam/norton/cb/icon_ui_cart_empty_m_2x.pngCart
http://norton.com/content/dam/norton/cb/icon_ui_search_m_2x.pngSearch
http://norton.com/content/dam/norton/icon/icon_myaccount.svgMy account
http://norton.com/content/dam/norton/icon/icon_myaccount.svgMy account
http://norton.com/content/dam/norton/logo/logo_norton_d.svgUnited States Flag
http://norton.com/content/dam/norton/icon/icon_close.svgClose
http://norton.com/content/dam/norton/icon/icon_chevrondown.svgExpand or Collapse Region
http://norton.com/content/dam/norton/icon/flag/icon_flag_argentina.svgNorton Argentina
http://norton.com/content/dam/norton/icon/flag/icon_flag_brazil.svgNorton Brasil
http://norton.com/content/dam/norton/icon/flag/icon_flag_canada.svgNorton Canada (English)
http://norton.com/content/dam/norton/icon/flag/icon_flag_canada.svgNorton Canada (Français)
http://norton.com/content/dam/norton/icon/flag/icon_flag_carribean.svgNorton Caribbean (English)
http://norton.com/content/dam/norton/icon/flag/icon_flag_carribean.svgNorton Caribe (Español)
http://norton.com/content/dam/norton/icon/flag/icon_flag_chile.svgNorton Chile
http://norton.com/content/dam/norton/icon/flag/icon_flag_colombia.svgNorton Colombia
http://norton.com/content/dam/norton/icon/flag/icon_flag_costa_rica.svgNorton Costa Rica
http://norton.com/content/dam/norton/icon/flag/icon_flag_ecuador.svgNorton Ecuador
http://norton.com/content/dam/norton/icon/flag/icon_flag_el_salvador.svgNorton El Salvador
http://norton.com/content/dam/norton/icon/flag/icon_flag_guatemala.svgNorton Guatemala
http://norton.com/content/dam/norton/icon/flag/icon_flag_latin_america.svgNorton Hispanoamérica
http://norton.com/content/dam/norton/icon/flag/icon_flag_mexico.svgNorton México
http://norton.com/content/dam/norton/icon/flag/icon_flag_panama.svgNorton Panamá
http://norton.com/content/dam/norton/icon/flag/icon_flag_peru.svgNorton Perú
http://norton.com/content/dam/norton/icon/flag/icon_flag_puerto_rico.svgNorton Puerto Rico (English)
http://norton.com/content/dam/norton/icon/flag/icon_flag_united_states.svgNorton United States
http://norton.com/content/dam/norton/icon/flag/icon_flag_uruguay.svgNorton Uruguay
http://norton.com/content/dam/norton/icon/flag/icon_flag_venezuela.svgNorton Venezuela
http://norton.com/content/dam/norton/icon/icon_chevrondown.svgExpand or Collapse Region
http://norton.com/content/dam/norton/icon/flag/icon_flag_belgium.svgNorton België (Nederlands)
http://norton.com/content/dam/norton/icon/flag/icon_flag_belgium.svgNorton Belgique (Français)
http://norton.com/content/dam/norton/icon/flag/icon_flag_czech.svgNorton Česko
http://norton.com/content/dam/norton/icon/flag/icon_flag_denmark.svgNorton Danmark
http://norton.com/content/dam/norton/icon/flag/icon_flag_germany.svgNorton Deutschland
http://norton.com/content/dam/norton/icon/flag/icon_flag_spain.svgNorton España
http://norton.com/content/dam/norton/icon/flag/icon_flag_estonia.svgNorton Estonia (English)
http://norton.com/content/dam/norton/icon/flag/icon_flag_france.svgNorton France
http://norton.com/content/dam/norton/icon/flag/icon_flag_iceland.svgNorton Iceland (English)
http://norton.com/content/dam/norton/icon/flag/icon_flag_ireland.svgNorton Ireland (English)
http://norton.com/content/dam/norton/icon/flag/icon_flag_israel.svgNorton Israel (English)
http://norton.com/content/dam/norton/icon/flag/icon_flag_italy.svgNorton Italia
http://norton.com/content/dam/norton/icon/flag/icon_flag_lativa.svgNorton Latvia (English)
http://norton.com/content/dam/norton/icon/flag/icon_flag_lithuania.svgNorton Lithuania (English)
http://norton.com/content/dam/norton/icon/flag/icon_flag_luxembourg.svgNorton Luxembourg (Français)
http://norton.com/content/dam/norton/icon/flag/icon_flag_hungary.svgNorton Magyarország
http://norton.com/content/dam/norton/icon/flag/icon_flag_netherlands.svgNorton Nederland
http://norton.com/content/dam/norton/icon/flag/icon_flag_normay.svgNorton Norge
http://norton.com/content/dam/norton/icon/flag/icon_flag_austria.svgNorton Österreich
http://norton.com/content/dam/norton/icon/flag/icon_flag_poland.svgNorton Polska
http://norton.com/content/dam/norton/icon/flag/icon_flag_portugal.svgNorton Portugal
http://norton.com/content/dam/norton/icon/flag/icon_flag_romania.svgNorton România
http://norton.com/content/dam/norton/icon/flag/icon_flag_switzerland.svgNorton Schweiz (Deutsch)
http://norton.com/content/dam/norton/icon/flag/icon_flag_switzerland.svgNorton Suisse (Français)
http://norton.com/content/dam/norton/icon/flag/icon_flag_switzerland.svgNorton Svizzera (Italiano)
http://norton.com/content/dam/norton/icon/flag/icon_flag_south_africa.svgNorton South Africa
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http://norton.com/content/dam/norton/icon/flag/icon_flag_sweden.svgNorton Sverige
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http://norton.com/content/dam/norton/icon/flag/icon_flag_united_kingdom.svgNorton United Kingdom
http://norton.com/content/dam/norton/icon/flag/icon_flag_greece.svgNorton Ελλάδα
http://norton.com/content/dam/norton/icon/flag/icon_flag_russia.svgNorton Россия
http://norton.com/content/dam/norton/icon/icon_chevrondown.svgExpand or Collapse Region
http://norton.com/content/dam/norton/icon/flag/icon_flag_australia.svgNorton Australia
http://norton.com/content/dam/norton/icon/flag/icon_flag_cambodia.svgNorton Cambodia (English)
http://norton.com/content/dam/norton/icon/flag/icon_flag_hong_kong.svgNorton Hong Kong (English)
http://norton.com/content/dam/norton/icon/flag/icon_flag_hong_kong.svgNorton 香港
http://norton.com/content/dam/norton/icon/flag/icon_flag_india.svgNorton India (English)
http://norton.com/content/dam/norton/icon/flag/icon_flag_indonesia.svgNorton Indonesia (English)
http://norton.com/content/dam/norton/icon/flag/icon_flag_malaysia.svgNorton Malaysia (English)
http://norton.com/content/dam/norton/icon/flag/icon_flag_new_zealand.svgNorton New Zealand
http://norton.com/content/dam/norton/icon/flag/icon_flag_philippines.svgNorton Philippines (English)
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http://norton.com/content/dam/norton/icon/flag/icon_flag_thailand.svgNorton Thailand (English)
http://norton.com/content/dam/norton/icon/flag/icon_flag_vietnam.svgNorton Vietnam (English)
http://norton.com/content/dam/norton/icon/flag/icon_flag_korea.svgNorton 대한민국
http://norton.com/content/dam/norton/icon/flag/icon_flag_simplified_chinese.svgNorton 中国
http://norton.com/content/dam/norton/icon/flag/icon_flag_traditional_chinese.svgNorton 台灣
http://norton.com/content/dam/norton/icon/flag/icon_flag_japan.svgNorton 日本
http://norton.com/conte...aigns/2024/bg_hp_hero_cyber_sale_75_off_us_timer_m_2x.jpgCyber Sale Deals until Decembe...
http://norton.com/conte...on/logo/image_awards_pcmag56_toms_trust4.5_white_m_2x.png
http://norton.com/content/dam/norton/features/en/img_norton_vpn_d.pngNorton VPN
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http://norton.com/content/dam/norton/icon/icon_threat_blocking_mobile.svgExperience
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http://norton.com/content/dam/norton/icon/icon_protection_mobile.svgProtected.
http://norton.com/content/dam/norton/logo/award_pc_mag_56_m.svgPC Award
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http://norton.com/content/dam/norton/icon/x-icon-norton.svgTwitter
http://norton.com/content/dam/norton/icon/icon_instagram1.svgInstagram
http://norton.com/content/dam/norton/icon/icon_facebook1.svgFacebook
http://norton.com/content/dam/norton/icon/icon_youtube-dark.svgYouTube
http://norton.com/content/dam/norton/logo/gen_light_68x26.svgGen


search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.
CSS
Style Block In Same Page Links to External Style Files Total
6 13 19


Too many (13) external style sheet files , it will slow down the downloading.

Links To External Stylesheet Files - 13
Stylesheet URL rel type
http://norton.com/etc.c...onents/container.min.d41d8cd98f00b204e9800998ecf8427e.cssstylesheettext/css
http://norton.com/etc.c...omponents/topnav.min.56c140b1e7305a3ce776db34ab0d5bd0.cssstylesheettext/css
http://norton.com/etc.c...country-selector.min.a871743e624e9d12ce4174f3e08d7365.cssstylesheettext/css
http://norton.com/etc.c...omponents/spacer.min.94a76473d368b52fba594239c1580199.cssstylesheettext/css
http://norton.com/etc.c...onents/countdown.min.821edd407319eee592325cb2e240e0c5.cssstylesheettext/css
http://norton.com/etc.c.../components/text.min.90dbf3e3e54303db6180d59a54ef3d3b.cssstylesheettext/css
http://norton.com/etc.c...components/image.min.ec4509ad4d5d284e85bfa0ebe6f457a6.cssstylesheettext/css
http://norton.com/etc.c...nts/productpanel.min.86e9a9c355e813de0539c77ec21f975d.cssstylesheettext/css
http://norton.com/etc.c.../components/bait.min.08a9b92aa1543dfe38d6b9fea0a1ab7c.cssstylesheettext/css
http://norton.com/etc.c.../components/hero.min.bf6bf7b66aee813660ebfca60a35e5f9.cssstylesheettext/css
http://norton.com/etc.c...components/legal.min.29dfe3ab3d056539fa16fc31bd4afb7c.cssstylesheettext/css
http://norton.com/etc.c.../promocode-field.min.b389f571be8af05df2ac7b90f26629f9.cssstylesheettext/css
http://norton.com/etc.c...omponents/footer.min.bf2f3a7b6716c365bb104cb6451d9ef4.cssstylesheettext/css

Script
Scripts Block In Same Page Links to External Script Files Total
46 16 62


Too many (16) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 16
Script URL Type
http://norton.com/etc.c.../country-selector.min.fe60e32b1ddb28a3e40c9f2a7a332c24.js
http://norton.com/etc.c...components/topnav.min.45e414ca879dbf902369ba8f2dc8e891.js
http://norton.com/etc.c...ponents/countdown.min.5126022df25a3188428fbb81f0728d76.js
http://norton.com/etc.c...d/components/text.min.a6e0e9bd1b458c0f36e77f0c16bc6180.js
http://norton.com/etc.c...ponents/container.min.31c4d0097b4fea90455699052af4a486.js
http://norton.com/etc.c...components/button.min.2882e52c6e22a3ca0a74d8160801e0e3.js
http://norton.com/etc.c...ents/productpanel.min.1e803643c939daf688969accf2fa1dde.js
http://norton.com/etc.c...d/components/bait.min.089b1f1b8d278b3f8ae04e964be4be8d.js
http://norton.com/etc.c...d/components/hero.min.cb561c3b2bb405c51c3dc56da0d764b4.js
http://norton.com/etc.c.../components/legal.min.cf2a5d8f7c62afe74e7e26f9ca4f209d.js
http://norton.com/etc.c...s/promocode-field.min.84dae68ac0e69c133b77703961a67f4a.js
http://norton.com/etc.c...se-component-util.min.06f108dc33a05ff18e158c1358ae5841.js
http://norton.com/etc.c...ates/t-base-defer.min.eb9b2e74e127a1ad45d319af849d99c1.js
http://norton.com/etc.c...mons.datalayer.v1.min.904d3c2f1e821ab45124d66de422b409.js

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.
Blog Or News Release
Link to Blog / News Release Page
https://us.norton.com/blogBlog


Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.


Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.
DMOZ Listing
No

Your site is not listed in the DMOZ Open Directory. DMOZ Open Directory Project

Google Analytics
Analytics Service is not implemented for the site.

Google Page Rank
8 Excellent! the website has a high page rank (8/10).

8
0 - 1 2 - 3 4 - 10
Poor Good Excellent
Links From Root Domains
287
Excellent! You do have a lot of root domains (287) linked to your site norton.com.

287
< 20 21 - 50 > 51
Poor Good Excellent


Number of backlinks from some other root domains is an indicator of domain authority, the more backlinks your site has, the higher its domain authority, which leads to a higher chance of better ranking.

Tips:
1. make it easy for others to link to your site, provide the code if possible.
2. links from older domains are more powerful than links from new domains.
3. links from .edu and .gov generally have a higher value.
Social Engagement
Your site has an excellent social media engagement!

  Facebook Likes 327
  Facebook Shares 894
  Facebook Comments 232
  Tweets 12
  LinkedIn 25

Social Media Integration
Excellent! your site is well integrated with social media networks.

Facebook Pagehttp://www.facebook.com/Norton
Twitter Accounthttps://twitter.com/norton
Google+ PageNot Found


Trustworthiness
90

Excellent! the website has a good Trustworthiness Score (90/100).

90
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.
Child Safe
94 Excellent! the website has a good Child Safe Score (94/100).

94
0 - 19 20 - 39 40 - 59 60 - 79 80 - 100
Very Poor Poor Unsatisfactory Good Excellent


Safe Browsing
Safe! the site norton.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.
Traffic Rank
1,273th most visited website in the world.
745th most visited website in United States  

your site has an excellent high traffic rank in the world.
Websites On Same Server
Excellent! You domain norton.com is the only one hosted on the server (ip : 23.222.192.165).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.
Server Location
your server (IP : 23.222.192.165) is located at United States  
the most site visitors come from United States  

Excellent! your server is located close to most of your site visitors.
HTTP Compression
No

your website server does not support HTTP Compression.

Caching
No

your website server does not support Caching.

Server Signature
Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.
Domain Age
33 years, 100 days old ( 1st registered on : 1991-09-17 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires
1 year, 263 days from today ( expires on : 2026-09-15 )


[ To check the detailed whois info, Use this Whois Lookup Tool ]

domain is expiring soon.

Domain Info
norton.com ( 10 characters )

Domain Registrar : MarkMonitor Inc.

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On Last Modified On Expires On
1991-09-17 1991-09-17 2026-09-15
33 years, 100 days old 33 years, 100 days ago 1 year, 263 days from today
33 years, 100 days old




You have a nice choice of domain name, which is of a right length (10 characters).

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

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