xwp.co

	Excellent Practice	30

	Improvement Could be Made	6

	Critical Issues to Attend	13

Feb 4, 2025 06:20 PM

Recommended Actions

✔ Set meta keywords.
✔ Use more straight forward terms, avoid using too much jargon in the page content.
✔ Create and add a robots.txt for your site.
✔ Create a XML sitemap for your site.
✔ Move the 25 inline css components to an external style sheet file.
✔ Add more authoritative back-links for your site.
✔ Add more authoritative back-links for your site.
✔ Implement HTTP compression for your site.
✔ Implement browser caching for your site.
✔ Extend the registration of your domain for a longer period.
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Detailed Reviews

Related Category

Most related categories of this website.

advertising courses directory marketing media social startups tutorials

Title

XWP - Using WordPress to Build Innovative Enterprise Solutions

Words count: 8 Unique Words: 8 Length: 62 characters
[ To optimize the page title, Use this SEO Title Optimizer ]

Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.

Description

XWP's on-demand product teams deliver performance-oriented WordPress solutions for Earth’s biggest storytellers.

Words count: 13 Length: 114 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]

Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.

Google SERP Preview

XWP - Using WordPress to Build Innovative Enterprise ... www.xwp.co/
XWP's on-demand product teams deliver performance-oriented WordPress solutions for Earth’s biggest storytellers.

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.

Keywords

Words count: 0 Length: 0 characters keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.

Keywords Cloud

This keywords cloud gives your an idea of what are those important keywords appears in your website.

build cms content development digital editorial efficiency empower engagement ensure enterprise experience improve insights maintenance marketing migrations news optimization partner performance platform project publishing read rsquo seo services site solutions strategic strategy support team technical user web website wordpress xwp

Top 20 Keywords

Total Terms Count: 999

Excellent! No terms has a density of more than 3%, all are optimized to be within 1% - 3%.

Top 20 terms occurance and density
Keyword	In Body	Density
wordpress	24	2.40%
services	21	2.10%
performance	19	1.90%
xwp	14	1.40%
team	12	1.20%
strategy	11	1.10%
experience	11	1.10%
cms	10	1.00%
support	10	1.00%
migrations	10	1.00%
solutions	9	0.90%
content	9	0.90%
user	9	0.90%
platform	9	0.90%
optimization	9	0.90%
development	8	0.80%
maintenance	8	0.80%
read	8	0.80%
rsquo	7	0.70%
site	7	0.70%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.

Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.

Highlight

<H1>	<H2>	<H3>	<H4>	<H5>	<H6>	<B>	<U>	<I>	<EM>	<STRONG>	Total
1	5	33	0	0	0	0	0	0	0	5	44

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1> (1)	Using WordPress to build innovative enterprise solutions
<H2> (5)	Solutions that advance enterprise objectives Discover developmentwith measurable impact Addressing enterprise pain points with bespoke WordPress solutions Read our client reviews Read our latest articles, resources, and guides
<H3> (33)	Rolling Stone Heavy. COWGIRL Magazine News Corp Australia Build a web experience that is both unique and delightful. Looking for a design system that supports your growth? Want a more flexible and cost-effective CMS? Aiming for peak technical performance? Want to align your tech investments and business goals? Need a team capable of maintaining your site? Need a powerful platform for your publishing efforts? Looking for a design system that is aligned with your content quality? Looking for ways to maximize content impact? Concerned about slow-loading content experiences? Is your CMS limiting content potential? Worried about publishing interruptions? Need a platform or plugin that meets your marketing needs? Does your design system limit conversions? Is Your CMS staggering your marketing efforts? Is your site too slow for your audience? Looking for insights on how to improve your platform? Struggling to keep your technical architecture up-to-date? Prepare Your WordPress Platform for 2025: A Strategic Audit Guide Preparing Your WordPress Site for Holiday Traffic: A Guide for Media Publishers WordPress 6.7 Release Empowering the future: celebrating International Day of the Girl Child 2024 at XWP Our favorite talks from WordCamp US 2024 Schedule a call
<STRONG> (5)	Services Case studies Expertise Testimonials Blog

HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page

Reading Level

25.9

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.

Language

en-us Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.

Page Encoding

utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.

Favicon

Excellent! the website has a shortcut favicon image.

RSS

https://xwp.co/comments/feed/ Excellent! the website has a RSS (Really Simple Syndication) Feed for quick publishing.

Robots.txt

Robots.txt is not presented for the site.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.

XML Sitemap

XML Sitemap is not presented for the site.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).

Loading Time

0.03 seconds - 923.93 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem (56Kbits/s)	Mobile/HSDPAM (7.2Mbits/s)	ADSL (8Mbits/s)	Cable (30Mbits/s)	Optical Fibre (100Mbits/s)
3.96 s	0.03 s	0.03 s	0.01 s	2.22 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.

Total Size

28 Kb (27,718 bytes)

The page is a bit too small, it may not have enough relevant content to rank well!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading

Text To Code Ratio

Total Size	Text Size	HTML Code Size	Text/HTML Code Ratio
28 Kb (27,718 bytes)	8 Kb (7,905 bytes)	20 Kb (19,813 bytes)	39.90 %

Excellent! the text to html code ratio is just nice, that is within 15%-70%!

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.

Flash

Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.

Frame

Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.

Inline CSS

25 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.

Nested Table

Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.

Plain Text Email

Excellent! No Plain Text Email is detected on this page.

Redirect Count

1 redirection was detected for loading this page.

Using HTTPS

Excellent! HTTPS is used for your page.

WWW Resolve

Excellent! the websites http://www.xwp.co and http://xwp.co are resolved to the same url :https://xwp.co/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).

IP Canonicalization

Excellent! IP address of the site http://192.0.66.205 is forwarded to its domain name site https://xwp.co/.

URL Rewrite

Excellent! your urls are clean.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.

Underscore In URL

Excellent! your do not use underscore in your URLs.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.

Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.

Links

Internal Links (link to pages within this domain)	External Links (link to pages on other websites)	Total
99	11	110

You have more than 100 links (110).

Internal Links (link to pages within this domain) - 99
URL	Anchor Text
http://xwp.co/#primary	Skip to content
https://xwp.co/
https://xwp.co/	XWP
https://xwp.co/services/	Services
https://xwp.co/service/website-development-and-design/	Web Development
https://xwp.co/service/design-user-experience/	Design & User Experience
https://xwp.co/service/research-strategy/	Research & Strategy
https://xwp.co/service/performance-optimizations/	Performance Optimization
https://xwp.co/service/cms-migrations/	CMS Migrations
https://xwp.co/service/proactive-maintenance-support/	Maintenance & Support
https://xwp.co/case-studies/	Case studies
https://xwp.co/about/	About us
https://xwp.co/team/	Team
https://xwp.co/about/careers/	Careers
https://xwp.co/blog/	Insights
https://xwp.co/contact/	Contact us
https://xwp.co/services/	Our services
https://xwp.co/about/	About us
https://xwp.co/service/website-development-and-design/	WordPress Development
https://xwp.co/service/design-user-experience/	Design & User Experience
https://xwp.co/service/research-strategy/	Research & Strategy
https://xwp.co/service/performance-optimizations/	Performance Optimizations
https://xwp.co/service/cms-migrations/	CMS Migrations
https://xwp.co/service/proactive-maintenance-support/	Maintenance & Support
https://xwp.co/case-study/rolling-stone-new-website-build/
https://xwp.co/case-study/rolling-stone-new-website-build/	Rolling Stone
https://xwp.co/service/cms-migrations/	CMS Migrations
https://xwp.co/service/research-strategy/	Research & Strategy
https://xwp.co/service/website-development-and-design/	Web Development
https://xwp.co/case-study/heavy/
https://xwp.co/case-study/heavy/	Heavy.
https://xwp.co/service/performance-optimizations/	Performance Optimization
https://xwp.co/service/research-strategy/	Research & Strategy
https://xwp.co/case-study/cowgirl-magazine/
https://xwp.co/case-study/cowgirl-magazine/	COWGIRL Magazine
https://xwp.co/service/performance-optimizations/	Performance Optimization
https://xwp.co/service/research-strategy/	Research & Strategy
https://xwp.co/case-study/news-corp-australia-spp/
https://xwp.co/case-study/news-corp-australia-spp/	News Corp Australia
https://xwp.co/service/cms-migrations/	CMS Migrations
https://xwp.co/service/research-strategy/	Research & Strategy
http://xwp.co/work	See all projects
https://xwp.co/service/website-development-and-design/	WordPress Development Services
https://xwp.co/service/design-user-experience/	Design & User Experience Servi...
https://xwp.co/service/cms-migrations/	CMS Migration Services
https://xwp.co/proactive-maintenance-support/	Performance & SEO Services
https://xwp.co/service/research-strategy/	Research & Strategy
https://xwp.co/proactive-maintenance-support/	Maintenance & Support Services
https://xwp.co/service/website-development-and-design/	WordPress Development Services
https://xwp.co/service/design-user-experience/	Design & User Experience Servi...
https://xwp.co/service/research-strategy/	Research & Discovery Services
https://xwp.co/service/performance-optimizations/	Performance & SEO Services
https://xwp.co/service/cms-migrations/	CMS Migration Services
https://xwp.co/proactive-maintenance-support/	Maintenance & Support Services...
https://xwp.co/service/website-development-and-design/	WordPress Development Services
https://xwp.co/service/design-user-experience/	Design & User Experience Servi...
https://xwp.co/service/cms-migrations/	CMS Migration Services
https://xwp.co/proactive-maintenance-support/	Performance & SEO Services
https://xwp.co/service/research-strategy/	Research & Strategy Services
https://xwp.co/proactive-maintenance-support/	Maintenance & Support Services
https://xwp.co/blog/	Visit our blog
https://xwp.co/prep...latform-for-2025-a-strategic-audit-guide/
https://xwp.co/category/website-strategy/	Website Strategy
https://xwp.co/prep...latform-for-2025-a-strategic-audit-guide/	Prepare Your WordPress Platfor...
https://xwp.co/author/bami-iroko/	Bami Iroko
https://xwp.co/prep...day-traffic-a-guide-for-media-publishers/
https://xwp.co/category/website-strategy/	Website Strategy
https://xwp.co/category/news/	XWP News
https://xwp.co/prep...day-traffic-a-guide-for-media-publishers/	Preparing Your WordPress Site ...
https://xwp.co/author/bami-iroko/	Bami Iroko
https://xwp.co/wordpress-6-7-release/
https://xwp.co/category/wordpress/	WordPress
https://xwp.co/wordpress-6-7-release/	WordPress 6.7 Release
https://xwp.co/author/marcin-krzeminski/	Marcin Krzeminski
https://xwp.co/international-day-of-the-girl-child-2024/
https://xwp.co/category/community/	Community
https://xwp.co/category/news/	XWP News
https://xwp.co/international-day-of-the-girl-child-2024/	Empowering the future: celebra...
https://xwp.co/author/emily-kaija/	Emily Kaija
https://xwp.co/our-favorite-talks-from-wordcamp-us-2024/
https://xwp.co/category/community/	Community
https://xwp.co/our-favorite-talks-from-wordcamp-us-2024/	Our favorite talks from WordCa...
https://xwp.co/author/fernando-tessmann/	Fernando Tessmann
https://xwp.co/contact/	Contact us
http://xwp.co/#primary	Back to top
https://xwp.co/
https://xwp.co/service/website-development-and-design/	Web Development
https://xwp.co/service/research-strategy/	Research & Strategy
https://xwp.co/service/performance-optimizations/	Performance & SEO
https://xwp.co/services/	All services
https://xwp.co/case-study/rolling-stone-new-website-build/	Rolling Stone
https://xwp.co/case-study/news-corp-australia-spp/	News Corp Australia
https://xwp.co/case-study/mylab-box/	myLAB Box
https://xwp.co/case-study/stream/	Stream
https://xwp.co/team/	Our Team
https://xwp.co/about/careers/	Careers
https://xwp.co/xwps-contributions-to-wordpress/	XWP’s Contributions to WordPre...
https://xwp.co/contact/	Contact Us
https://xwp.co/privacy-policy/	Privacy Policy

External Links (link to pages on other websites) - 11
URL	Anchor Text
https://x.com/xwp	X
https://www.linkedin.com/company/xwp/	LinkedIn
https://github.com/xwp	GitHub
https://clutch.co/profile/xwp#reviews	Read more reviews
https://clutch.co/profile/xwp	Clutch
https://wpvip.com/partner/xwp/	WordPress VIPGold Partner
https://directory.pantheon.io/agencies/xwp	PantheonStrategic Partner
https://wpengine.com/agency-directory/xwp/	WP EngineAgency Partner
https://x.com/xwp	X
https://www.linkedin.com/company/xwp/	LinkedIn
https://github.com/xwp	GitHub

reasonable number of links (below 100) per page will give a better user experience.

Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.

Images

Total Images	Alt Present	Alt Missing
71	25	46

46 images do not have Alt values.

Image URL - 71
URL	ALT Text
https://xwp.co/wp-content/uploads/2024/06/web-dev-menu-icon.svg
https://xwp.co/wp-content/uploads/2024/06/design-ux-menu-icon.svg	Icon for design and user exper...
https://xwp.co/wp-content/uploads/2024/06/research-strategy-menu-icon.svg
https://xwp.co/wp-content/uploads/2024/06/performance-menu-icon.svg
https://xwp.co/wp-content/uploads/2024/06/cms-migration-menu-icon.svg
https://xwp.co/wp-content/uploads/2024/06/maintenance-support-menu-icon.svg
https://xwp.co/wp-content/themes/xwp/assets/image/the-x-gradient.png
https://xwp.co/wp-content/uploads/2024/07/google-grey.svg?w=0	Google logo
https://xwp.co/wp-content/uploads/2024/07/Vox-logo.svg?w=0
https://xwp.co/wp-content/uploads/2024/07/forbes-grey.svg?w=0	Forbes logo
https://xwp.co/wp-content/uploads/2024/07/variety-grey.svg?w=0	Variety logo
https://xwp.co/wp-content/uploads/2024/07/rolling-stones-grey.svg?w=0	Rolling Stones logo
https://xwp.co/wp-content/uploads/2024/07/vice-grey.svg?w=0	Vice logo
https://xwp.co/wp-content/uploads/2024/07/Twitch-logo_cab80f.svg
https://xwp.co/wp-content/uploads/2024/07/NewsCorp-logo_9ce364.svg
https://xwp.co/wp-content/uploads/2024/07/dow-jones-grey.svg?w=0	Dow Jones logo
https://xwp.co/wp-content/uploads/2024/07/service-wp-dev-icon.svg?w=0
https://xwp.co/wp-content/uploads/2024/07/service-design-icon.svg?w=0
https://xwp.co/wp-content/uploads/2024/07/process-discovery-ico.svg?w=0
https://xwp.co/wp-content/uploads/2024/07/better-performance.svg?w=0
https://xwp.co/wp-content/uploads/2024/07/service-migration-icon.svg?w=0
https://xwp.co/wp-content/uploads/2024/07/team-assembly-ico.svg?w=0
https://xwp.co/wp-content/uploads/2024/07/rollingstone.jpg?resize=768%2C432	Rolling Stone Thumbnail
https://xwp.co/wp-content/uploads/2024/07/heavy_630146.jpg?resize=768%2C432
https://xwp.co/wp-content/uploads/2024/07/cowgirl.jpg?resize=768%2C432	Thumbnail for Cowgirl Case Stu...
https://xwp.co/wp-content/uploads/2024/07/newscorp.jpg?resize=768%2C432
https://xwp.co/wp-content/uploads/2024/07/expertise-1.svg
https://xwp.co/wp-content/uploads/2024/07/Group.svg
https://xwp.co/wp-content/uploads/2024/07/Group_1c35d4.svg
https://xwp.co/wp-content/uploads/2024/07/Group_e28e40.svg
https://xwp.co/wp-content/uploads/2024/07/Group_422e7c.svg
https://xwp.co/wp-content/uploads/2024/07/Group_c57574.svg
https://xwp.co/wp-content/uploads/2024/07/expertise-1.svg
https://xwp.co/wp-content/uploads/2024/07/Group.svg
https://xwp.co/wp-content/uploads/2024/07/Group_1c35d4.svg
https://xwp.co/wp-content/uploads/2024/07/Group_e28e40.svg
https://xwp.co/wp-content/uploads/2024/07/Group_422e7c.svg
https://xwp.co/wp-content/uploads/2024/07/Group_c57574.svg
https://xwp.co/wp-content/uploads/2024/07/expertise-1.svg
https://xwp.co/wp-content/uploads/2024/07/Group.svg
https://xwp.co/wp-content/uploads/2024/07/Group_1c35d4.svg
https://xwp.co/wp-content/uploads/2024/07/Group_e28e40.svg
https://xwp.co/wp-content/uploads/2024/07/Group_422e7c.svg
https://xwp.co/wp-content/uploads/2024/07/Group_c57574.svg
https://xwp.co/wp-content/uploads/2024/07/clutch-review.svg?w=0
https://xwp.co/wp-content/uploads/2024/07/athletics-logo_decb92.svg
https://xwp.co/wp-c...ntent/uploads/2024/07/image-e1726060799905.jpg?resize=96%2C96	Jameson Proctor Photo
https://xwp.co/wp-content/uploads/2024/07/vice-grey.svg	Vice logo
https://xwp.co/wp-c...ploads/2024/07/image_7e569e-e1726060832804.jpg?resize=96%2C96	Tim Daugherty Photo
https://xwp.co/wp-content/uploads/2024/07/pantheon-colored.svg	Pantheon Logo
https://xwp.co/wp-c...ploads/2024/07/image_53c74d-e1726060854960.jpg?resize=96%2C96	Sarah Fruy Photo
https://xwp.co/wp-content/uploads/2024/07/google.svg
https://xwp.co/wp-c...tent/uploads/2024/07/andrey-e1726060871131.jpg?resize=96%2C96	Andrey Lipatzev picture
https://xwp.co/wp-content/uploads/2024/07/pmc-logo_36ee3f.svg	PMC logo
https://xwp.co/wp-c...tent/uploads/2024/07/nicola-e1726060886688.jpg?resize=96%2C96	Nicola Catton Picture
https://xwp.co/wp-content/uploads/2024/07/raptive-logo.svg	Raptive logo
https://xwp.co/wp-c...ent/uploads/2024/07/michael-e1726060902484.jpg?resize=96%2C96
https://xwp.co/wp-content/uploads/2024/07/kelseymedia-logo.svg	kelsey Media logo
https://xwp.co/wp-c...ntent/uploads/2024/07/steve-e1726060922542.jpg?resize=96%2C96
https://xwp.co/wp-c...epare-Your-WordPress-Platform-for-2025-1.jpg?resize=768%2C432	Illustration of a WordPress we...
https://xwp.co/wp-c...-Your-WordPress-Site-for-Holiday-Traffic.jpg?resize=768%2C675	Image of a laptop and WordPres...
https://xwp.co/wp-c...ent/uploads/2024/11/WordPress-release-01.png?resize=768%2C675	Featured image with the WordPr...
https://xwp.co/wp-c...s/2024/10/International-Day-of-the-Girls.jpg?resize=768%2C675
https://xwp.co/wp-content/uploads/2024/10/XWP_at_WCUS_2024.png?resize=768%2C633
https://xwp.co/wp-content/themes/xwp/assets/svg/the-x-full.svg
https://xwp.co/wp-content/themes/xwp/assets/image/clients-collage-desktop.webp
https://xwp.co/wp-content/themes/xwp/assets/image/clients-collage-mobile.webp
https://xwp.co/wp-content/uploads/2024/06/clutch.svg	Clutch icon
https://xwp.co/wp-content/uploads/2024/07/wp-vip.svg
https://xwp.co/wp-content/uploads/2024/07/pantheon-colored.svg	Pantheon Logo
https://xwp.co/wp-content/uploads/2024/07/WPE.svg	WP Engine Logo

search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.

CSS

Style Block In Same Page	Links to External Style Files	Total
27	4	31

Too many (4) external style sheet files , it will slow down the downloading.

Links To External Stylesheet Files - 4
Stylesheet URL	rel	type
https://fonts.googleapis.com/css?family=Inter:400,500,600,700&display=swap	stylesheet
https://fonts.googleapis.com/css?family=Inter:400,500,600,700&display=swap	stylesheet
https://xwp.co/wp-content/themes/xwp/build/css/style.css?m=1737150911g	stylesheet	text/css
https://xwp.co/wp-content/uploads/generateblocks/style-4596.css?ver=1737024920	stylesheet

Script

Scripts Block In Same Page	Links to External Script Files	Total
24	17	41

Too many (17) external scripts files , it will slow down the downlaoding.

Links To External Script Files - 17
Script URL	Type

https://www.googletagmanager.com/gtm.js?id=GTM-WPV7J367
https://xwp.co/wp-includes/js/dist/dom-ready.min.js?ver=f77871ff7694fffea381
https://xwp.co/wp-c.../themes/xwp/build/webpack/runtime.js?ver=104563fd974739d8ad66
https://xwp.co/wp-content/themes/xwp/build/js/main.js?ver=73c36e6a9e1188369ebd
https://xwp.co/wp-content/themes/xwp/build/js/css.js?ver=5515bd057c922f488263
https://xwp.co/wp-content/themes/xwp/build/css/style.js?ver=bf6b4d913c5e8d912da0
https://xwp.co/wp-content/themes/xwp/build/css/lazy.js?ver=6471e41eec5d2f6d4777
https://xwp.co/wp-c.../assets/js/delay-load.js?ver=7a2029c641463668de42ff94b4751a9a
https://stats.wp.com/e-202506.js
https://xwp.co/wp-c...emes/xwp/build/blocks/card/script.js?ver=498351c7ae0397b0e553
https://xwp.co/wp-c...ild/blocks/curated-content/script.js?ver=6fbaebea25ddb6b961e8
https://xwp.co/wp-c...emes/xwp/build/blocks/tabs/script.js?ver=aa4773441dbf07b02aa8
https://xwp.co/wp-c...themes/xwp/build/blocks/tabs/view.js?ver=2912fea1ade8231f1b78
https://xwp.co/wp-c...uild/blocks/cards-carousel/script.js?ver=08056b932054b6456b13
https://xwp.co/wp-c.../build/blocks/cards-carousel/view.js?ver=30878d976b385dbc6418
https://xwp.co/wp-c...s/xwp/build/blocks/columns/script.js?ver=c4685d494bd0944d0bb4

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.

Blog Or News Release

Link to Blog / News Release Page
https://xwp.co/blog/	Insights

Excellent! we have found blog linked to your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.

Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.

DMOZ Listing

No

Your site is not listed in the DMOZ Open Directory. DMOZ Open Directory Project

Google Analytics

Analytics Service is not implemented for the site.

Social Media Integration

Your site is not integrated with Facebook, Twitter or Google+.

Facebook Page	Not Found
Twitter Account	Not Found
Google+ Page	Not Found

Trustworthiness

0

No Trustworthiness Score is calculated for the site.

0 - 19	20 - 39	40 - 59	60 - 79	80 - 100
0
Very Poor	Poor	Unsatisfactory	Good	Excellent

Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.

Child Safe

0 No Child Safe Score is calculated for the site.

0 - 19	20 - 39	40 - 59	60 - 79	80 - 100
0
Very Poor	Poor	Unsatisfactory	Good	Excellent

Safe Browsing

Safe! the site xwp.co is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.

Traffic Rank

472,430^th most visited website in the world.
468,652^th most visited website in United States

your site has an excellent high traffic rank in the world.

Websites On Same Server

Excellent! You domain xwp.co is the only one hosted on the server (ip : 192.0.66.205).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.

Server Location

your server (IP : 192.0.66.205) is located at United States

the most site visitors come from United States

Excellent! your server is located close to most of your site visitors.

HTTP Compression

No

your website server does not support HTTP Compression.

Caching

No

your website server does not support Caching.

Server Signature

Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.

Domain Age

3 years, 189 days old ( 1st registered on : 2021-07-31 )

[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires

0 years, 196 days from today ( expires on : 2025-08-20 )

[ To check the detailed whois info, Use this Whois Lookup Tool ]

domain is expiring in less than a year.

Domain Info

xwp.co ( 6 characters )

Domain Registrar : .CO Internet, S.A.S.

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On	Last Modified On	Expires On
2021-07-31	2024-08-26	2025-08-20
3 years, 189 days old	0 years, 162 days ago	0 years, 196 days from today

3 years, 189 days old

Domain Name Servers used by xwp.co
DNS Name	IP Address
ns1.dnsimple.com	162.159.24.4
ns2.dnsimple.com	199.247.153.53
ns3.dnsimple.com	162.159.26.4
ns4.dnsimple.com	199.247.155.53

Domain is going to expire in less than a year time (0 years, 196 days from today), try to renew it for more than one year!

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

xwp.co

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