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Related Category
Most related categories of this website.
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Title
Morrisons - Groceries, Offers, Recipes & More
Words count: 5 Unique Words: 5 Length: 45 characters
[ To optimize the page title, Use this SEO Title Optimizer ]
Excellent! the title contains 1-12 words, and within 10-70 characters!
The title will be displayed in search engine results in the form of a direct link to the site.
Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title. |
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Description
Visit Morrisons for groceries at new low prices, recipes & inspiration, Travel Money, & more. Become a More Card member for exclusive rewards, savings & personalised offers.
Words count: 24 Length: 173 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]
The description is too long! It has more than 160 characters
Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.
Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description. |
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Google SERP Preview
[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]
This is how your site looks like in Google Search Result Page.
an optimized SERP snippet will have a higher click through rate.
Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content. |
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Keywords
Words count: 0 Length: 0 characters keyword phrases count : 0
Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]
Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page
Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list. |
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Keywords Cloud
This keywords cloud gives your an idea of what are those important keywords appears in your website.
card choose cooking daily days delivered delivery door eats essentials exclusive expert food fresh groceries groceriesoffersprice inspiration latest local matchdelivery member money month morrisons offers online order ordermore pass passfood points pound prices products recipes save shop store travel visit
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Top 20 Keywords
Total Terms Count: 391
It is nice! the word density is quite ok.
Top 20 terms occurance and density
| Keyword | In Domain | In Title | In Description | In Heading |
In Body |
Density |
|---|
| morrisons |
|
|
|
|
13 |
3.32% |
| groceries |
|
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|
|
7 |
1.79% |
| store |
|
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|
|
7 |
1.79% |
| delivery |
|
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|
6 |
1.53% |
| delivered |
|
|
|
|
5 |
1.28% |
| online |
|
|
|
|
5 |
1.28% |
| save |
|
|
|
|
5 |
1.28% |
| fresh |
|
|
|
|
4 |
1.02% |
| order |
|
|
|
|
4 |
1.02% |
| products |
|
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|
|
4 |
1.02% |
| offers |
|
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|
|
3 |
0.77% |
| recipes |
|
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|
|
3 |
0.77% |
| card |
|
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|
3 |
0.77% |
| door |
|
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|
|
3 |
0.77% |
| shop |
|
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|
3 |
0.77% |
| travel |
|
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|
|
2 |
0.51% |
| money |
|
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|
2 |
0.51% |
| groceriesoffersprice |
|
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|
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2 |
0.51% |
| matchdelivery |
|
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|
|
2 |
0.51% |
| passfood |
|
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|
|
2 |
0.51% |
keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.
Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized. |
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Highlight
| <H1> | <H2> | <H3> | <H4> | <H5> | <H6> | <B> | <U> | <I> | <EM> | <STRONG> | Total |
|---|
| 1 | 15 | 24 | 0 | 0 | 0 | 1 | 0 | 0 | 0 | 0 | 41 |
Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)
|
<H1> (1) | Welcome to Morrisons Online Groceries
| <H2> (15) | Now earn 5 points on every product.
Large Easter Eggs
Start collecting our More Card Stamps today and discover the joy of cooking and saving with Pyrex
Selected Walkers & Drinks
The Best Wine
Morrisons Wine of the the Week
Shop by aisle
More ways to save
Useful services
Seasonal events
Morrisons makes online shopping easy
More Morrisons services
Fresh ideas for cooking at home
Inspiration from Morrisons
| <H3> (24) | Earn points on selected products and turn them into Fivers to spend with us.
Our weekly essentials are price-matched to Aldi or Lidl, whichever is cheaper.
Fresh content, even fresher food. Live from Morrisons, stay tuned.
Save BIG this month at Morrisons - browse our leaflet online.
Shop anywhere, anytime, online or on the Morrisons Groceries app.
Choose from hundreds of convenient delivery slots, 7 days a week.
Order online and pick up from your local store at a time to suit you.
Buy a monthly, 6-month, or annual Delivery Pass to save on delivery fees.
Morrisons Daily brings the same fresh quality you'd expect from Morrisons, right in your local area.
Choose from our delicious Food To Order range for all occasions.
Come and sample our new tasty Café menu in stores now.
You can now get your travel money in-store or delivered to your door.
Enjoy speedy same-day delivery on essentials, handpicked in-store and delivered by Amazon.
In a hurry? Order from Morrisons with Deliveroo and get your favourite products delivered fresh to your door.
Get the stuff you need from Morrison's Daily delivered fast. Order in a few taps with Uber Eats.
With Just Eat's Morrisons Grocery delivery, you can get whatever you need straight to your front door.
Vegan Recipes
Mocktail Recipes
High Protein Recipes
Quick & Easy Recipes
No January blues allowed! This year, let's focus on feeling good from the inside out.
Our list of expert-approved products is growing – see our latest accolades.
We've partnered with Marie Curie to raise £15 million! Find out more here.
Explore the latest in health and wellness trends, from expert tips to the science behind the buzz.
| | <B> (1) | £176
|
HTML headings and emphasis tags are the most basic forms to indicate important content.
Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page |
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Reading Level
38.1
The page text content is a bit too difficult to be read and understood!
Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.
Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70. |
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Language
en Excellent! the website declared its language in use.
the detected language is : en
Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered. |
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Page Encoding
utf-8 Excellent! the website declared its character encoding.
Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters. |
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Favicon
 Excellent! the website has a shortcut favicon image.
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RSS
the website does not have a RSS Feed.
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Robots.txt
Robots.txt is not presented for the site.
Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.
Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl. |
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XML Sitemap
XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]
Sitemap helps search engine crawler to identify your website pages.
Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel). |
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Loading Time
0.60 seconds - 47.07 Kb/s
Excellent! the site is pretty fast and it takes less than 1 second to load.
Estimated loading time for different internet connections
Modem
(56Kbits/s) |
Mobile/HSDPAM
(7.2Mbits/s) |
ADSL
(8Mbits/s) |
Cable
(30Mbits/s) |
Optical Fibre
(100Mbits/s) |
|---|
| 4.03 s |
0.03 s |
0.03 s |
0.01 s |
2.26 ms |
Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.
Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server. |
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Total Size
28 Kb (28,241 bytes)
The page is a bit too small, it may not have enough relevant content to rank well!
Page size affects the speed of your website.
Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading |
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Text To Code Ratio
| Total Size |
Text Size |
HTML Code Size |
Text/HTML Code Ratio |
|---|
| 28 Kb (28,241 bytes) |
3 Kb (3,126 bytes) |
25 Kb (25,115 bytes) |
12.45 % |
The Text/HTML Code Ratio is a bit too low, you may not have enough content to rank well!
the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.
Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density. |
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Flash
Excellent! No flash component is detected on this page.
Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.
Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website. |
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Frame
Excellent! No frame is detected on this page.
Framesets and individual frames could cause problem for search engine to crawl your pages
Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice. |
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Inline CSS
75 Inline CSS components are detected on this page.
It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.
Tips:
1. move inline css rules to external css file.
2. separate style from html. |
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Nested Table
Excellent! No nested table is detected on this page (nested table : 0, total table : 0)
nested tables could slow down page rendering and lead to bad user experience.
Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>. |
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Plain Text Email
Excellent! No Plain Text Email is detected on this page.
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Redirect Count
3 redirections were detected for loading this page.
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Using HTTPS
Excellent! HTTPS is used for your page.
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WWW Resolve
Excellent! the websites https://www.morrisons.com/ and http://morrisons.com are resolved to the same url :https://www.morrisons.com/
Search Engines treat URLs with or without "www" as two different records.
Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com). |
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URL Rewrite
Non SEO Friendly URLs
| https://www.morrisons.com/more/?clkInTab=Morrisons+More | | https://groceries.morrison...bd2cadd3-9cd7-44f7-b304-5f238bd0f742?source=navigation | | https://www.morrisons.com/more/?clkInTab=Morrisons+More | | https://groceries.morrison...1366bbe2-e861-4962-9e40-204b0333560d?source=navigation | | https://groceries.morrison...s/491445c8-9537-4f17-8a25-70a5a75dd1fe?sortBy=favorite | | https://groceries.morrison...bcd4755c-601d-45df-804a-09a2db2dde7b?source=GRID_IMAGE | | https://groceries.morrison....com/shop-in-shop/food-to-order?source=header%20button | | https://clinic.morrisons.c...dium=landing_page_banner&utm_campaign=morrisons_clinic | | https://groceries.morrison...ding_page&utm_medium=recipe_tiles&utm_campaign=recipes | | https://groceries.morrison...ding_page&utm_medium=recipe_tiles&utm_campaign=recipes | | https://groceries.morrison...ding_page&utm_medium=recipe_tiles&utm_campaign=recipes | | https://groceries.morrison...ding_page&utm_medium=recipe_tiles&utm_campaign=recipes | | https://my.morrisons.com/f...ng_page&utm_medium=blog_tiles&utm_campaign=inspiration |
You may use url rewrite techniques to make these 13 urls to be SEO friendly.
clean, short and relevant URLs are favoured by users and search engines
Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly. |
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Underscore In URL
URLs with underscore
| https://groceries.morrison...04a-09a2db2dde7b?source=GRID_IMAGE | | https://clinic.morrisons.c...nner&utm_campaign=morrisons_clinic | | https://groceries.morrison...=recipe_tiles&utm_campaign=recipes | | https://groceries.morrison...=recipe_tiles&utm_campaign=recipes | | https://groceries.morrison...=recipe_tiles&utm_campaign=recipes | | https://groceries.morrison...=recipe_tiles&utm_campaign=recipes | | https://my.morrisons.com/f...log_tiles&utm_campaign=inspiration |
You have 7 Urls with underscore.
Search Engines treat hyphen as word separator, they do not treat underscore as word separator.
Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking. |
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Links
Internal Links
(link to pages within this domain) |
External Links
(link to pages on other websites) |
Total |
|---|
| 82 |
2 |
84 |
Excellent! the number of links are less than 100.
Internal Links (link to pages within this domain) - 82
| URL |
Anchor Text |
|---|
| https://groceries.morrisons.com | Shop Groceries | | https://groceries.morrisons.com/promotions | Offers | | https://groceries.morrison...90523/aldi-lidl-price-match-189934 | Price Match | | https://groceries.morrison...content/delivery-pass-content-page | Delivery Pass | | https://groceries.morrisons.com/shop-in-shop/food-to-order | Food to Order | | https://www.morrisons.com/more | More Card | | http://morrisons.com/ | | | https://groceries.morrisons.com/login | Log in | | https://groceries.morrisons.com/register | Register | | https://groceries.morrisons.com | Shop Groceries | | https://groceries.morrisons.com/promotions | Offers | | https://groceries.morrison...90523/aldi-lidl-price-match-189934 | Price Match | | https://groceries.morrison...content/delivery-pass-content-page | Delivery Pass | | https://groceries.morrisons.com/shop-in-shop/food-to-order | Food to Order | | https://www.morrisons.com/more | More Card | | https://groceries.morrison...content/delivery-pass-content-page | Learn more | | https://groceries.morrisons.com/delivery/home/slots | Book a Delivery | | https://groceries.morrisons.com/delivery/collection/slots | Book a Collection | | https://groceries.morrisons.com/delivery/collection/slots | | | https://groceries.morrison...content/delivery-pass-content-page | | | https://groceries.morrisons.com/delivery | | | https://groceries.morrisons.com/delivery | | | https://www.morrisons.com/more/?clkInTab=Morrisons+More | Sign Up Now | | https://groceries.morrison...1445c8-9537-4f17-8a25-70a5a75dd1fe | Browse Now | | https://my.morrisons.com/free-pyrex-with-more-card-stamps/ | Find Out More | | https://groceries.morrison...d10d05-edf9-4cfe-91ae-1b4f9a109d8a | Shop Now | | https://groceries.morrison...ba6631-f60f-49ba-9489-7cb3349cc409 | Shop Now | | https://my.morrisons.com/storefinder/ | Shop In Store Today | | https://groceries.morrisons.com | View All | | https://groceries.morrison...f0280a-acd2-42f9-873d-6478fac6522d | Baby & Toddler | | https://groceries.morrison...98e059-ce69-48d4-b0db-2f773459dcdf | Bakery & Cakes | | https://groceries.morrison...82dd9d-bdfe-487e-b583-74007e5b1e69 | Beer & Wines | | https://groceries.morrison...74171c-6264-4486-a75d-a80529bea486 | Chocolate & Sweets | | https://groceries.morrison...6e4c96-e988-4e43-84e3-f1fd513f4778 | Drinks | | https://groceries.morrison...283c1e-0a1b-4f99-8db2-fb313165f41d | Fish | | https://groceries.morrison...fe6663-6cbf-4ed5-86f1-c306d0360dfb | Food Cupboard | | https://groceries.morrison...81723f-f927-455b-ae83-cd2b8b253840 | Fresh | | https://groceries.morrison...f2fb19-934f-42f0-a2a0-a87853f8d16c | Frozen | | https://groceries.morrison...4cee3b-0f6c-40f1-b5ab-08026d73b02c | Fruit & Veg | | https://groceries.morrison...1dd858-1ff8-404b-b0a7-557a30bf731f | Home & Garden | | https://groceries.morrison...bf0ff7-f6f8-4a03-9f01-940174963086 | Household | | https://groceries.morrison...d143ec-3236-4177-94d1-aff4913c9a2e | Meat & Poultry | | https://groceries.morrison...7dc5b4-6363-40bc-9274-45e97548a472 | Pet Shop | | https://groceries.morrison...fea557-544f-4111-945b-eb8a72a99d2e | Toiletries & Beauty | | https://groceries.morrison...de35ff-e06a-4426-b25c-f6e90da21804 | Toys & Entertainment | | https://groceries.morrison...304-5f238bd0f742?source=navigation | Earn points on selected produc... | | https://my.morrisons.com/price-match/ | Our weekly essentials are pric... | | https://my.morrisons.com/morrisons-leaflet/ | Save BIG this month at Morriso... | | https://www.morrisons.com/storefinder/ | Find a store | | https://morrisons.com/help | Get help | | http://morrisons.com/content/download-groceries-app | Download Groceries app | | https://www.morrisons.com/more/ | Download More app | | https://www.morrisons.com/more/?clkInTab=Morrisons+More | | | https://groceries.morrison...e40-204b0333560d?source=navigation | | | https://my.morrisons.com/easter/ | | | https://my.morrisons.com/baking-with-kids/ | | | https://groceries.morrison...-8a25-70a5a75dd1fe?sortBy=favorite | | | https://groceries.morrison...04a-09a2db2dde7b?source=GRID_IMAGE | | | https://groceries.morrisons.com | Start shopping | | https://groceries.morrisons.com/ | Shop anywhere, anytime, online... | | https://groceries.morrisons.com/ | Choose from hundreds of conven... | | https://groceries.morrisons.com/ | Order online and pick up from ... | | https://groceries.morrison...content/delivery-pass-content-page | Buy a monthly, 6-month, or ann... | | http://morrisons.com/content/morrisons-daily | Morrisons Daily brings the sam... | | https://groceries.morrison...od-to-order?source=header%20button | Choose from our delicious Food... | | https://my.morrisons.com/morrisons-cafe/ | Come and sample our new tasty ... | | http://morrisons.com/content/amazon-delivery | Enjoy speedy same-day delivery... | | http://morrisons.com/content/deliveroo-delivery | In a hurry? Order from Morriso... | | http://morrisons.com/content/uber-eats-delivery | Get the stuff you need from Mo... | | http://morrisons.com/content/just-eat-delivery | With Just Eat's Morrisons Groc... | | https://clinic.morrisons.c...nner&utm_campaign=morrisons_clinic | | | https://groceries.store.morrisons.com/recipes | View All | | https://groceries.morrison...=recipe_tiles&utm_campaign=recipes | Vegan Recipes | | https://groceries.morrison...=recipe_tiles&utm_campaign=recipes | Mocktail Recipes | | https://groceries.morrison...=recipe_tiles&utm_campaign=recipes | High Protein Recipes | | https://groceries.morrison...=recipe_tiles&utm_campaign=recipes | Quick & Easy Recipes | | https://my.morrisons.com/inspiration/ | Read our blog | | https://my.morrisons.com/f...log_tiles&utm_campaign=inspiration | No January blues allowed! This... | | http://my.morrisons.com/expert-approved-products | Our list of expert-approved pr... | | https://my.morrisons.com/marie-curie-partnership/ | We've partnered with Marie Cur... | | https://my.morrisons.com/trending-tastes/. | Explore the latest in health a... | | https://www.morrisons.com/help/ | View our FAQs |
External Links (link to pages on other websites) - 2
| URL |
Anchor Text |
|---|
| https://linktr.ee/morrisonssocial | Fresh content, even fresher fo... | | https://morrisonstravelmoney.com/ | You can now get your travel mo... |
reasonable number of links (below 100) per page will give a better user experience.
Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page. |
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Images
| Total Images |
Alt Present |
Alt Missing |
|---|
| 75 |
18 |
57 |
57 images do not have Alt values.
Image URL - 75
| URL |
ALT Text |
|---|
| http://morrisons.com/_next/static/media/header-button-1.66887eb2.svg | Go to Shop Groceries | | http://morrisons.com/_next/static/media/header-button-2.b478d825.svg | Go to Offers | | http://morrisons.com/_next/static/media/header-button-3.f0d4f87e.svg | Go to Price Match | | http://morrisons.com/_next/static/media/header-button-4.c307c43d.svg | Go to Delivery Pass | | http://morrisons.com/_next/static/media/header-button-5.a94b110b.svg | Go to Food to Order | | http://morrisons.com/_next/static/media/header-button-6.ba1901d0.svg | Go to More Card | | http://morrisons.com/_next/static/media/morrisons-logo.9b4bf210.svg | Morrisons Supermarkets | | http://morrisons.com/_next/static/media/header-button-1.66887eb2.svg | Go to Shop Groceries | | http://morrisons.com/_next/static/media/header-button-2.b478d825.svg | Go to Offers | | http://morrisons.com/_next/static/media/header-button-3.f0d4f87e.svg | Go to Price Match | | http://morrisons.com/_next/static/media/header-button-4.c307c43d.svg | Go to Delivery Pass | | http://morrisons.com/_next/static/media/header-button-5.a94b110b.svg | Go to Food to Order | | http://morrisons.com/_next/static/media/header-button-6.ba1901d0.svg | Go to More Card | | http://morrisons.com/_next...c%2Fmedia%2Fclick-and-collect.e2f2bee3.png&w=384&q=100 | Click & Collect in 1 hour | | http://morrisons.com/_next...tatic%2Fmedia%2Fdelivery-pass.5b0109be.png&w=384&q=100 | Delivery Pass from £40 | | http://morrisons.com/_next...atic%2Fmedia%2Fdelivery-slots.ffe989d4.png&w=384&q=100 | Delivery slots from £1.50 | | http://morrisons.com/_next...atic%2Fmedia%2Fminimum-orders.c6de983c.png&w=384&q=100 | Minimum orders only £25 | | http://morrisons.com/_next...g%3Fw%3D840%26h%3D400%26q%3D80%26fm%3Dwebp&w=1920&q=80 | | | http://morrisons.com/_next...g%3Fw%3D840%26h%3D400%26q%3D80%26fm%3Dwebp&w=1920&q=80 | | | http://morrisons.com/_next...g%3Fw%3D840%26h%3D400%26q%3D80%26fm%3Dwebp&w=1920&q=80 | | | http://morrisons.com/_next...g%3Fw%3D840%26h%3D400%26q%3D80%26fm%3Dwebp&w=1920&q=80 | | | http://morrisons.com/_next...g%3Fw%3D840%26h%3D400%26q%3D80%26fm%3Dwebp&w=1920&q=80 | | | http://morrisons.com/_next...g%3Fw%3D840%26h%3D400%26q%3D80%26fm%3Dwebp&w=1920&q=80 | | | http://morrisons.com/_next...Toddler.png%3Fw%3D250%26h%3D250%26fm%3Dwebp&w=640&q=75 | | | http://morrisons.com/_next...y_Cakes.png%3Fw%3D250%26h%3D250%26fm%3Dwebp&w=640&q=75 | | | http://morrisons.com/_next...r_Wines.png%3Fw%3D250%26h%3D250%26fm%3Dwebp&w=640&q=75 | | | http://morrisons.com/_next..._Sweets.png%3Fw%3D250%26h%3D250%26fm%3Dwebp&w=640&q=75 | | | http://morrisons.com/_next...FDrinks.png%3Fw%3D250%26h%3D250%26fm%3Dwebp&w=640&q=75 | | | http://morrisons.com/_next...%2Ffish.png%3Fw%3D250%26h%3D250%26fm%3Dwebp&w=640&q=75 | | | http://morrisons.com/_next...upboard.png%3Fw%3D250%26h%3D250%26fm%3Dwebp&w=640&q=75 | | | http://morrisons.com/_next...2FFresh.png%3Fw%3D250%26h%3D250%26fm%3Dwebp&w=640&q=75 | | | http://morrisons.com/_next...FFrozen.png%3Fw%3D250%26h%3D250%26fm%3Dwebp&w=640&q=75 | | | http://morrisons.com/_next...uit_Veg.png%3Fw%3D250%26h%3D250%26fm%3Dwebp&w=640&q=75 | | | http://morrisons.com/_next..._Garden.png%3Fw%3D250%26h%3D250%26fm%3Dwebp&w=640&q=75 | | | http://morrisons.com/_next...usehold.png%3Fw%3D250%26h%3D250%26fm%3Dwebp&w=640&q=75 | | | http://morrisons.com/_next...Poultry.png%3Fw%3D250%26h%3D250%26fm%3Dwebp&w=640&q=75 | | | http://morrisons.com/_next...PetShop.png%3Fw%3D250%26h%3D250%26fm%3Dwebp&w=640&q=75 | | | http://morrisons.com/_next..._Beauty.png%3Fw%3D250%26h%3D250%26fm%3Dwebp&w=640&q=75 | | | http://morrisons.com/_next...ainment.png%3Fw%3D250%26h%3D250%26fm%3Dwebp&w=640&q=75 | | | http://morrisons.com/_next...4689f510b2cad%2FMoreFivers.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...ea763724%2Ftemp-moreways-2.png%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...c7a5a374f45096fc%2F668x600.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...539495d0a775f%2Fimage__17_.png%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...6%2FMoreCard_Banner_Mobile.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...c%2FMoreCard_Banner_Tablet.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...%2FMoreCard_Banner_Desktop.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...eBlock.jpg%3Fw%3D668%26h%3D728%26fm%3Dwebp&w=1920&q=75 | | | http://morrisons.com/_next...e_Ears.jpg%3Fw%3D668%26h%3D474%26fm%3Dwebp&w=1920&q=75 | | | http://morrisons.com/_next...cipe.jpg%3Fw%3D1376%26h%3D1242%26fm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...roduct.jpg%3Fw%3D668%26h%3D728%26fm%3Dwebp&w=1920&q=75 | | | http://morrisons.com/_next...t_Eggs.jpg%3Fw%3D668%26h%3D474%26fm%3Dwebp&w=1920&q=75 | | | http://morrisons.com/_next...fcc17e6%2Fits-easy-to-shop.png%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...0%2Fdelivered-to-your-door.png%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...295961dd%2Fcollect-at-your.png%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...%2Fsave-with-delivery-pass.png%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...55d4d196%2FMorrisons_Daily.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...41c697faddf0%2FFoodtoOrder.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...ad40a5c8b2b55ba02d4%2FCafe.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...ac860f1e7a8%2FTravel_Money.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...8305478417ae459f6%2FAmazon.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...f6d64a25%2Ftemp-services-2.png%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...5efbbc60%2Ftemp-services-3.png%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...b90833e9%2Ftemp-services-4.png%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...anding_page_banner_351x462.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...anding-page-banner-975x288.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...g-page-banner-1396x288-_1_.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...7e0be74b83%2FVegan_Recipes.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...4b3bf15%2FMocktail_Recipes.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...a5c%2FHigh_Protein_Recipes.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...2975e392a6d73%2FQuick_Easy.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...572eebd1767c1%2F1457433817.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...73e1a7f0c261%2Fwhichexpert.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...7ccbaf0f463f4%2FMarieCurie.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next...e9163b8ba%2FTrendingTastes.jpg%3Ffm%3Dwebp&w=3840&q=75 | | | http://morrisons.com/_next/image?url=%2Fimages%2Ffaq-banner.png&w=3840&q=75 | Frequenty Asked Questions |
search engines cannot `see` images, proper Alt content will help them to better understand and index images.
Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image. |
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CSS
| Style Block In Same Page |
Links to External Style Files |
Total |
|---|
| 0 |
1 |
1 |
Excellent! all stylesheets are kept in separate files.
Links To External Stylesheet Files - 1
| Stylesheet URL |
rel |
type |
|---|
| http://morrisons.com/_next/static/css/3122b06435dbc6d1.css | stylesheet | |
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Script
| Scripts Block In Same Page |
Links to External Script Files |
Total |
|---|
| 24 |
12 |
36 |
Too many (12) external scripts files , it will slow down the downlaoding.
Links To External Script Files - 12
| Script URL |
Type |
|---|
| http://morrisons.com/_next/static/chunks/fd9d1056-461e0383d2a8ec04.js | | | http://morrisons.com/_next/static/chunks/23-a4f932a4aaa9a775.js | | | http://morrisons.com/_next/static/chunks/main-app-70940bc6f83a90f9.js | | | http://morrisons.com/_next/static/chunks/173-9626b693637a9c25.js | | | http://morrisons.com/_next/static/chunks/231-fa6adc1f53822ee5.js | | | http://morrisons.com/_next/static/chunks/444-201828091697593c.js | | | http://morrisons.com/_next/static/chunks/271-9f156b2d72038635.js | | | http://morrisons.com/_next/static/chunks/app/layout-653da745256f9604.js | | | http://morrisons.com/_next/static/chunks/331-43990a0de8303d81.js | | | http://morrisons.com/_next/static/chunks/app/page-602f7065986a6710.js | | | http://morrisons.com/_next/static/chunks/polyfills-78c92fac7aa8fdd8.js | | | http://morrisons.com/_next/static/chunks/webpack-45fd67f5e4f63142.js | |
put scripts together and link them from an external files rather then put them in the same file as the main page.
Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading. |
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Blog Or News Release
Link to Blog / News Release Page
| https://my.morrisons.com/inspiration/ | Read our blog |
Excellent! we have found blog linked to your site.
Having a blog is a great way to provide fresh content and retain users, search engines favour it too.
Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines. |
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DMOZ Listing
No
Your site is not listed in the DMOZ Open Directory. DMOZ Open Directory Project
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Google Analytics
Analytics Service is not implemented for the site.
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Social Media Integration
Your site is not integrated with Facebook, Twitter or Google+.
| Facebook Page | Not Found | | Twitter Account | Not Found | | Google+ Page | Not Found |
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Trustworthiness
0
No Trustworthiness Score is calculated for the site.
|
0
|
| 0 - 19 |
20 - 39 |
40 - 59 |
60 - 79 |
80 - 100 |
|---|
| Very Poor |
Poor |
Unsatisfactory |
Good |
Excellent |
Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).
Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you. |
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Child Safe
0 No Child Safe Score is calculated for the site.
|
0
|
| 0 - 19 |
20 - 39 |
40 - 59 |
60 - 79 |
80 - 100 |
|---|
| Very Poor |
Poor |
Unsatisfactory |
Good |
Excellent |
|
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Safe Browsing
Safe! the site morrisons.com is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]
Ensure that your site is malware free and does not cause harm to users` computers.
Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review. |
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Traffic Rank
Your site is not among the most visited 1 million websites in the world. |
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Websites On Same Server
Excellent! You domain morrisons.com is the only one hosted on the server (ip : 3.171.38.11).
Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.
Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines. |
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Server Location
your server (IP : 3.171.38.11) is located at United States 
ensure your server is not located far away from most of your site visitors. |
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HTTP Compression
No
your website server does not support HTTP Compression.
|
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Caching
No
your website server does not support Caching.
|
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Server Signature
Excellent! the website server signature is off.
A secure and safe server is not only good for your site visitors but also good for search engines.
Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off. |
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Domain Age
24 years, 351 days old ( 1st registered on : 2000-03-13 )
[ To check the detailed whois info, Use this Whois Lookup Tool ]
excellent, the domain age is old enough.
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Domain Expires
1 year, 13 days from today ( expires on : 2026-03-13 )
[ To check the detailed whois info, Use this Whois Lookup Tool ]
domain is expiring soon.
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Domain Info
morrisons.com ( 13 characters )
Domain Registrar : Nom-iq Ltd. dba COM LAUDE
[ To check the detailed whois info, Use this Whois Lookup Tool ]
| Domain Created On |
Last Modified On |
Expires On |
|---|
| 2000-03-13 |
2025-02-11 |
2026-03-13 |
| 24 years, 351 days old |
0 years, 16 days ago |
1 year, 13 days from today |
24 years, 351 days old
Domain Name Servers used by morrisons.com
| DNS Name |
IP Address |
|---|
| ns0.demysdns.net | 198.51.44.11 | | ns1.demysdns.net | 198.51.45.11 | | ns2.demysdns.net | 198.51.44.75 | | ns3.demysdns.net | 198.51.45.75 | | ns4.demysdns.co.uk | 198.51.44.19 | | ns5.demysdns.co.uk | 198.51.45.19 | | ns6.demysdns.co.uk | 198.51.44.83 |
You have a nice choice of domain name, which is of a right length (13 characters).
domain name choice and domain age are crucial for SEO.
Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business. |
