Adam Smith Works

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Title

Adam Smith Works

Words count: 3 Unique Words: 3 Length: 16 characters
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Excellent! the title contains 1-12 words, and within 10-70 characters!

The title will be displayed in search engine results in the form of a direct link to the site.

Tips:
1. ideally, the title should contain 10 to 70 characters, including spaces. (Google displays up to 70 characters in the title, and takes into account only the first 12 words.)
2. put the most important and relevant keywords in the title, try not to repeat any word.
3. each individual page should have a unique title.

Description

Commerce, morality, equality, the rule of law, and the role of government… Welcome to the world of Adam Smith.

Words count: 19 Length: 112 characters
[ To optimize the page description, Use this SEO Meta Description Optimizer ]

Excellent! Your meta description contains between 70 and 160 characters.

Meta Descriptions provide concise explanations of the contents of web pages, that are commonly used by search engines on search result pages to display preview snippets for a given page.

Tips:
1. it is best to keep meta descriptions between 70-160 characters.
2. a readable, compelling description using important keywords can draw a much higher click-through rate of searchers to the given web page.
3. avoid keyword stuffing, ensure each page has its own unique description.

Google SERP Preview

Adam Smith Works www.adamsmithworks.org/
Commerce, morality, equality, the rule of law, and the role of government… Welcome to the world of Adam Smith.

[ To optimize this Google SERP preview, Use this Google SERP Optimizer ]

This is how your site looks like in Google Search Result Page.

an optimized SERP snippet will have a higher click through rate.

Tips:
1. make sure the title is clear, simple, straight to the point.
2. make sure the description is relevant and properly summarized the page content.

Keywords

Words count: 0 Length: 0 characters keyword phrases count : 0

Meta Keywords is not set.
[ To optimize the meta keywords, Use this SEO Meta Keywords Optimizer ]

Meta keywords should not be ignored, though they are not a major ranking factor for most of search engines nowadays. A Meta keywords tag is supposed to be a brief and concise list of the most important themes of your page

Tips:
1. keep your list of keywords or keyword phrases down to 10 - 20 unique words or phrases.
2. separate the words or phrases using a comma (you do not need to leave a space between words separated by commas).
3. do not repeat words or phrases.
4. put your most important word or phrases at the beginning of your list.

Keywords Cloud

This keywords cloud gives your an idea of what are those important keywords appears in your website.

activity adam command commerce corporations economics equality essays explore factory free government great hellip ideas latest law ldquo learn liberty moral passions pin rdquo read relevance role rsquo rule sentiments sign smith smith's speaking teach theory trade troublesome understand works

Top 20 Keywords

Total Terms Count: 553

It is nice! the word density is quite ok.

Top 20 terms occurance and density
Keyword	In Body	Density
smith	19	3.44%
adam	15	2.71%
passions	6	1.08%
rsquo	5	0.90%
learn	5	0.90%
explore	5	0.90%
moral	5	0.90%
trade	5	0.90%
economics	5	0.90%
pin	4	0.72%
liberty	4	0.72%
essays	4	0.72%
works	4	0.72%
command	4	0.72%
equality	3	0.54%
government	3	0.54%
hellip	3	0.54%
factory	3	0.54%
smith's	3	0.54%
free	3	0.54%

keyword density can be used as a factor in determining whether a web page is relevant to a specified keyword or keyword phrase.

Tips:
1. the optimum keyword density to be 1.0% - 3.0%. Using a keyword more than that could be considered search spam.
2. overuse of keywords, a practice called keyword stuffing, will cause a web page to be penalized.

Highlight

<H1>	<H2>	<H3>	<H4>	<H5>	<H6>	<B>	<U>	<I>	<EM>	<STRONG>	Total
1	5	0	0	0	0	12	0	6	8	14	46

Excellent! The page is using HTML headings (<H1> - <H6>) and inline emphasis tags (<EM><B><I><EM><STRONG>)

<H1> (1)	ADAM SMITH’S ENLIGHTENED WORLD
<H2> (5)	Latest Explore. Learn. Teach. Read.
<B> (12)	Pride and Vanity, After Adam Smith On Self-Interest and Old Books Extra: Giandomenica Becchio on Feminist Economics David Beito on Rose Lane Says An Animal That Trades Tan on Matson's New Paternalism Meets Older Wisdom Smith’s Dreams: Economic and Political Liberties in a Good Polity The British East India Company: Hero of Free Trade? Activity: Can we expect free trade? Pins, Pencils, and the Invisible Hand AdamSmithWorks Lesson Plans Essays on Philosophical Subjects
<I> (6)
<EM> (8)	The Theory of Moral Sentiments Smith’s view is that something impels us to learn to command troublesome passions, both solicitous and turbulent, but the commanding necessarily deploys other passions, commanding passions, to command or subdue the troublesome passions. Passions are checked by other passions." Lectures on Jurisprudence, The Theory of Moral Sentiments, The Wealth of Nations Wealth of Nations Dictionary Edinburgh Review
<STRONG> (14)	November 27, 2024 The Theory of Moral Sentiments Adam Smith describes many kinds of men, including the proud man and the vain man. Klein explores Smith's ideas and himself in this essay. Not often do we find people who make the case for how race, liberty, and equality belong together. Even less often do we find them making arguments in the height of racially and economically troubled times. And EVEN LESS do we find audio clips of them doing so. October 15, 2024 December 7, 2022 Reflecting Adam Smith’s wide learning and varied interests, these essays shed considerable light on his place in the Scottish Enlightenment. Included are histories of astronomy, ancient logic, and ancient physics; essays on the “imitative” arts and the affinity between music, dancing, and poetry; and a critical review of Samuel Johnson’s famous Dictionary , which Smith originally published in the Edinburgh Review (1755–1756).

HTML headings and emphasis tags are the most basic forms to indicate important content.

Tips:
1. use your keywords in the headings and make sure the first level heading (<H1>) includes the most important keywords.
2. never duplicate the title tag content in the heading tags.
3. for more effective SEO, use only one <H1> tag per page

Reading Level

44.8

The page text content is a bit too difficult to be read and understood!

Ensure your page content text can be read and understood by most of your site visitors. not too difficult nor too simple.

Tips:
1. a score below 30, indicates the text content is too difficult to be read and understood.
2. a sore above 80, may suggest that the site is lack of in-depth and expertise of its topics (low quality content).
3. an optimal reading level score shall be 50-70.

Language

en Excellent! the website declared its language in use.

the detected language is : en

Declare the language in use can help search engine to better understand and rendering your page, especially when special characters are encountered.

Page Encoding

utf-8 Excellent! the website declared its character encoding.

Declare the character encoding can help search engine to better rendering your page, especially when it comes to
non-asii characters.

Favicon

Excellent! the website has a shortcut favicon image.

RSS

https://www.adamsmithworks.org/podcasts.rss Excellent! the website has a RSS (Really Simple Syndication) Feed for quick publishing.

Robots.txt

http://adamsmithworks.org/robots.txt Excellent! the website has a Robots.txt file to regulate search engine crawlers access.

Robots.txt file can be used to regulate access of search engine crawlers, properly configured robots.txt file can help
crawlers to better understand your website.

Tips:
1. grand robots access to those pages you wish them to crawl.
2. restrict access to those pages you do not wish search engines to see and crawl.

XML Sitemap

http://adamsmithworks.org/sitemap.xml Excellent! the website has a XML Sitemap to guide search engine crawlers for indexing its pages.
[ To generate XML sitemap, Use this XML Sitemap Generator ]

Sitemap helps search engine crawler to identify your website pages.

Tips:
1. ensure all your important pages are listed in the sitemap.
2. ensure to indicate the frequency of change and importance of each url.
3. inform search engines of the location/URL of your sitemap (eg, For Google, you can set the website sitemap location through Google Webmaster management panel).

Loading Time

0.48 seconds - 10.68 Kb/s

Excellent! the site is pretty fast and it takes less than 1 second to load.

Estimated loading time for different internet connections
Modem (56Kbits/s)	Mobile/HSDPAM (7.2Mbits/s)	ADSL (8Mbits/s)	Cable (30Mbits/s)	Optical Fibre (100Mbits/s)
0.73 s	0.01 s	0.01 s	0.00 s	0.41 ms

Site speed is becoming an crucial ranking factor. Slow page loading is one of the biggest complains of web users. If the loading time is too long, you may need to check your server, network, or system codes and structure.

Tips:
1. ideal loading time is less than 1 seconds, if it take more than 5 seconds to load your site, likely users will run out of patience, so do search engines.
2. improve your SEO by optimizing your website to have a small size and faster responding server.

Total Size

5 Kb (5,127 bytes)

The page is a bit too small, it may not have enough relevant content to rank well!

Page size affects the speed of your website.

Tips:
1. try to keep you page size between 30K-150K
2. put javascript and style sheet in separate files, and link them to the main page.
3. use optimized images for web and set up your server with gzip for downloading

Text To Code Ratio

Total Size	Text Size	HTML Code Size	Text/HTML Code Ratio
5 Kb (5,127 bytes)	4 Kb (4,195 bytes)	1 Kb (932 bytes)	450.11 %

The Text/HTML Code Ratio is a bit too high, it might be considered as spam by search engines.

the ratio of text to HTML code should always be above 15% for good SEO gain,
it is below 15% then that means that your website probably needs more text content.

Tips:
1. a ratio between 25% and 70% is ideal, when it goes beyond than that, the page might run the risk of being considered as spam. As long as the content is relevant and gives essential information, it is a plus point to have more of it.
2. improve your SEO by adding more relevant text to your pages and also increasing your keyword density.

Flash

Excellent! No flash component is detected on this page.

Flash content can not be properly indexed by search engines, and normally flash file is large in size, which slow down the loading of your page.

Tips:
1. avoid flash content whenever possible if you wish to have a fast and SEO friendly website.

Frame

Excellent! No frame is detected on this page.

Framesets and individual frames could cause problem for search engine to crawl your pages

Tips:
1. avoid frames whenever possible.
2. search engines do not like frames.
3. use iframe instead if you really have no choice.

Inline CSS

3 Inline CSS components are detected on this page.

It is a good practice to move inline CSS rules into an external CSS file in order to make your page lighter and increasing the text to code ratio.

Tips:
1. move inline css rules to external css file.
2. separate style from html.

Nested Table

Excellent! No nested table is detected on this page (nested table : 0, total table : 0)

nested tables could slow down page rendering and lead to bad user experience.

Tips:
1. avoiding <table> for your page layout.
2. using <div> instead of <table>.

Plain Text Email

Excellent! No Plain Text Email is detected on this page.

Redirect Count

1 redirection was detected for loading this page.

Using HTTPS

Excellent! HTTPS is used for your page.

WWW Resolve

Excellent! the websites https://www.adamsmithworks.org/ and http://adamsmithworks.org are resolved to the same url :https://www.adamsmithworks.org/

Search Engines treat URLs with or without "www" as two different records.

Tips:
1. edit your .htaccess file and permanently redirect one to the other (eg redirect www.mysite.com to mysite.com).

IP Canonicalization

IP address of the site http://165.22.170.171 is forwarded to http://165.22.170.171/, instead of to its domain name site adamsmithworks.org.

URL Rewrite

Excellent! your urls are clean.

clean, short and relevant URLs are favoured by users and search engines

Tips:
1. use url rewrite to turn dynamic pages with query parameters into seo friendly static pages.
2. put your important keywords in the url.
3. good urls are not only user friendly but also seo friendly.

Underscore In URL

URLs with underscore
http://adamsmithworks.org/life_times
http://adamsmithworks.org/educational_resources
http://adamsmithworks.org/contemporary_applications
http://adamsmithworks.org/users/sign_up
http://adamsmithworks.org/users/sign_in
http://adamsmithworks.org/pin_factory.html

You have 6 Urls with underscore.

Search Engines treat hyphen as word separator, they do not treat underscore as word separator.

Tips:
1. use hyphen "-" instead of underscore "_" to optimize your page url.
2. help search engines to better understand your url, eventually will benefit your page`s ranking.

Links

Internal Links (link to pages within this domain)	External Links (link to pages on other websites)	Total
24	4	28

Excellent! the number of links are less than 100.

Internal Links (link to pages within this domain) - 24
URL	Anchor Text
http://adamsmithworks.org/
http://adamsmithworks.org/life_times	Learn
http://adamsmithworks.org/texts	Read
http://adamsmithworks.org/educational_resources	Teach
http://adamsmithworks.org/contemporary_applications	Explore
http://adamsmithworks.org/people	Contributors
http://adamsmithworks.org/users/sign_up	Sign up
http://adamsmithworks.org/users/sign_in	Sign in
http://adamsmithworks.org/pin_factory.html	Interactive Pin Factory
http://adamsmithworks.org/podcasts	The Great Antidote
http://adamsmithworks.org/speakings	Speaking of Smith
http://adamsmithworks.org/docum...pride-vanity-after-adam-smith	Pride and Vanity, After Adam S...
http://adamsmithworks.org/speak...n-self-interest-and-old-books	On Self-Interest and Old Books
http://adamsmithworks.org/podca...becchio-on-feminist-economics	Extra: Giandomenica Becchio on...
http://adamsmithworks.org/podca...ito-wilder-lane-november-2024	David Beito on Rose Lane Says
http://adamsmithworks.org/docum...trades-five-part-video-series	An Animal That Trades
http://adamsmithworks.org/docum...aternalism-meets-older-wisdom	Tan on Matson's New Paternalis...
http://adamsmithworks.org/docum...litical-liberties-good-polity	Smith’s Dreams: Economic and ...
http://adamsmithworks.org/docum...east-india-company-free-trade	The British East India Company...
http://adamsmithworks.org/docum...vity-can-we-expect-free-trade	Activity: Can we expect free t...
http://adamsmithworks.org/docum...s/pins-pencils-invisible-hand	Pins, Pencils, and the Invisib...
http://adamsmithworks.org/docum...s/adamsmithworks-lesson-plans	AdamSmithWorks Lesson Plans
http://adamsmithworks.org/docum...ays-on-philosophical-subjects	Essays on Philosophical Subjec...
https://www.adamsmithworks.org/documents.rss

External Links (link to pages on other websites) - 4
URL	Anchor Text
https://twitter.com/adamsmithworks
https://www.facebook.com/adamsmithworks
https://www.youtube.com/channel/UCGlbiO_GFmspuwc4vM6Zyuw
https://eepurl.com/gbci-L

reasonable number of links (below 100) per page will give a better user experience.

Tips:
1. keep the number of links per page below 100.
2. having more than 100 links in a single page will lead to a bad user experience, and it possibly runs into the risk of been considered as spam.
3. search engines may not follow all the links if you have too many of them in a single page.

Images

Total Images	Alt Present	Alt Missing
1	1	0

Excellent! all images are associated with an ALT value.

Image URL - 1
URL	ALT Text
http://adamsmithworks.org/logo.png	Adam Smith Works

search engines cannot `see` images, proper Alt content will help them to better understand and index images.

Tips:
1. always add alt attributes to images. Alt is mandatory for accessibility and for valid XHTML.
2. words used within an image`s Alt attribute should be its text equivalent and convey the same information.
3. use a human-readable caption and descriptive text around the image.

CSS

Style Block In Same Page	Links to External Style Files	Total
0	3	3

Excellent! all stylesheets are kept in separate files.

Links To External Stylesheet Files - 3
Stylesheet URL	rel	type
https://fonts.googleapis.com/css?family=Lora:400,400i\|Raleway:400,700	stylesheet
https://use.fontawesome.com/releases/v5.3.1/css/all.css	stylesheet
http://adamsmithworks.org/asset...52a0a19de15c8f0d30b153dce7b96fead9791ac47ef9c.css	stylesheet

Script

Scripts Block In Same Page	Links to External Script Files	Total
3	2	5

You have 3 script blocks in the same file, try to put them in a separate file.

Links To External Script Files - 2
Script URL	Type
https://cdnjs.cloudflare.com/ajax/libs/jquery/3.6.1/jquery.min.js
http://adamsmithworks.org/asset...c7f761278729740df8662d14931fa6bc671cf4457cacdd.js

put scripts together and link them from an external files rather then put them in the same file as the main page.

Tips:
1. reduce the use of in-page scripts, put them in separate files and link them in.
2. reduce the number of external script files, it will help browser to make lesser number of http requests from the server.
3. optimize or compress the script files to have smaller size and faster loading.

Blog Or News Release

There is no Blog associated with your site.

Having a blog is a great way to provide fresh content and retain users, search engines favour it too.

Tips:
1. regularly update your blog and provide fresh and quality content.
2. relevant blogs of your website topics, generate more credits in the eyes of your visitors, as well as search engines.

DMOZ Listing

No

Your site is not listed in the DMOZ Open Directory. DMOZ Open Directory Project

Google Analytics

Analytics Service is not implemented for the site.

Social Media Integration

Excellent! your site is well integrated with social media networks.

Facebook Page	https://www.facebook.com/adamsmithworks
Twitter Account	https://twitter.com/adamsmithworks
Google+ Page	Not Found

Trustworthiness

0

No Trustworthiness Score is calculated for the site.

0 - 19	20 - 39	40 - 59	60 - 79	80 - 100
0
Very Poor	Poor	Unsatisfactory	Good	Excellent

Users are concerned about the safety of their online transactions. Trustworthiness rating is based on real user ratings and that tells you how much other users trust this site, so do the serch engines. note: this trustworthiness score is provided by WOT (Web of Trust).

Tips:
1. pay attention to the look and design of your site, many people look for visual cues when assessing a site`s credibility
2. make your site easy to use, sites that are easy to navigate are perceived as being more trustworthy.
3. make it easy for user to contact you, users will be more comfortable and feel more secured shall they need to get in touch with you.

Child Safe

0 No Child Safe Score is calculated for the site.

0 - 19	20 - 39	40 - 59	60 - 79	80 - 100
0
Very Poor	Poor	Unsatisfactory	Good	Excellent

Safe Browsing

Safe! the site adamsmithworks.org is NOT currently listed as suspicious, most-likely it is clean from malware and phining code [ verify this by Google Safe Browsing ]

Ensure that your site is malware free and does not cause harm to users` computers.

Tips:
1. do not put virus, malicious worms, adwares, trojans, spywares and suspicious phishing code in your server.
2. take suspicious behaviours seriously, have a regular check-up and monitor closely of your server`s log files.
3. if your site is black-listed by Google as suspicious, clean it up before requesting for a review.

Traffic Rank

Your site is not among the most visited 1 million websites in the world.

Websites On Same Server

Excellent! You domain adamsmithworks.org is the only one hosted on the server (ip : 165.22.170.171).

Too many domains hosted on the same server is an indicator that you are not really serious about your website, and your site will have a higher chance to be surrounded by bad neighbours.

Tips:
1. the fewer domains hosted on the same server/ip the better.
2. avoid shared hosting whenever possible, especially when there are already hundreds or thousands of sites are hosted on the same server.
3. dedicated ip or resources for your site not only do good to your site visitors but also favoured by search engines.

Server Location

your server (IP : 165.22.170.171) is located at United States

ensure your server is not located far away from most of your site visitors.

HTTP Compression

No

your website server does not support HTTP Compression.

Caching

No

your website server does not support Caching.

Server Signature

Excellent! the website server signature is off.

A secure and safe server is not only good for your site visitors but also good for search engines.

Tips:
1. server software version information can be utilized by malicious visitors to attack your server.
2. by turning off the server signature, you actually have made your server a little bit more secure.
3. for Apache server - edit the apache2.conf or the .htaccess file to turn server signature off.

Domain Age

7 years, 294 days old ( 1st registered on : 2017-03-02 )

[ To check the detailed whois info, Use this Whois Lookup Tool ]

excellent, the domain age is old enough.

Domain Expires

1 year, 43 days from today ( expires on : 2026-02-03 )

[ To check the detailed whois info, Use this Whois Lookup Tool ]

domain is expiring soon.

Domain Info

adamsmithworks.org ( 18 characters )

Domain Registrar : Public Interest Registry

[ To check the detailed whois info, Use this Whois Lookup Tool ]

Domain Created On	Last Modified On	Expires On
2017-03-02	2024-12-10	2026-02-03
7 years, 294 days old	0 years, 11 days ago	1 year, 43 days from today

7 years, 294 days old

Domain Name Servers used by adamsmithworks.org
DNS Name	IP Address
ns-1112.awsdns-11.org	205.251.196.88
ns-1610.awsdns-09.co.uk	205.251.198.74
ns-469.awsdns-58.com	205.251.193.213
ns-584.awsdns-09.net	205.251.194.72

Excellent! the Domain is of right length, easy to be remembered by visitors.

domain name choice and domain age are crucial for SEO.

Tips:
1. keep the domain name short and relevant to the content, which will be easier to be remembered and related to.
2. older domain tends to be more trustworthy.
3. register a domain for more than 1 year, and search engine will think it is a serious business.

adamsmithworks.org

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